Company and Personal News
SPAR is prepared for the barbecue season
As spring weather comes, there is a sharp increase in demand for barbecue products at SPAR. SPAR is also expanding the range of meat products, seasoned and matured meats, meat...
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Heinz celebrates ‘150 years of clean plates’ in anniversary campaign
Heinz is celebrating its 150th anniversary with a marketing campaign focused on its most iconic product – Heinz Tomato Ketchup – and its place at meal times, Marketing Week reports....
Read moreConference on online marketing at the University of Óbuda
A conference on online marketing to be held at the University of Óbuda on Wednesday – the organizers informed MTI. According to the announcement, at the conference it will be...
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H&M to tell customers exactly where their clothes were made
H&M announced it will add more information to its products on its website later this month as part of a move to create greater product transparency. Swedish fast fashion retailer...
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Magazine: In-store campaigns for sales growth
András Juhász, lead media planner of dunnhumby Hungary told at the Trade Marketing Club conference in February: sales of a store can be increased by 21 percent on average with...
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Lidl Belgium To Sell Only Fairtrade-Certified Bananas
Lidl Belgium has announced that it will only offer Fairtrade-certified bananas in its stores from the middle of this year. The move will enable the retailer to ensure that around...
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COOP is a seven-time MagyarBrands award winner
This year, COOP was awarded the honorary MagyarBrands award again at the awards ceremony held at the Hotel Helia in Budapest. Tóth Géza (left) receives the MagyarBrands Prize from Dr....
Read moreHungary is the guest of honor at a major trade fair in China
The exhibition pavilion of Hungary is participating in the 13th Honan China International Investment and Trade Fair. There are many Hungarian companies participating in the 13th exhibition and trade fair...
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Field Days and the Agricultural Machine show at the end of May in Mezőfalva again
Once again, Field Days and Agricultural Machinery Show will be organized on May 23 and 24 in Mezőfalva, Fejér County – Darabos Tamás, Director General of NAK told M1 news...
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LG Electronics received 29 Red Dot Awards
LG Electronics received 29 Red Dot Awards, including two Best of the Best honors for its LG Signature Oled TV R and LG Signature bottom-freezer refrigerator. The Red Dot judges...
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Magazine: EuroCIS 2019: Self-checkouts in focus
In February Düsseldorf hosted the EurocCIS trade show: 13,000 visitors came from 94 countries to see the latest retail technology solutions. In Germany there are already 1,450 self-checkouts in 350 grocery...
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(HU) Last reminder: SignExpo + PPDexpo, 2019. április 9-11 BOK csarnok
Sorry, this entry is only available in HU....
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The turnover of Magyarvíz Kft. grew last year
The turnover of the Magyarvíz Kft. grew last year: the company sold 368 million liters, 249.2 million bottles of mineral water in 2018, reaching a turnover of 8.878 billion forints...
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Beyoncé strengthens Adidas
The German sportswear company, Adidas, is working with the famous American singer to market shoes and clothing products, thus strengthening Adidas’s everyday clothing collection – origo wrote after Business of...
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Naturland offers the same quality with food products as with pharmaceuticals
Naturland Magyarország Kft. has created an R+D directorate and the company also teaches innovation management to those workers who do research and development work, so it isn’t surprising at all...
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(HU) Minden, ami promóció – hogy csinálják a legjobbak? – Szakmai nap és díjátadó
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SPAR reduces the sugar content in its own branded products with fifty tons
As a company committed to a healthy lifestyle, SPAR significantly reduces the amount of added sugar, even this year, among its own product line. In addition to its Less Sugar...
Read moreTesco: 171 stores, 47.5 million doses of donation
Tesco donates food surplus from 171 of its 204 stores in Hungary. The company is offering daily vegetables, fruits, bakery and durable food that are no longer available for sale...
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27 percent of Hungarian bottled wineexport was supplied by Lidl last year
More than 20.5 million bottles of Hungarian wines were sold by Lidl Magyarország in 2018, more than half of which was exported to overseas markets, which is about 27 percent...
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The first domestic Lindt store opens on 5 April
The Swiss premium chocolate producer Lindt & Sprüngli opens its first exclusive exclusive store in the Allee Shopping Center on 5 April in Budapest. image: chocolate.lindt.com As part of Lindt’s...
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Essity’s Lunch Holiday Promotion Campaign was awarded at Tissue World in Milan
Essity’ Tork brand has won the Tissue World Award, one of the most prestigious paper industry awards in the best hygiene paper product marketing strategy and the most energy efficient...
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A new CBA advertising campaign starts with Icuka and the Hungarian card
CBA’s latest campaign starts in early April, with Icuka being the protagonist again, but now we can see her in a completely new role and environment – origo wrote. image:...
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More than a thousand people are celebrating innovation for the call of IVSZ
The 10th SMART Conference organized by the IVSZ (Association for the Digital Economy) opened its doors on 2 April. The organization also aims to boost and catalyze innovation efforts and...
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(HU) SignExpo + PPDexpo: 2019. április 9-11 BOK csarnok
Sorry, this entry is only available in HU....
Read moreThe fast food chain in China opens four hundred new restaurants
In 2019, 400 new McDonald’s restaurants are scheduled to open in China – origo wrote after Asia Times. The CITIC Ltd, the joint venture of two investment groups, paid 2...
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Magazine: Fruit Logistica, Berlin 2019: Market advantage? It is becoming more and more difficult to achieve
In early February more than 3,200 exhibitors from 90 countries showcased their products and services to 78,000 visitors in the four days of Fruit Logistica in Berlin. Madlen Miserius, senior product...
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Spar: customers are becoming more environmentally conscious
Every year, consumers are more environmentally conscious, and last year, 40 percent of Spar customers have preferred environmentally friendly, multi-use bags and shopping bags – the store chain announced on...
Read moreTúró Rudi with a lower sugar content is available
Pöttyös markets a new Túró Rudi. Its sugar content will be 30 percent less than the classic, but it will also besweetener free. The new Túró Rudi, which is already...
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Cerbona bites bigger from the the market of Sport mueslis
There is also a growing demand for functional foods, as well as towards products that serve the needs of healthier consumers and specific consumer groups in Hungary. Cerbona, that is...
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