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Business Days wins Marketing Award

We are pleased to inform our partners, readers and all former and future Business Days conference participants that this year our Business Days conference has won trademark use in the...

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Magazine: Business Days 2020 – Our conference wasn’t cancelled……Vol 4

Changing beliefs in a globalising world Ethologist Vilmos Csányi spoke about the world of beliefs in his usual informative and entertaining style. He told that thoughts, how these are put...

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Magazine: Business Days 2020 – Our conference wasn’t cancelled…

Even the coronavirius couldn’t beat our Business Days conference, which we organised together with the Chain Bridge Club in September. Thanks to the strict health protection protocol, the nearly 550...

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Once again Coca-Cola wins ‘Display of the Year’

At the year’s last Trade Marketing Club (TMK) meeting – which was held online – the winners of the 2020 POPAI Awards POP competition were announced. The entries were exhibited...

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Magazine: Hygiene comes first

According to Beatrix Szécsényi, senior trade and customer marketing manager of Reckitt Benckiser Kft., disinfectant cleaning product value sales jumped 40 percent and volume sales were up 26 percent in...

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Magazine: K-shaped recession? What is happening in the labour market now and what will happen in 2021?

COVID-19 is a horrible catalyst of the recession but not its root: we already saw last year that the economy was slowing down, for instance sales by German automotive companies...

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It was exactly a month ago that we opened the doors of this year’s Business Days conference

… and we were waiting for our guests for the Trade Festival. We are very much prepared every year, but better than anything this year. We are very worried and...

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Magazine: Wining and dining ten years from now

Earlier I already told on the pages of this magazine that by 2030 there will be approximately 110 megapolises on planet Earth, each with a population bigger than 5 million....

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Magazine: Consumer perception of innovations

In the 2nd quarter of 2019 nominal value sales were up 7.7 percent from the level of the 1st quarter. The market share of discount supermarkets reached 28 percent –...

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Trade marketing in 10 years from now

Once again it was in the building of the Budapest Chamber of Commerce and Industry where the year’s last Trade Marketing Club meeting took place in November. One of the...

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