Tag "fenntarthatóság"

Green financing: supported environmental protection

BDO Hungary became a member of the “club” of green financing consultants accredited by the Budapest Stock Exchange (BÉT). The European Union reimburses half of the consulting fees of the...

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Coffee Ball – Video of the Day

The Swiss CoffeeB product is made in the spirit of sustainability: in the innovative compostable coffee ball system, coffee is made without capsules, using (at least individually) unpackaged spheres. You...

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Food buying habits of Hungarians

Rama has conducted a nationwide representative survey on the food buying habits of Hungarians. 58% of respondents claimed that price is one of the top 3 most important factors influencing...

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Cactus switches to more sustainable communication

Luxemburg-based retailer Cactus has announced a new, more sustainable marketing and communications strategy. From 1 September the new strategy will see the retailer announce more promotions through the Cactus app,...

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With its new campaign, Nespresso protects coffee from the effects of climate change

In The Empty cup campaign starring George Clooney, Nespresso highlights the risk climate change poses to coffee-growing communities and reaffirms the brand’s long-term commitment to preserving the world’s best coffees...

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A Hungarian company can build the most modern waste treatment plant in the Balkans

An exemplary innovation project is being launched in the Serbian border town, within the framework of which hydrogen fuel can be made from discarded diapers. Waste management is one of...

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The P&G ECO Habits was launched with the participation of thousands of children environmental education program

The aim of environmental education is to promote environmentally conscious behaviour, responsible living for the environment, and to preserve and maintain the harmony of nature, including human society. Education and...

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Dm goes packaging-free for a sustainable future!

Sustainability efforts are gaining ground in Hungary as well, so more and more shoppers want to change their habits and reduce their ecological footprints. Two years ago dm reacted to...

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In Hungary, too, companies disguised as environmentally friendly and “green-sweeping” may find themselves in the crosshairs

In parallel with the strengthening of the camp of conscious consumers, more and more companies may be accused of greenwashing: in the latest case, the Dutch Competition Authority objected to...

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Oral hygiene has remained important

Andrea Révfalvi, Colgate-Palmolive Hungary Kft.’s retail marketing manager (oral care): “Oral care and preserving oral health is increasingly important in the lives of consumers. Our Colgate, elmex and meridol brands...

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Higher quality, more sustainable solutions

Izabella Kowalska, Essity Hungary Kft.’s category manager gave our magazine an insight into the latest trends in the facial tissue category. Value sales augmented but volume sales dropped just as...

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Sustainability is an expectation in 2022

Customers, regulators and investors alike are putting pressure on companies to switch to less polluting and sustainable operations as soon as possible. The word “sustainability” that is thrown around so...

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Recycling an aluminum can costs 95% less energy than producing a new one

It can be recycled countless times, it is light, and it perfectly preserves the freshness of the drink filled in it – this is why we love the aluminum can,...

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Extraordinary announcements from P&G at this year’s Business Days 2022 conference

Procter&Gamble’s sustainable packaging system was awarded in the product and service category at this year’s Trade Magazine’s Symbol of Sustainability competition. The professional award was received by Gabriel Makki, Central...

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István Kapitány: The “journey” is what matters in a career

Trade magazin’s Business Podcast, Future Talks with Szilvia Krizsó continues A career isn’t about positions, it is the “journey” that matters – says István Kapitány, Shell’s global executive vice president...

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Learn what it takes to capture the green market opportunity at GfK’s free Sustainability webinar!

Get to know the five consumer segments driving the demand for sustainable brands.  Learn what it takes to earn their trust and capture the green market opportunity at GfK’s free...

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The good, the bad and the new

“In the summer of 2021 certain single-use plastics were banned in Hungary, but many partners interpreted the new law as it referred to all single-use plastic products.  This resulted in...

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Sustainability is part of SPAR’s business strategy

Since 2019 SPAR Magyarország has been using the “SPAR – For a sustainable future” umbrella brand for its sustainability goals and activities.  The company believes that environmentally conscious shoppers, together...

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”We want to be part of the solution”

Interview with Ju­dit Szalóky Tóth, public affairs manager of Coca-­Cola Hungary , and vice president of the Hungarian Marketing Association’s Green Chapter:  “We make brands and products that people love,...

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153 million tons of food are thrown away in the European Union every year

About 153 million tons of food are thrown away in the European Union every year, almost 15 million tons more than what is imported, the British daily Guardian wrote on...

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The Agricultural Széchenyi Investment Loan Program MAX

The new, highly state-supported loan product can be widely used for agricultural investment credit purposes and for the acquisition of related working capital. A loan with a particularly favorable interest...

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ALTEO and Shell jointly collect used cooking oil

An exemplary cooperation between companies committed to sustainability begins with ALTEO, Shell Hungary zRt. and with Biotrans Kft.’s nationwide residential used cooking oil collection program. By the end of 2022,...

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EU Parliament wants to extend the new law

Members of the European Parliament have backed a proposal for a law that would ban the sale of agricultural products linked to deforestation. Once the law is approved, businesses will be required...

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High Cost of Living Prevents 65% of People to Adopt a More Sustainable Lifestyle

The cost-of-living crisis is making it harder for people to live more sustainably as 65% want to be mindful of the planet and the environment but say higher prices prevents...

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Lucart was included in the top 1% of the world’s sustainably operating companies

Lucart, which supports sustainable paper production, received platinum certification from the independent agency EcoVadis, which is the highest recognition of corporate social responsibility. Only 1% of the more than 90,000...

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K&H once again awarded the work of Trans-Sped

In the environmental sustainability category, K&H awarded the work of Trans-Sped. In addition to ZERO delivery, which enables delivery without single-use packaging, several operating models and initiatives have been introduced...

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Sustainability has to become a core value for every market player

Mastercard won the Symbol of Sustainability 2022 award. Our magazine asked senior marketing specialist Anna Rácz, who is also head of the company’s Green Team, about their sustainability efforts. –...

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The development potential is there in the soybean sector

The Hungarian Soybean and Protein Plant Association takes the lion’s share in the transfer of knowledge related to soybean cultivation, one of the important locations of which is the roadshow...

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What about the future os paper cups in Hungary?

The EU directive on the reduction of the environmental impact of certain plastic products, known as “SUP”, has introduced a consumption reduction provision for beverage cups, with a measurable reduction...

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It’s worth adapting the operations of companies to sustainability expectations

In the short term, it entails costs, but it’s worth it to adapt the companies’ operations to sustainability expectations – Opten told MTI on Monday. The survey data show that...

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