Dreher - Trademagazin

Dreher renews with Red Ale beer
Date: 2019-03-05 11:23:21

With the arrival of the new flavor, the brand’s entire line of products will appear with a fresh look. Dreher renews and introduces the characteristic-tasted Dreher Red Ale. Beyond its...

More beer was sold on the domestic market last year
Date: 2019-02-18 11:45:17

Seventy-six thousand hectoliters, 15 million bottles more, a total of 6.29 million hectoliters of beer was sold last year, compared to the previous year by the leading breweries on the...

The renewed Dreher moves the Hungarian beer market
Date: 2019-02-12 11:19:52

After more than a decade, the recipe, appearance and name of Dreher Classic, Hungary’s leading premium beer, is changing. The Dreher Gold recipe eliminates corn flour, and now contains only...

The amount of beer sold by Dreher stagnated last year
Date: 2019-02-11 11:41:02

The Dreher Sörgyárak Zrt. sold approximately 2.5 million hectoliters of beer. This amount is similar as the amount sold the previous year. Wilheim Gábor, Marketing Director of the Dreher Sörgyárak...

Kozel is renewed and steps into premium category
Date: 2019-02-07 11:32:36

The beer revolution in the world has transformed the taste of Hungarian consumers thoroughly. The high-quality beers of the diverse taste come to conquer. In response to this, the world’s...

Dreher Breweries strenghtens with new pr agencies
Date: 2019-01-31 11:16:30

The Dreher Sörgyárak Zrt., a member of the Asahi Group, selected its new pr-partners by Tender. The team of Dreher searched pr-agency partners for more intensive communication than before. In...

A new logistics leader at Dreher
Date: 2019-01-24 11:22:37

At the end of last year, Krunity Milán took over the management responsibilities of the Dreher Breweries Zrt. The specialist came to Dreher from the Waberer’s Group, a determining European...

Hruska Rita manages Dreher’s international brands from 2019
Date: 2019-01-16 11:20:25

Hruska Rita is responsible for Dreher’s international brands from January. The specialist arrived from the senior brand manager position of the Zwack Unicum Nyrt. She gained her previous experience at...

Dreher: demand increased towards premium beers
Date: 2018-11-06 11:30:03

There is an increasing demand for premium and super premium beers in Hungary. The turnover of the category increased by 23 percent in 2017, and by 27 percent in the...

The Peroni Nastro Azzurro is available in Hungary
Date: 2018-10-26 11:20:24

Italy’s unmistakable beer, the refreshing Peroni Nastro Azzurro has become available in Hungary. The Italian beer brand, which is the world’s top seller, is a real style icon, with its...

Papapapapapa
Date: 2018-10-15 22:28:19

Mainstream breweries are launching more and more pale ales (PA) in the Hungarian market. The beer’s strong hopped version is called IPA, while the ones made with trendy US hops...

DreherFeszt: Music Festival in the brewery
Date: 2018-08-17 11:17:47

The DreherFeszt awaits its guests with beer specialties, concerts, brewery tours and with many other programs on 1 September to the Dreher Breweries. Dreher opens the door of its Jászberényi...

More than 100 bands to take part at the DreherFeszt Discovery Music Talent
Date: 2018-08-10 11:12:56

Within the joint Discovery Music Talent of the Brewery Festival and the Lángoló Gitárok (Blazing Guitars), a total of 117 bands, took part. Dreher invited the cool gourmet Sass Dani...

The DreherFeszt is five years old
Date: 2018-07-17 11:40:49

Dreher’s brewery festival is five years old: on the 1st of September 2018, the Dreher Brewery will open its gates to the public for the 5th time to offer a...

WHOOSH! with D24!
Date: 2018-05-30 11:32:39

The non-alcoholic brand of the Dreher Breweries, the D24, after last year’s successful cooperation, supports the SUHANJ! (WHOOSH!) Foundation that shares the joy of movement with the injured and disadvantaged...

Dreher’s new spot was released
Date: 2018-05-10 11:22:29

Dreher’s latest commercial was shot with Trellay Levente, the co-founder of the Telep Bar, situated in the Madách Square. The spot tells the story of the downtown Telep Bar. “The...

A new beer experience from Dreher
Date: 2018-03-21 11:20:03

With Dreher’s many decades of experience, the company now launches a really special beer on the market, which is a perfect choice for those who want to try something new...

Japanese beer giant Asahi present in Hungary now
Date: 2018-03-09 11:00:50

Asahi Group Holdings will buy a group of eastern European beer brands from Anheuser-Busch InBev for 7.3 billion euros ($7.8 billion), boosting its presence in the region in the largest...

Magazine: Dreher Breweries is looking for new workers in an innovative fashion
Date: 2018-02-28 07:06:29

Let’s get to know each other while having a glass of beer – this was the motto of the interactive and experience-based job fair that Dreher Breweries organised in November. There...

