Company and Personal News

New horizons for STI Petõfi Nyomda

Petőfi Nyomda has been operating as part of the German STI group since 1. June 2007. Both companies supply high quality packaging material for international brands. STI is an expert...

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Tesco presenting Tesco Színes

Tesco has presented its Tesco Színes private label products at a press conference. Some of these have been developed specially for the Hungarian market, some have only been available in...

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Stores opening

Coop, Püspökmolnári Open: 17 Aug. 2007 Chain: Coop Store space: 160 m2 SKU: 3000 Coop, Szolnok Open: 3 Sept 2007 Chain: Coop Store space: 220 m2 SKU: >4000 Spar, Kalocsa...

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Adverticum AdServer modernised

The online advertising system of Adverticum Zrt. was modernised in August. The main new feature of Adverticum AdServer NG is that independent applications can now be connected to the core...

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Displays for Tchibo

Displays for Tchibo instant specialities guarantee a spectacular appearance for these products. They will be delivered to stores in October and will guarantee intensive Tchibo presence for a period of...

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Metro in Gyali ut modernised as well

Metro Cash & Carry Hungary opened its new, modernised store in Gyali ut on 6. September. Three Metro stores have been modernised so far this year and by the end...

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Maspex investing in The Ukraine

Maspex is to establish a sugar processing plant in the Ukraine. The EUR 50 million .project of the Polish soft drinks manufacturer will be completed in three years. Revenues of...

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Hungarian exhibitors in Slovenia

Only a few exhibitors represented Hungary at the 45th International Agricultural and Food Exhibition held in Slovenia, in Gornja Radgona. Nearly 135,000 visitors were registered between 25-31. August at the...

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Pom Bär

Agency: Post Edison Customer: Chio-Wolf Magyarország Kft. Product: Pom Bär Sonkás-Sajtos 65 g Apperance: TV2, Minimax Period: 10–30 September 2007...

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Lekkerland online as well

Lekkerland began operating its online sales system jointly with Online Eurest Étterem­üzemel­tető in June. 1500 food and non-food items can be ordered using the online system....

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News

Nestlé buying another mineral water bottling plant. The Rouge family used to have a 61,66 per cent majority share in the Swiss Sources Minerales Henniez mineral water bottling plant which...

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Official recognition for high quality Hungarian products

Awards of the Hungarian Product Grand Prix were handed over on 5. September in the Parliament building. 22 products received the Grand Prix, while another 36 received a certificate of...

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Kaiser

Agency: Promo Reklámügynökség Kft. Customer: Kaiser Food Product: Kaiser Apperance: Tv2, Viasat 3, Spektrum, Hallmark Period: 3–30 September 2007...

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Hungrana producing bio ethanol

One of the leading Hungarian manufacturers of food ingredients, Hungrana Kft., has begun production of E-85 bio ethanol. They will soon be able to process 3,000 tons of maize daily,...

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We have to get used to prices staying high

According to an analysis prepared by Zoltán Fórián, head of division in Agrár Európa Kft. for Éfosz, substantial price rises will dominate the world market of food in 2007 and...

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Bored professional or enthusiastic amateur?

At the June meeting of Trade Marketing Klub, I heard the remark that “I would rather work with an enthusiastic amateur than a bored professional” from one of our colleagues....

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More than a salami

PICK is a truly multicultural and Hungarian brand at the same time. Márk Pick was a grain merchant of Czech-Moravian origin who started making salami in 1878, because winter is...

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Bio ethanol in Tesco petrol station

Tesco-Global Zrt. has opened its first petrol station selling bio ethanol E-85 in Tesco Megapark, located in Pesterzsébet. The price of the new fuel is HUF 215/litre. It contains 85...

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Question:

We have had another one of our food scandals recently, the “guar gum” affair. The issue of whether present regulations applicable to food safety and the present organisation are suitable...

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Golf championship for business people

The idea of organising a golf championship for prominent representatives of the business community was conceived seven years ago. László Hovánszky, vice chairman of Birdland Golf Club has become the...

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Master Good The Tasty Health

The Mas­ter Goods group oper­ates in North-Eastern Hun­ga­ry, breed­ing chick­en, pro­cess­ing poul­try and grow­ing feed in an inte­grat­ed sys­tem. The group is owned 100 % by the Bá­rány fam­i­ly which...

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Campaign for red meat

Makáry Stúdió is the winner of the tender published for finding an agency to create a campaign for promoting red meats. Th tender was published by the Agricultural Marketing Centre...

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Answer:

The system has worked well, though some changes are still needed to handle such situations more effectively. It is possible and necessary to make preparations for such emergencies by the...

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All roads leading to expansion

Between 13-17. October, 160,000 visitors are expected to turn up in the Cologne fair centre. Products of over 6,000 exhibitors from 100 countries will be on display during the exhibition....

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Rumbling over

The „Apenta will rumble in the summer” promotional campaign is over. Participants were able to win a Whirpool Inox refrigerator each day, while the main prize was an Air Tours...

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Objective: to become the market leader

György Sóskuti has been appointed as the new sales director of Tchibo Budapest Kft. He began his career 12 years ago with Nestlé Hungária Kft., as a sales rep. Later,...

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Nestlé ice cream for children – a case study

Only two out of the sixteen lectures presented at the Esomar conference held in Milan, in May dealt with experience accumulated in central or eastern Europe. This time, we will...

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Friesland moving production capacity

Friesland Hungária zRt. will relocate its production capacity from Nagybánhegyes to Debrecen at the end of September, as the last step of its consolidation process announced in November 2006....

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Knoppers for joggers

The slogan “quality nutrition + exercise = active life” will be used to promote Knoppers wafers, a Storck product among joggers taking part in the races of the autumn season....

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CIES SUPPLY CHAIN CONFERENCE 2007

Tomorrow’s Supply Chain: Efficient, Transparent, Sustainable 11 & 12 October 2007 – Prague, Czech Republic, www.ciessupplychain.com The CIES Supply Chain Conference 2007 is /the/ meeting place for Supply Chain &...

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