Tag "GRAMEX DRINKS"
Funkcionális italok, az egészség és a jóllét katalizátorai
A COVID egyértelműen trendformáló hatású volt a funkcionális italok piacán is. Az emberek elkezdtek sokkal többet és mélyebben foglalkozni a saját jóllétükkel. Ez a jelenség világszinten is megfigyelhető volt, aminek...
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Fruit syrups caught in a crossfire
According to László Torbán, sales director of Szikrai Borászati Kft., economic recession, rising prices and the impact of the public health product tax (NETA) law drove the fruit syrup market...
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The magic works from the inside
It is very likely that the biggest boom of 2021 is going to take place in the food and dietary supplement market, in connection with consumers making great efforts to...
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Fruit syrups are in a winning position
According to Márk Monostori-Kalovits, marketing team leader of Ital Magyarország Kft., 2020 was about renewal for the company, as the full Ági portfolio went through an overhaul. Ági sales...
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The masters of thirst-quenching
The functional drink category had been growing and strengthening before it suffered a blow because of the COVID-19 pandemic in the spring of 2020. There was one exception though, the...
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Magazine: If you need a bit of élan…
Coca-Cola HBC Magyarország opines that sports drinks are one of the most dynamically developing categories in the soft drink market – in the retail sector sales soared by 43 percent...
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Magazine: Trendier fruit syrups
According to Nóra Kisfürjesi, brand manager of Sió-Eckes Kft., fruit syrups are undergoing a renaissance in Hungary. Why? Because one can make just the right portion of soft drink for...
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Magazine: Double flavours from fruit syrup manufacturers
Ital Magyarország Kft.’s head of the Ági fruit syrup business unit László Hajnal told our magazine that sales of Ági fruit syrups have been developing steadily in all channels. Raspberry and...
Read moreMagazine: Sports drinks: companies are developing more natural products
According to Eszter Birven, marketing director of GRAMEX DRINKS – the distributor of Vitalade sports drinks – a large proportion of sports drink sales is realised in fitness centres and...
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Magazine: Fruit syrup: a constant favourite
According to the experts of Ital Magyarország Kft., fruit syrup will always be popular in Hungary: it brings back childhood memories and offers special new moments too. Head of the...
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