Company and Personal News

PepsiCo plans one billion dollar investment in Russia

PepsiCo Inc. has announced plans to invest US$1 billion (€720 million) in Russia over the next three years, together with its partner Pepsi Bottling Group. The company says that the...

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Dreher – The Responsible Drinking Program was renewed

More than 41 thousand people visited the www.alkohol.info.hu web site, which expanded with new themes as the newest element of The Responsible Drinking Program of Dreher Breweries Ltd. Dreher Breweries...

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Rewe strengthens cooperation with independent retailers

The Rewe Group has confirmed the Management Board's course proposed for a successful future. The so-called “Declaration of Munich” was adopted unanimously. The declaration focuses on adopting the Rewe brand...

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A new bottling plant and pálinka distillery in Érpatak

Zsindelyes Pálinka Distillery will build an automatic bottling plant and a new brewery in September. The 229 million HUF investment will be realized partly by EU support. The automated bottling...

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A new Tesco store opened in Sárvár

The newest member of Tesco hypermarket chain has been opened on 3rd of July in Sárvár. The new 3,000 square-meter complex is waiting its customers seven days a week, between...

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Large beer and hamburger consumption on VOLT Fest

One of the biggest festival of Hungary started on Wednesday in Sopron. This year, for the 17th time acceptable prices are expecting visitors. The beer is the most favourite product...

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The best investment agency of the regio

The American investment magazine, Site Selection chose ITD Hungary, the Hungarian investment agency to the best investment agency in Eastern Europe. Budapest became the region's third most attractive investment location....

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Private radio in the Tesco – the first in the region

Tesco last year around Christmas time has already been provisionally applied Mood Media's concept of a satellite radio and this year decided to finally shift in the general store background...

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Coca-Cola opens two new plants in China

Coca-Cola and its bottling partner, COFCO Coca-Cola Beverages Ltd., have opened two new bottling facilities in the less developed central and western parts of China. One of the bottling plants...

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So far, four billion – IT project of Coop reached mid-term

The introduction of Coop food commercial network's integrated IT system reached its turning point. The newest store, which is the five-hundredth unit of the Co-op Star Ltd. had been attached...

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Coca-Cola's new vending machine became festival winner

A new interactive Coca-Cola vending machine with a large format touch-screen and Bluetooth capabilities has taken home the Gold Lion in the Point of Sale category at the 2009 Cannes...

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Tesco vs. Interspar

Tesco reckons unfounded and misleading Blikk's Interspar advert relaesed on 26 June, which classified Tesco unethical, which states that Tesco's comparison of prices was unethical. Interspar alleged the slogan in...

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Carrefour expands in Romania

Due to the changing market circumstances, the French retail chain, Carrefour expands its network of supermarkets in Romania while reposes a few of its hypermarket plans. The Carrefour has slowed...

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New cameras presented by Axis at IFSEC

A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...

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Milli Mia Piruet

Creating a spot to support the launch of a new product. Agency: BBDO Customer: FrieslandCampina Hungária Zrt. Product: Milli Mia Piruet Apperance: RTL Klub, Viasat3, Film+, Spektrum, AXN, Hallmark, storytv...

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Crisis also an opportunity

A professional forum was held by Karrier és Stílus Tanácsadó Kft on 20. May, under the tittle “Boost sales-meet your objectives”. Eszter Melisek from Nielsen spoke about market trends in...

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Invitel opening high tech data centre

A state of the art new 1,500 square meter server centre has been opened by Invitel. The biggest advantage of Datacenter is that it allows companies to reduce their costs...

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Mondi manufacturing its brand new bags in Békéscsaba

Mondi Consumer Flexibles opened its expanded production facility in Békéscsaba on 19. May. As a result of the expansion, production capacity has been doubled, with 2 500 square meters of...

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Intense interest displayed towards Anuga

According to Peter Grothues from the Cologne Fair, interest displayed towards this year’s Anuga to be held between 10-14. October is as intense as usual. Over 6 000 exhibitors are...

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Herz Salami under liquidation

A court ruling ordering the liquidation of Herz Szalámigyár Zrt. has come into effect. János Jámbor, owner of the majority shareholders, Formont Kft. and Aventa 96 Kft. is negotiating with...

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New momentum for Házi Piros Paprika

An integrated promotional campaign is to be conducted by Házi Piros Paprika Kft. in the summer of 2009 to support the Házi Arany brand. The conventional “buy and win” concept...

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What you need to know about Mondi

Mondi is a multinational manufacturer of paper and packaging materials with annual revenues of EUR 6,3 billion in 2007. Its activities are focused on Europe, Russia and South Africa. Mondi...

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Changing supply and demand

Michael Gerling representing the German Food Retail Union, a founder of Anuga, pointed out a number of important trends. In his opinion, intensive concentration in the European retail sector is...

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Toffifee-circus on children’s day

Toffifee joined the events organised for children’s day for the first time this year. A real circus was brought to Városliget by Toffifee with clowns, jugglers and magicians. A coupon...

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World famous BOLS vodka in modern bottle

BOLS Vodka has a new bottle which complies with modern design trends, but retains its traditional design elements as well....

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In 2nd place: Coca-Cola loyalty promotion 2008 – Playing with points on the Coke we site

The loyalty campaign of Coca-Cola HBC Magyarország Kft. focused on teenagers and young adults was conducted between 3. March- 31. December 2008. All caps used on 0.5 litre bottles of...

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Eu’Vend Cologne: 300 exhibitors and 5,000 visitors expected

HUF 30 billion is spent by Hungarian consumers annually on food from vending machines and there are 35-40 000 machines in the country. The Eu’Vend exhibition is to be held...

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Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

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New head for Nielsen customer relations

Ágnes Hortobágyi (30) was appointed the new head of Nielsen customer relations on 16. April. She has been working for Nielsen for five years, formerly in a regional position as...

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2nd place: Kinder Uticélozz! promotion – Only points of the compass fixed, your destination is your choice!

The simultaneous communication of all units of the four Kinder snacks (Kinder Bueno, Kinder Maxi Chocolate, Kinder Country and Kinder Delice) had been the first multibrand campaign in their history....

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