Dreher Factory-story at MKVM
Date: 2018-02-15 10:45:36

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Dreher Breweries are looking for new employees in an innovative way
Date: 2017-12-15 11:12:27

At Dreher Breweries, the labor shortage that affect a number of other businesses cannot be experienced yet, but seeing the labor market trend, we should be prepared for this opportunity,...

Dreher Breweries are looking for new employees in an innovative way
Date: 2017-11-09 11:20:13

At Dreher Breweries, there is not yet labor shortages that affect a number of other businesses, but seeing the labor market trends, the company should be prepared for this opportunity...

5 + 1 cool brewery jobs you have not heard about
Date: 2017-11-03 11:25:30

Working in a factory might not seem to be a big challenge, but it’s different if it’s a brewery. You do not even think the surprising jobs that can be...

Dreher: a job fair with a mug of beer
Date: 2017-10-25 11:25:44

Dreher Breweries will hold an unusual job fair on 7 November in Ankert. The future employees and inquirers can become acquainted with Hungary’s largest brewery within informal conversations, interactive case...

Live music and special beers
Date: 2017-09-23 19:15:35

This year’s DreherFest was organised on 15,000m² and those who came on 2 September had the chance to taste special beers (6 of them can’t be found in shops) and...

Dreher Talks – talks about the tank beer
Date: 2017-09-07 11:30:44

Jókuti András, the well-known author of Világevő (WorldEater) blog, spoke about his most exciting gastro adventures at the first stage of the Dreher Talks event in the Stex House. The...

Beer specialties and concerts together! The audience loved the DreherFeszt
Date: 2017-09-04 11:18:32

The rain could not even blow up the DreherFeszt on Saturday, as the interest towards the event increased despite the bad weather. The favorites of the visitors were the Csokis...

DreherFeszt for the fourth time
Date: 2017-08-25 11:15:39

The DreherFeszt awaits its guests with hop, unfiltered and tank beer specialties that can be tasted only there, and gourmets will also be able to taste the brown Dreher Bak’s...

The new Mozaik Komlós development from Dreher is available in limited edition
Date: 2017-07-30 11:13:23

The new Mozaik Komlós expands the range of the Dreher beer specialties: its taste is characteristic and fruity, in which the consumers can discover the citrus, pine, cranberries, blackcurrant and...

Dreher celebrates the 25th anniversary of the Sziget festival with Sziget Beer
Date: 2017-07-20 11:14:41

Sziget’s oldest supplier partner is Dreher Breweries, which has been supplying beer for 23 years, ie the most popular alcoholic drink at the festival. Approximately 18 million mugs of beer...

Dreher renews with Red Ale beer Date: 2019-03-05 11:23:21

More beer was sold on the domestic market last year Date: 2019-02-18 11:45:17

The renewed Dreher moves the Hungarian beer market Date: 2019-02-12 11:19:52

The amount of beer sold by Dreher stagnated last year Date: 2019-02-11 11:41:02

Kozel is renewed and steps into premium category Date: 2019-02-07 11:32:36

Dreher Breweries strenghtens with new pr agencies Date: 2019-01-31 11:16:30

A new logistics leader at Dreher Date: 2019-01-24 11:22:37

Hruska Rita manages Dreher’s international brands from 2019 Date: 2019-01-16 11:20:25

Dreher: demand increased towards premium beers Date: 2018-11-06 11:30:03

The Peroni Nastro Azzurro is available in Hungary Date: 2018-10-26 11:20:24

Papapapapapa Date: 2018-10-15 22:28:19

DreherFeszt: Music Festival in the brewery Date: 2018-08-17 11:17:47

More than 100 bands to take part at the DreherFeszt Discovery Music Talent Date: 2018-08-10 11:12:56

The DreherFeszt is five years old Date: 2018-07-17 11:40:49

WHOOSH! with D24! Date: 2018-05-30 11:32:39

Dreher’s new spot was released Date: 2018-05-10 11:22:29

A new beer experience from Dreher Date: 2018-03-21 11:20:03

Japanese beer giant Asahi present in Hungary now Date: 2018-03-09 11:00:50

Magazine: Dreher Breweries is looking for new workers in an innovative fashion Date: 2018-02-28 07:06:29

Dreher Factory-story at MKVM Date: 2018-02-15 10:45:36

Dreher Breweries are looking for new employees in an innovative way Date: 2017-12-15 11:12:27

Dreher Breweries are looking for new employees in an innovative way Date: 2017-11-09 11:20:13

5 + 1 cool brewery jobs you have not heard about Date: 2017-11-03 11:25:30

Dreher: a job fair with a mug of beer Date: 2017-10-25 11:25:44

Live music and special beers Date: 2017-09-23 19:15:35

Dreher Talks – talks about the tank beer Date: 2017-09-07 11:30:44

Beer specialties and concerts together! The audience loved the DreherFeszt Date: 2017-09-04 11:18:32

DreherFeszt for the fourth time Date: 2017-08-25 11:15:39

The new Mozaik Komlós development from Dreher is available in limited edition Date: 2017-07-30 11:13:23

Dreher celebrates the 25th anniversary of the Sziget festival with Sziget Beer Date: 2017-07-20 11:14:41