Company and Personal News
The Ahold fraud
Date: 2007-05-30 08:00:00
The Dutch company Ahold has become famous for one of the biggest series of accounting frauds in food retail trade. Though no charges have been filed in connection with the...
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Haribo after Hasbro
Date: 2007-05-30 08:00:00
Haribo Hungária Kft. has a new managing director, Ákos Perjés. Earlier, he had spent five years with Hasbro Magyarország Kft. in a similar position. He has also had considerable experience...
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BOULARD CALVADOS
Date: 2007-05-30 08:00:00
Owing to its exceptionally high and constant quality, Boulard calvados is the market leader in its category world-wide and in Hungary as well. It won two gold medals in the...
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Alimentaria: opening to the East
Date: 2007-05-30 08:00:00
Alimentaria, the food exhibition in Spain, one of the biggest European markets is becoming truly international. The event to be held between 10-14. March 2008 will be attended by more...
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Changes at the top in Co-op Hungary
Date: 2007-05-30 08:00:00
The shareholders' meeting of Co-op Hungary has decided to separate the position of president from that of CEO. Lajos Csepeli has been appointed new president of the board for a...
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Szentkirályi wants a quarter of the market
Date: 2007-05-30 08:00:00
Szentkirályi Ásványvíz Kft. achieved revenues of HUF 4,3 billion last year. The company intends to achieve 20 per cent growth and a 25 per cent share in the Hungarian market...
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Muscat D’or champagne
Date: 2007-05-30 08:00:00
Owing to the unique technology used, the new Muscat D’or champagne retains the honey sweet flavour and wonderful fragrance of muscatel grapes. The flavour of the brand Muscat D’or is...
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Hungarian and French gastronomy
Date: 2007-05-30 08:00:00
The Budapest office of the marketing and communication consultants Sopexa held a conference about gastronomic culture and its role in defining identity on 27. March. The conference was also the...
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Facelift for Szeged Metro too
Date: 2007-05-30 08:00:00
The third renovated Metro Cash & Carry Hungary store was opened in Szeged. On 3 May. The biggest change took place in the fruit/vegetables, meat and wine departments. The new...
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Univer: not merely new packaging
Date: 2007-05-30 08:00:00
Univer Product Zrt. begun selling Norbi products under the Update 1 code in May 2005. They have 10 Update products, like mayonnaise, ketchup and mustard. Joining the program did not...
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Anuga: reservations finishing
Date: 2007-05-30 08:00:00
FVM Agrármarketing Centrum is planning a collective appearance at one of the major exhibitions, Anuga to be held in Köln, between 13-17 October. 470 square meters have been reserved in...
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dm celebrating with a donation
Date: 2007-05-30 08:00:00
The retail chain dm is celebrating the opening of its 200th store with a major campaign, which includes giving a donation of HUF 40 million to 200 nursery schools. HUF...
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Good evening! – 10 per cent plus
Date: 2007-05-30 08:00:00
Products of Detki Keksz Kft. have been available under the Update label since autumn 2006.. Jó estét! wheat biscuit has been developed specifically for the program, and they will soon...
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Fanta Mango
Date: 2007-05-30 08:00:00
Enjoy discovering the World of Fanta! This is an invitation to discover new countries, and constantly renewed Fanta flavours, to visit the world of Fanta. Agency: Starcom médiaügynökség / Ogilvy&Mather...
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Being different is a matter of life or death
Date: 2007-05-30 08:00:00
„Either you are different from your competitors, or you are dead”. This was the topic to be discussed at the ECR Europe conference held in Milan, in April. The above...
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Univer Product over 10 billion
Date: 2007-05-30 08:00:00
Revenues of Univer Product Zrt. expanded by 10 per cent to HUF 10,5 billion, last year. This accounted for nearly half of the total consolidated revenues of the group. Pre-tax...
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11 Norbi products in the assortment of Szole-Meat
Date: 2007-05-30 08:00:00
Szole-Meat Kft. joined the Norbi Update system three years ago. Their Update products, developed in accordance with criteria specified by Norbi, have proved to be successful. At least three of...
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Participants and exhibitors
Date: 2007-05-30 08:00:00
Heads of the largest FMCG companies held 150 presentations in three days. The conference titled “Passion for growth” was attended by 2,200 participants, with five Hungarians among them. 42 companies...
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Scooter promotion
Date: 2007-05-30 08:00:00
Tchibo has a spectacular promotion in Cora stores this spring. The main prize, a red scooter is displayed on top of „islands of coffee” in the stores for one month...
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Detailed info on Light Flavours
Date: 2007-05-30 08:00:00
PICK Szeged joined the Norbi Update lifestyle system last year. They have since developed a product line based on the recommendations of Norbi Update, with completely new contents. Délhús Könnyű...
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Migration between channels
Date: 2007-05-30 08:00:00
The question “Are we going to have a bad year?” was subject to lively debate at the meeting of Trade Marketing Klub. Krisztina Kovács Consumer Tracking manager of Gfk, spoke...
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Child-friendly Pöttyös
Date: 2007-05-30 08:00:00
The web site of Pöttyös Túró Rudi intended specifically for children www.pottyoskapitany.hu, has officially been classified as „child-friendly”. This title was awarded under the program „2007 – the year of...
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Maltitol instead of beet sugar in Bonbonetti chocolates
Date: 2007-05-30 08:00:00
Bonbonetti Kft. makes two chocolate bars for the Update program. One is a classic milk chocolate, while the other is a strawberry-yoghurt flavoured chocolate. These contain maltitol instead of beet...
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Vienna fair: satisfied organisers
Date: 2007-05-30 08:00:00
“This is not to be missed” – we thought after reading the invitation to the fair titled Food and Drink from Eastern and Middle Europe”, which was held for the...
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