Company and Personal News

Completa opening on line café

An on line café was opened by Completa in April at the www.completa.hu web site, where a lot of information is available about the brand and the products. Recipes of...

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The industry behind food safety

Companies providing the background for food safety have developed a number of innovative technologies which allow food to be tracked from farmlands to our tables. One of the key elements...

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Győri Keksz Ltd. moving to the industrial park of Győr

Győri Keksz Ltd. is changing its location by moving to the industrial park of Győr. The company has brought a 10 thousand square-metre area, that’s where the new, 3 thousand...

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News

Sales at U.S. retailers declined less than expected in March in a sign that shoppers may be regaining confidence to open their wallets after more than a year of recession....

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Food safety on the agenda of KRIMINALEXPO IT-SEC

Effective measures against the most dangerous forms of counterfeit among food and pharmaceutical products will be a priority topic at this year’s KRIMINALEXPO IT-SEC conference and exhibition to be held...

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Campari portfolio sold by BOLS Hungary

From 1th April BOLS trades Campari International’s portfolio (Campari, Cinzano Vermuth, Cinzano Asti champagne, Old Smuggler whisky and Ouzo 12) in Hungary. With take-over of Campari’s portfolio BOLS can appears...

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Question

What means are available for supporting the international marketing of Hungarian wine? How useful are the new resources made accessible by the EU wine/grape reform? How could market players co-operate...

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Coca-Cola icons for the summer

This year’s icons of the Coke Club – MTV Icon summer series of concerts will include Hungária, Ferenc Demjén and Edda. Apart from the 12 groups reinterpreting old hits, there...

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Answer

Since August 2007, winemakers have been subject to a marketing tax. 60 percent of tax revenues which amount to HUF 750 million annually are allocated to collective wine marketing. A...

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László Kiss CEO of Tokaj Kereskedőház Zrt.

Hungarian State Holding Company selected the homeborn, young wine-grower for the position among thirteen tenderers. The winner conception of the 34 years old tenderer was about assuring the raw material,...

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SIÓ–ECKES CSR programs focusing on children

Corporate social responsibility is a strategy which represents a commitment to certain causes. For SIÓ-ECKES, the safe and healthy lifestyle of children has been such a cause for several years....

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Changing Synergon image

Synergon which turned into a holding company last year has began to .transform its image. The most apparent sign of change is the new logo with new colours which is...

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Three pillars

The CSR activities of SIÓ ECKES Kft represent three pillars: the Thank You SIÓ! program, traditional charitable activities like support for Heim Pál Children’s Hospital and other social initiatives like...

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Mobile bar by Poplart

A prize winning Austrian product has been added to the assortment offered by Poplart BTL Kommunikációs Ügynökség. The JUSTINCASE mobile bar fits in a bag and can be assembled without...

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Non-profit wholesaler

With four years in existence and a turnover of HUF 600 million, the Hungarian Food Bank has already proven that this globally known initiative has a place in Hungary as...

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Always promoting learning

Always is to launch a scholarship scheme for young people from poor families which is intended to help them in accessing higher education. Applications for the HUF 150,000 per year...

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Healthy Danone products for every child

Though Danone Kft. has different programs for different target groups, the message is the same in all CSR activities pursued by the company. Danone Kft has been supporting a number...

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Wellness services on Tesco Row

Tesco-Global Áruházak Zrt. is to launch a coupon campaign for customers visiting the shops located in its Bonyhád, Dombóvár. Miskolc-Avas and Szeged-Mórahalom stores. Customers holding receipts about goods worth more...

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New cash register zone concept by Wrigley

According to Csaba Vajdahunyadi, sales director of Wrigley Hungária Kft., the market leader in the chewing gum category, the time has come for them to further enhance the scope of...

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The finest Stella Artois beer is being produced by Borsodi Brewery Plc

Borsod Brewery Plc., Hungarian factory of AB-InBev has won an international quality prize for beer-producing developments realized in 2008. AB-InBev runs a quality-competition among its breweries every year. Beer produced...

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Kinder Tejszelet, Kinder Hűtött Finomságok

The Kinder Hűtött Finomságok promotional campaign has reached its 4th and final stage. The main prize is worthy of the occasion: we can see the key of a Balaton lakeside...

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New musical image for Obi

Obi has had a new musical image developed under the name Obi Fiesta by Mood Media. Background music in 23 Obi stores will be compiled to reflect a sunny and...

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Győri Jó Reggelt! joghurtos

The combination of an active yoghurt culture and valuable corn in the shape of a delicious sandwich. Agency: Euro RSCG Zrt. Customer: Győri Keksz Kft. Product: Győri Jó Reggelt! joghurtos...

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BAT Hungary won the ‘Best Work Environment’ award

CSR Europe’s and Global Footprint Network’s KÖVET Association rewarded British American Tobacco Hungary with ‘Best Work Environment’ special award at Green Office Competition. Nearly 6,500 employees of 35 companies, municipality...

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Bonduelle for the healthy nutrition of children

Bonduelle well-known for vegetable processing set out healthy nutrition of children as an important strategic goal together with Think healthy! Program. It is important to start the total value of...

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Week of European small and medium size businesses

Between 2009 May 6 and 14 the Week of European small and medium size businesses 2009 will be held invited by the European Commission. Hungary will connect to the European...

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New Initiatives of NESTLE

Three new initiatives were announced by Nestle. The company highlighted aim is: Community value creation.  Nestlé Healthy Kids Global Programme helps a teaches children to health conscious lifestyleAnd declare action...

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Pepsi gets thinner?

Beaten in the race by Coca Cola, the loss-making Hungarian Pepsi is considering the transfer of production. The Mineral Water and Soft Drink Industry Ltd. (Pepsi Americas FÁÜ Ltd.) has...

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Tefal and Tesco started a joint action

Tesco Global Stores Ltd. is going to reward its customers with red points for 4 months. Collected points can be transferred for valuable Tefal Privilege Pro products at a reduced...

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SPAR transformed 14 Plus department stores into SPAR stores

The SPAR Hungary Ltd. took over the Plus’ network in the past year. In January 2009 the transformation af the Plus stores into SPAR stores has been started. New SPAR...

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