Tag "Eisberg Hungary Kft."

Promotion of the Year awards presented at a trade conference

This year the “Promotion of the Year 2024” awards ceremony took place on 18 April, organised by Trade magazin and bringing together key players from the FMCG sector for the...

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Vegetables on the grill – or as a side dish

The barbecue season kicks off with the arrival of really good weather, when a wide range of fresh Hungarian peppers and tomatoes become available. This article is available for reading...

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They can spice up grilling!

The careful choice of dressings, sauces and seasonings is a key factor in the success of a barbecue. Last year’s record inflation set back volume sales in all categories, but...

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Plant-based foods are taking over

Both manufacturers and distributors in the plant-based segment are trying to keep up with consumer demand, experimenting with innovative products and sustainable solutions. This article is available for reading in...

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Gazsi Zoltán: „A vezetés a közösség szervezéséről szól”

Folytatódik a Trade magazin Business Podcastja Abban rejlik a vezetés művészete, hogy tudsz-e nagyon eltérően gondolkodó embereket és karaktereket egyben tartani – állítja Gazsi Zoltán, az Eisberg Hungary Kft. ügyvezető...

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From the proceeds of the Pink mix, Eisberg supported the Mellrákinfo Association again this year

October is breast cancer awareness month worldwide. Three years ago, Eisberg Hungary Kft. created the Pink mix salad and vegetable mix, with which the company supports the work of the...

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(HU) A vezetés a közösségről szól

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New marketing and communications manager at Eisberg

Judit Gál was appointed as the marketing and communications manager of Eisberg Hungary Kft., as a member of the company’s management. Her task is to lead the two areas in...

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„A hazaiban több van” üzenettel indul idén a hazai termékek hónapja

Az idei már a harmadik év, hogy augusztusban kiemelt, integrált kommunikációban részesülhetnek azok a védjegyes ter­méket gyártó és forgal­mazó partnerek, akik részt kívánnak venni a hazai termékek hónapja akcióban. Ennek keretében...

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Eisberg is even greener: the company received the GREEN BRANDS trademark for its products

Eisberg Hungary Kft.’s packaged fresh salad and vegetable mixes for retail sale will soon be able to bear the logo of the GREEN BRANDS trademark. The trademark ensures that the...

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“Most successful promotion of the year 2023” awards were presented to the winners

This year Trade magazin organised the “Most successful promotion of the year” competition for the 15th time, the results of which were announced as part of a one-day conference, titled...

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Today free-from already means high quality

This article is available for reading in Trade magazin 2023/5 Gyopár Géger, brand manager of PICK: “There is a difference between one kind of meat and another. Bonafarm Group and MCS...

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Oils under price pressure

Sunflower oil’s dominance continues in the cooking oil market. Hungary produces enough sunflower seed, so we don’t need to worry about supply problems. Currently there is a HUF 720/litre price...

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The Most Inspirational Leader of the Year Award was presented for the first time

For the first time, PwC Hungary awarded the Most Inspiring Leader of the Year Award based on the opinion of 267 Hungarian CEOs. The award, which was established this year,...

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We had both feet on the (play)ground (Part 2)

Between 19 and 23 September, the Trade Playground was full: Trade magazine organised its Business Days conference for the 15th time. Almost 900 decision-makers gathered from the HoReCa and FMCG sectors in Hotel...

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Small steps for a sustainable world

On 4 October the Canadian Chamber of Commerce in Hungary hosted the international Food and Water Sustainability Business Forum in Budapest. The event took place on the roof terrace of...

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Magazine: Sirha Budapest 2022: Hungary’s biggest celebration of the HoReCa sector

Once again Sirha Budapest will open its gates between 22 and 24 March in 2022, at the HUNGEXPO Budapest Congress and Exhibition Center. The biggest food and HoReCa trade show...

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(HU) A saláta útja – mi kerül egy zacskó salátában ennyibe?

Sorry, this entry is only available in HU....

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Sirha Budapest is half full already

International food and HoReCa trade show Sirha Budapest will be waiting for experts from Central and Eastern Europe in the revamped HUNGEXPO Budapest Congress and Exhibition Centre between 22 and...

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Bottled health

We learned from Anita Pusztai, marketing director of Sió-Eckes Kft. that smoothie sales decreased during the first and second waves of the coronavirus pandemic. She called attention to the fact...

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Magazine: Last year’s best promotions rewarded again

On 29 April Trade magazin organised the ‘Most successful promotion of the year’ contest’s award ceremony and conference day for the 13th time this year. FMCG promotion campaigns entered the...

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Fighting those extra kilos with salads

In May Eisberg started its Salad Month initiative for the first time, calling attention to the importance of a diverse and balanced diet. Eisberg urges consumers to regularly have as...

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They are free from!

The market of free-from products is really diverse and had a successful year in 2020. Zsófia Zsargó, Upfield Hungary Kft.’s senior brand manager said: margarine volume sale were up considerably...

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Eisberg asks the audience to vote for the Salad of the Country

The best “professionals,” the salad consumers themselves, can decide what ingredients make up the Country Salad to be presented to the public on August 20th. Eisberg Hungary Kft. encourages fans...

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Magazine: Free from everything…too!

According to Katalin Rosta, dairy business manager of Nestlé Hungária Kft., free-from products have a growing share in the breakfast product and hot drink categories. Flóra Hesz, junior shopper marketing...

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Eisberg vegan smoothie and juice 250 ml

Cold-pressed, 100-percent natural, vegan smoothie and juice range. Thanks to using the HPP technology, the products preserve the taste and vitamin content of fruits longer. Eisberg Tropical Smoothie, Eisberg Chia...

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The Trade Parliament was in session (Part 2)

On Thursday the day’s topic was hypermarkets, discounters, drugstores and e-commerce. The moderators of the day’s work were Zoltán Fekete, secretary general of Branded Goods Association Hungary and HD Group’s...

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Magazine: Once upon a time…Business Days 2018 (Part 1)

This year we invited partners to tell and listen to fairytales at the Business Days conference in Tapolca, which was organised in cooperation with the Chain Bridge Club. Between 25...

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McDonald’s buys lettuce from Balástya

Becsey vegetable farm in Balástya is selling lettuce to McDonald’s restaurants in Hungary and other European countries. They produce more than 1,000 tons of lettuce a year and have been...

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‘Liquid snacks’ are conquering the market

Zoltán Matskási, operational marketing manager of Coca-Cola HBC Magyarország Kft. told our magazine that the smoothie segment, even though it only realises 2 percent of sales in the fruit juice category,...

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