Company and Personal News
The trend is unconventionality
Date: 2009-07-01 08:00:00
Another meeting has been held by the Trade Marketing Club recently, dedicated to the topic of “ Extreme solutions in trade marketing”. Erika Pintér, managing director of Trend Budapest spoke...
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Home made refreshment
Date: 2009-07-01 08:00:00
SodaStream, the world leader in home made soft drinks has arrived in Hungary. They manufacture soda machines which allow us to make soda and soft drinks at home. Their products...
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„Thirsty for a prize?”
Date: 2009-07-01 08:00:00
A prize game is to be held by Tesco-Global Áruházak Zrt. between 15. June and 23. August under the title “Are you thirsty for a prize?” which is intended to...
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Crisis also an opportunity
Date: 2009-07-01 08:00:00
A professional forum was held by Karrier és Stílus Tanácsadó Kft on 20. May, under the tittle “Boost sales-meet your objectives”. Eszter Melisek from Nielsen spoke about market trends in...
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Kubu for health competition ending
Date: 2009-07-01 08:00:00
The Kubu for health competition organised by Maspex Olympos Kft. for primary schools has ended successfully. The objective has been to promote the consumption of fruits, fruit juice and vegetables....
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New company operating the Nyiregyháza mall
Date: 2009-07-01 08:00:00
Operation of the Nyíregyháza mall was taken over by SES Spar European Shopping Centers in April 2009. KORZO is the largest mall in the county with a floor space of...
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Intense interest displayed towards Anuga
Date: 2009-07-01 08:00:00
According to Peter Grothues from the Cologne Fair, interest displayed towards this year’s Anuga to be held between 10-14. October is as intense as usual. Over 6 000 exhibitors are...
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New Nespresso production facility in Avenches
Date: 2009-07-01 08:00:00
The second NESPRESSO Production and Logistic Centre has been opened by Nestlé in Avenches. The new, 400,000 square meter facility will have an initial annual capacity of 4.8 billion NESPRESSO...
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A rain of awards for Soproni
Date: 2009-07-01 08:00:00
Soproni, Soproni Szűz, Soproni Fekete Démon and Soproni Kinizsi received gold medals while Soproni 1895 received a grand gold medal at the Monde Selection competition on 1. June. Soproni Szűz...
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Changing supply and demand
Date: 2009-07-01 08:00:00
Michael Gerling representing the German Food Retail Union, a founder of Anuga, pointed out a number of important trends. In his opinion, intensive concentration in the European retail sector is...
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Captain Pöttyös waiting for kids again
Date: 2009-07-01 08:00:00
Pöttyös Boat on Hajógyári Sziget will once again offer a number of exciting programs and games for kids for a period of five weeks from 6. July. Pöttyös Farm will...
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Jászszentlászló team winning Nutrikid Olimpics
Date: 2009-07-01 08:00:00
The team of the Szent László primary school from Jásszentlászló has won the Nestlé Nutrikid Olimpia competition. One out of seven Hungarian primary schools participated in the competition held in...
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Eu’Vend Cologne: 300 exhibitors and 5,000 visitors expected
Date: 2009-07-01 08:00:00
HUF 30 billion is spent by Hungarian consumers annually on food from vending machines and there are 35-40 000 machines in the country. The Eu’Vend exhibition is to be held...
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Over HUF 50 billion of revenues for local MARS subsidiaries
Date: 2009-07-01 08:00:00
Combined revenues generated by the two Hungarian MARS subsidiaries totalled over HUF 50 billion in 2008. MARS Magyarország Értékesítő Bt. is the distributor of Snickers®, Twix®, and Uncle Ben’s®, while...
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IX. Univer Business Golf Championship
Date: 2009-07-01 08:00:00
The Univer Business Golf Championship celebrated its 9th birthday this year on 6. June. The event was held in the Bük Radisson Hotel and Birdland Golf Club. The majority of...
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New handlebar advertisements in Interspar stores
Date: 2009-07-01 08:00:00
A new tool has been added to the range offered by the In-store division of Célcsoport Média in the form of Bevkocsi Banners on the handlebars of shopping carts in...
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SIÓ-Eckes and Bomba! breaking up
Date: 2009-07-01 08:00:00
SIÓ-ECKES Kft will no longer distribute Bomba! products following the termination of the agreement with Büki Üdítő Kft. on 1. July. SIÓ-ECKES Kft. has been the exclusive distributor of Bomba!...
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II. TV2 cup Howard Draft Award in Tabajd
Date: 2009-07-01 08:00:00
An exclusive polo cup was organized by TV2 for its leading clients for the second time this year, on 21. June in Tabajd. TV2. The patron of the event was...
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Summer innovations by Gösser
Date: 2009-07-01 08:00:00
A beer sampling was held by Heineken Hungária on 20. May to present the latest innovations by Gösser including Gösser NaturZitrone. The event was held in Columbus Pub, one of...
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Hellish pace
Date: 2009-07-01 08:00:00
Hell Energy Magyarország Kft has achieved spectacular progress in the distribution of HELL energy drinks in the past three years. HELL has become the market leader in Hungary and Romania...
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Growth by SPAR group
Date: 2009-07-01 08:00:00
Revenues of the Spar group were up by 6.3 percent in 2008, reaching EUR 27 billion. Consolidated revenues of the Hungarian SPAR chain were up by 31.5 percent in 2008,...
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New co-chairperson for ECR Magyarország
Date: 2009-07-01 08:00:00
Katalin Ránky, managing director of L’Oréal Magyarország Kft. was elected the new co-chairperson of ECR Magyarország at the members meeting held on 15. May....
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Free presentations about marketing
Date: 2009-07-01 08:00:00
A series of six presentations held by MMSZ about marketing in the spring was attended free of charge by the directors of nearly 100 SME-s. The presentations can be downloaded...
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It is good to work for Wrigley Hungária
Date: 2009-07-01 08:00:00
Wrigley Hungária Kft. finished in 7th place in the Best Employer to Work for survey conducted by The Wall Street Journal Europe in the CEE region in 2008–2009. The survey...
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Haribo Saure Pommes, Haribo Grapefruit
Date: 2009-07-01 08:00:00
Continuous communication throughout the year targeted at the children, young adult and primary shopper groups. TV campaign supplemented by an indoor campaign in April-May and continuous online presence. Agency: MC...
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A cup for bartenders
Date: 2009-07-01 08:00:00
Hungarian bartenders competed in the „Bacardi-Martini Open Cup” held for the 11th time on 25-26. May. There were 22 competitors in the classic category and 15 in flair. Zsolt Horváth...
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New cameras presented by Axis at IFSEC
Date: 2009-07-01 08:00:00
A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...
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Milli Mia Piruet
Date: 2009-07-01 08:00:00
Creating a spot to support the launch of a new product. Agency: BBDO Customer: FrieslandCampina Hungária Zrt. Product: Milli Mia Piruet Apperance: RTL Klub, Viasat3, Film+, Spektrum, AXN, Hallmark, storytv...
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CSR Saloon with Honfoglaló
Date: 2009-07-01 08:00:00
A forum was held by B&P CSR Management under the title CSR Szalon in May, which focused on the crisis and on improving the efficiency of social responsibility projects. The...
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