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New StarStore – Év Kereskedője winners and the 2022 award ceremony

This year was the 8th that Trade magazin organised the “Star Store – Év Kereskedője” competition for retailers with a registered seat in Hungary. The award ceremony took place at the...

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“I wrote this when the sky was still serene”…

…this is how Hungarian poet Mihály Vörösmarty starts his poem, Prologue, which later reaches the point where “it’s winter now and death and snow and stillness”. Well, when I wrote...

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The 15-year-old Business Days Playground closed this year with a record number of guests

The Playground of this year’s 15th annual Business Days has been closed. We dealt with very serious topics while sitting in the sandbox, yet it was one of the meetings...

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Lidl is once again the discount store chain of the year

Once again, Lidl Hungary won the title “Discount Store Chain of the Year 2022” in the “StarStore – Retailer of the Year 2022” competition. In the competition announced by Trade...

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This year, Pek-Snack received the title “Pop-up Shop of the Year”.

Pek-Snack, Hungary’s leading display bakery network in Hungary and the Central European region, won in the Pop-up Store category in the StarStore – Retailer of the Year 2022 competition announced...

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New StarStore – Retailer of the Year winners at the 2022 awards ceremony

For the 8th time this year, Trade magazin invited store chains registered in Hungary to compete. The award ceremony of the prestigious competition took place at the gala dinner of...

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This year, Penny is the winner

PENNY Market Kft. won the prestigious Magyar Termékekért Kereskedelmi Nívódíj award, founded by Magyar Termék Nonprofit Kft. and Trade Magazin. It was presented to Géza Vincze, PENNY’s purchasing director, at...

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”We want to be part of the solution”

Interview with Ju­dit Szalóky Tóth, public affairs manager of Coca-­Cola Hungary , and vice president of the Hungarian Marketing Association’s Green Chapter:  “We make brands and products that people love,...

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István Nagy: In Hungary, the population is provided with high-quality, safe food

It is important to keep in mind that the demand for food is relatively inelastic, the everyday ingredient will always be needed, therefore a prudent investment in the sector, a...

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Autumn, winter, Christmas

Usually these are the words we use more and more frequently in sentences at this time of the day. As the year passes, everyone is talking about autumn promotion campaigns...

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Playground

The word playground can have many meanings and connotations. This September the theme of our Business Days conference will be exactly this, the playground. Every year we have a different...

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Magazine: Dr Mária Törőcsik’s presentation at the Business Days conference: Why are some consumers reluctant to buy?

Hungarian consumers have experienced three recessions since the political transformation in 1990: the period right after the transformation, the economic recession in 2008 and the recent pandemic. As a result...

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The beginning of the future

At the end of each year we take a moment to look back on the past months, but right after this we already look to the future, casting our eyes...

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15/25

It was exactly 15 years ago, in November 2006 that the first issue of Trade magazin came out, debuting at the Foodapest trade show. You can find the 100-page magazine...

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Awards and winners

This year’s Business Days conference is now over. The representatives of the market came to do a bit of construction work and on the 5th day the 8th Wonder of...

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(HU) Új StarStore – Év kereskedője logót használhatnak az arra érdemes boltok

Sorry, this entry is only available in HU....

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(HU) Megvannak az idei Fenntarthatóság Szimbóluma verseny nyertesei

Sorry, this entry is only available in HU....

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(HU) Átadásra kerültek a HoReCa Hősök 2021 elismerések

Sorry, this entry is only available in HU....

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Magazine: For the first time ever!

For the first time in economic history, on the political stage and in the history of the Business Days conference, the sector’s future and possible development directions are processed in...

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Lidl crosses the finish line first!

There is always a reason why it is worth waiting for Trade magazin’s FMCG retailer ranking every year. Already last year many asked the question: Will Lidl overtake Tesco in...

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Waiting patiently

Waiting is one of the hardest things to do in the business sector. It doesn’t matter whether you are waiting for the decision on a grant application you submitted, the...

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We are starting!

This is what I always say before the editorial staff start its online meeting or when I open a conference, and these are my words now, when I hand you...

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Business Days wins Marketing Award

We are pleased to inform our partners, readers and all former and future Business Days conference participants that this year our Business Days conference has won trademark use in the...

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Magazine: Business Days 2020 – Our conference wasn’t cancelled……Vol 4

Changing beliefs in a globalising world Ethologist Vilmos Csányi spoke about the world of beliefs in his usual informative and entertaining style. He told that thoughts, how these are put...

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Cautiously

Usually this is the time when we already have great expectations about the end of the year. We are waiting for Christmas – for being together with our loved ones...

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Magazine: Business Days 2020 – Our conference wasn’t cancelled…

Even the coronavirius couldn’t beat our Business Days conference, which we organised together with the Chain Bridge Club in September. Thanks to the strict health protection protocol, the nearly 550...

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Once again Coca-Cola wins ‘Display of the Year’

At the year’s last Trade Marketing Club (TMK) meeting – which was held online – the winners of the 2020 POPAI Awards POP competition were announced. The entries were exhibited...

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Magazine: Hygiene comes first

According to Beatrix Szécsényi, senior trade and customer marketing manager of Reckitt Benckiser Kft., disinfectant cleaning product value sales jumped 40 percent and volume sales were up 26 percent in...

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More than ever before

Every year we are working hard preparing, but this year we worked harder than ever before. Every year we are worrying and rooting very much, but this year we did...

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Magazine: K-shaped recession? What is happening in the labour market now and what will happen in 2021?

COVID-19 is a horrible catalyst of the recession but not its root: we already saw last year that the economy was slowing down, for instance sales by German automotive companies...

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