Tag "Magyar Termék Nonprofit Kft."

Piszke Papír returns with plastic-free packaging

Nord Paper Kft., the company of Ferenc Bodrogai, has revived the Piszke Papír company name and its formerly popular brands Crepto and Szilvia. As part of the programme, they are also...

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Commercial promotes Hungarian Product

Hungarian Product Nonprofit Kft. started a campaign in social media to popularise trademark-using products.  Managing director Eszter Benedek told: the commercial will show consumers how much those products mean to us...

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Coop is committed to Hungarian products

The cooperation between the Coop and teh Magyar Product Nonprofit Ltd. is extensive and stable since 2015. Coop has always been concentrated on the products produced in Hungary, and is...

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The Hungarian Product is promoted with an advertising film

The Magyar Termék Nonprofit Kft. (Hungarain Product Nonprofit Ltd.) has started an advertising campaign to support the growing recognition of trademarked products in the social media. The advertising film sets...

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Nagy István: profit in the food industry almost doubled in five years

The profit of the Hungarian food industry has almost doubled in the past five years, and the high quality Hungarian raw material is an essential part of its success –...

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Shoppers were collecting Hungarian hearts in Spar stores

Before the nationwide prize game Hungarian Product implemented its second retailer-specific promotion this year. From the beginning of March until mid-April 19 trademark users participated with nearly 190 products in...

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Naturland offers the same quality with food products as with pharmaceuticals

Naturland Magyarország Kft. has created an R+D directorate and the company also teaches innovation management to those workers who do research and development work, so it isn’t surprising at all...

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Shoppers can win with the little Hungarian hearts

In February Hungarian Product Nonprofit Kft. organised a prize game in Auchan stores: shoppers who purchased a trademark bearing Hungarian product could get a little Hungarian heart on the campaign’s...

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Hungarians are willing to pay more for domestic branded product, according to a survey

85.9 percent of the Hungarians choose the domestic one out of two similar products with the same price. 52.7 percent are willing to pay 10 percent higher price for the...

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Magazine: Special trademark promotions at the product presentations for Coop stores

Six companies with products that bear the Hungarian Product trademark offered a special promotional package at the November product presentation organised by trading companies Tisza-Coop and Alföld Pro-Coop for Coop...

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Magazine: Trademark using companies at the METRO Gastro Academy

In July 2018 METRO hosted the first retail forum of HUNGARIAN PRODUCT Nonprofit Kft. at its Gastro Academy in Budaörs. The representatives of METRO and about 30 companies that manufacture...

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Hungarian Product sets the bar high in 2019

Trademark system Hungarian Product has had a more successful year than ever before. By the end of 2018 the number of trademark users grew to 170 – informed Eszter Benedek,...

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Hungarian products were popular among families with small children

The PromoBox and the MAGYAR TERMÉK Nonprofit Kft. sent information packages promoting Hungarian products to the families of 75 thousand newborn babies. Ten Hungarian Product Trademark Users participated in the...

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Hungarian Product trade forum at CBA

HUNGARIAN PRODUCT Nonprofit Kft. started a new programme series in the summer of 2018: retail chains invite trademark users for a trade forum to discuss the most important matters and...

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Hungarian Product introduces next year’s promotions

HUNGARIAN PRODUCT Nonprofit Kft. announced their 2019 promotion campaigns at a marketing forum held for the trademark’s users in Kecskemét. The company also informed that in 2018 they had managed...

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Szombathely won the main prize of the joint action of MAGYAR TERMÉK Nonprofit Kft. and METRO Kereskedelemi Kft.

Beszterczi Balázs, the operator of five retail outlets won the 450,000 HUF Mol-fuel card within the “Three of the Hungarian” prize winning games in the METRO network. In the four-week...

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New Milli and Pöttyös products

FrieslandCampina Hun­gária ZRt. came out with two new innovations: chestnut Pöttyös Túró Rudi and Milli Fitt cottage cheese cream with 30 percent lower sugar content, available in three flavours.Marketing director Dániel...

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The SPAR won the Award of Excellence for Hungarian Products

According to the votes of the manufacturing companies, the SPAR Magyarország Kft. won the Commercial Award of Excellence for Hungarian Products at the business profession’s biggest event at the Tapolca...

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SPAR received the Commercial Award of Excellence for Hungarian Products

The Commercial Award of Excellence was handed over for the first time. The award recognizes the market access of healthy and safe Hungarian products. The award this year went to...

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The PromoBox Hungarian Product Gift Packs were transported into a hospital and into a temporary home

The representatives of MAGYAR TERMÉK Nonprofit Kft. and the PromoBox Kft. handed over donations at the Count Tisza István Hospital in Berettyóújfalu and in the Temporary Home of Families in...

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Szerencsi Bonbon is already preparing its Christmas surprises

According to István Takács, managing director of Szerencsi Bonbon Kft., Hungarian shoppers have been buying more high-quality sweets recently than in previous years, which is really good news for companies...

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An award for retailers that popularise Hungarian products

Hungarian Product Nonprofit Kft. and Trade magazin have established an award for retailers: those can win it who do the most for promoting the sales of Hungarian products (it is the...

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Hungarian Product can become even bigger business

Minister of Agriculture István Nagy told at the Agóra conference: we can only exploit the potential of the Hungarian food industry if production becomes more efficient and consumers buy even...

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Delicious products revamped by Cornexi

Imola Szőke, key account manager of Cornexi Food Kft. revealed that the company updates several of its product ranges in 2018. The company is in Hungarian ownership and wishes to earn the...

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‘Three are the Hungarians’ campaign in Spar stores

HUNGARIAN PRODUCT Nonprofit Kft. organised a successful prize game between early March and mid-April. Products with the Hungarian Product trademark of 18 manufacturers participated in the promotion in Spar and Interspar stores. Shoppers had to...

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Magazine: Joint promotion by trademark using manufacturers

HUNGARIAN PRODUCT Nonprofit Kft. implemented the biggest marketing campaign of the last eight years, and last year brought a new record: 15 companies took part in the company’s 7th prize game. Nearly...

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Lakossági piacra fejleszt a DOMI Fokhagyma

Áttörésre készül a DOMI Fokhagyma Kft. A fokhagyma-feldolgozással több mint 22 éve foglalkozó társaság az FMCG-­piacra koncentrálva nemcsak a natúr zúzott, a húsokhoz, sültekhez vagy éppen fasírthoz kínált, fűszerezett –...

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Hungarian Product Packages for the families of 75,000 newborns

From March the families of 75,000 newborn babies will receive so-called Hungarian Product Packages for a 10-month period. The package will contain marketing material and products from the trademark-using SMEs. HUNGARIAN PRODUCT...

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(HU) A MAGYAR TERMÉK Nonprofit Kft. új védjegyhasználó partnerei

Sorry, this entry is only available in HU....

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Breed your own pig! – Virtual breeding, real-life pig slaughter

In Cégénydányád anyone can breed their own pig virtually: those who take part in Szatmár Farm Cooperative’s program can follow the breeding process of the pig they have bought online,...

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