Tag "Magyar Termék Nonprofit Kft."

Liver paté: A small but strengthening category

Liver paté is a small processed meat product category where sales are growing: 9,700 tons of liver paté is sold in a year – volume sales were up 3.4 percent...

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Trademark use granted to 19 SPAR Regnum products

Hungarian Product Nonprofit Kft. has granted trademark usage rights to 19 fresh meat products made by SPAR. The certificate guarantees that all of the pigs were bred, slaughtered and processed...

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The “Buy Domestic!” campaign continues with unprecedented collaboration

With the unprecedented collaboration of twenty companies, the “Buy Domestic!” campaign continues with a TV campaign in which the Magyar Termék Nonprofit Kft. encourages the purchase of domestically produced products....

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Explorer: Twice as many shoppers in this year’s prize game

There were 127 Hungarian Product trademark user products from 6 manufacturers participating in the Explorer promotion this spring. Hungarian Product Nonprofit Kft.’s prize game started on 1 April and lasted...

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Hungarian products promoted on Coop Days

On the COOP Hungarian Day events of Tisza-Coop Zrt. the products of Prima Maroni Kft., Ceres Zrt., Abonett Kft., Gyulahús Kft. and Sofidel Hungary Kft. were in the spotlight. Tisza-Coop...

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Kunsági Éden: Hungarian raw material, eco-friendly production method

Kiskunfélegyháza-based NT Élelmiszertermelő és Kereskedelmi Kft. has been manufacturing refined sunflower seed cooking oils since 2004. The company is the Hungarian market leader in the private label cooking oil category,...

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CBA, Metro and Auchan joined the #buyhungarian campaign

During the coronavirus pandemic the Hungarian Product Nonprofit Kft. launched its ‘Buy Hungarian! Protect domestic products!’ campaign, and several retailers decided to back the initiative. CBA was the first to...

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Auchan Hungary is the winner of this year’s level award

Auchan Magyarország Kft. was awarded this year’s Commercial Award for Hungarian Products, which was presented by Bognár Lajos, Deputy State Secretary f of the Ministry of Agriculture, at the biggest...

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K&K Family: Our product selection keeps growing

Kristóf Kemény, owner and managing director of ready-to-eat salad and vegetable company K&K Family Kft. informed: although their sales came to a halt in March, they were back a growth...

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Promotion of the year 2019 awards handed over

DRINK category, GOLD MEDAL: Coca-Cola HBC Magyarország Kft. and Rewart Kft.: Win festival experiences! Shoppers who bought any small-size Coca-Cola product in the 12-week campaign period could enter daily prize...

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Magazine: #buyhungarian grows into a movement

More and more companies join the ‘Buy Hungarian! Support Hungarian food companies!’ campaign – informed Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. She told that any company can...

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Excellent Product and Green Product markings from Hungarian Product

At a business breakfast, Hungarian Product has unveiled its new trademark that certifies product excellence and eco-friendliness. Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. told in her presentation...

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Gyulahús: Buy and Protect Domestic Products!

The company has joined the Buy and Protect Domestic Products! (Vedd a hazait! Védd a hazait!) campaign of the Hungarian Product Nonprofit Ltd. Employees of Gyulahús Kft.’s at Béke Avenue...

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The Buy Domestic Products! action starts a masked poster campaign

More than fifty manufacturers and trading companies have already joined the movement of the Magyar Termék Nonprofit Kft. to encourage the purchase of domestically produced products and the use of...

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Buy and defend the domestically produced products! – the Hungarian Product launches a movement

The Hungarian Product Nonprofit Ltd. encourages the purchase of domestically produced products and the use of domestic services within its new campaign. Anyone can join the action, helping to overcome...

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Keen player wins one million forints in the Hungarian Product prize game

Ágnes Katona won the main prize, HUF 1 million in the Hungarian Product prize game. She registered to play with more than 300 product codes – purchased mostly in SPAR...

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Trademark users team up to develop new products

Éva Molnár, commerce manager of Gyulahús Kft. has reported that they successfully developed an additive-free sausage. Thanks to this another Hungarian Product partner company was able to expand its additive-free...

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Bold Agro makes Dér Juice from fresh apples

Premium, 100-percent fruit content apple juice producer, Derecske-based Bold-Agro Kft. is going to plant more apple trees: apple will be harvested from 16 hectares more than the current 120 hectares...

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Hungarian Product gets the year going with momentum in retail chains

Managing director Eszter Benedek told that Hungarian Product Nonprofit Kft. is implementing a wobbler campaign in Auchan stores this February and October, calling shoppers’ attention to products bearing the trademark....

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Does Globus redefine the showroom store concept?

Globus has realised that a shop where only canned vegetables are displayed isn’t likely to succeed, so the company also wants to show customers how these products can be prepared....

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Hello delicious food – Good bye hunger!

Hello Food and Hello Food Free are single-serve ready meals, made from premium ingredients and marketed at affordable prices. All shoppers need to do is heat them for 2 minutes....

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The Health Fairy Monsters arrived to the kids

The first story of the Health Fairy Tales series has been published, with tens of thousands of copies were distributed to 50 kindergartens and schools before the holidays with the...

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A book of tales and a Discovery Game

Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. revealed at the company’s marketing forum in Kecskemét that they will come out with a Discovery Game campaign in 2020 –...

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Innovation and sustainability are the keywords in the FMCG market

KNK PR & Média and Magyar Termék Nonprofit Kft. organised the Agóra conference in the Etyek Film Park. In his keynote speech Róbert Zsigó, secretary of state responsible for food...

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Auchan assists Hungarian products

Yann Oudeard, product director of Auchan Retail Magyarország told at the company’s trade forum – where the representative of nearly 50 Hungarian Product trademark users were present – that they...

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Galla Food rolls out new product

Galla Food puts a novelty non-dairy dessert product on the Hungarian market in August, which will be available in the stores of one retail chain – announced Péter Kálmán. Fully...

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Piszke Papír returns with plastic-free packaging

Nord Paper Kft., the company of Ferenc Bodrogai, has revived the Piszke Papír company name and its formerly popular brands Crepto and Szilvia. As part of the programme, they are also...

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Commercial promotes Hungarian Product

Hungarian Product Nonprofit Kft. started a campaign in social media to popularise trademark-using products.  Managing director Eszter Benedek told: the commercial will show consumers how much those products mean to us...

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