News and articles
Yoghurt drinks happy in the bottle
Date: 2008-05-01 08:00:00
Pro-biotic is not a new word, but it seems to have become the main driving force behind the expansion of the yoghurt market, as this seems to be the most...
Read more
The power of agencies
Date: 2008-05-01 08:00:00
According to an estimate by the Hungarian Advertising Association, total advertising spending in Hungary amounts to HUF 180 billion annually. The FMCG sector accounts for 20-22 per cent of this...
Read more
Donatella’s Kitchen
Date: 2008-05-01 08:00:00
Take an authentically Italian star chef with a Michelin star. Add two successful Hungarian businessmen with a creative interior designer. The result is a new restaurant destined for success: Donatella’s...
Read more
Worse rating for Hungary
Date: 2008-05-01 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, both the internal and external balance is expected to show significant improvement in 2008. A significant reduction in the...
Read more
Regional player on home ground
Date: 2008-05-01 08:00:00
Rauch Hungária is a successful competitor in the fruit juice market, which has good reason to be optimistic about the future. In spite of rising costs and the success of...
Read more
Wilkinson Extra 3 Sensitive eldobható borotva
Date: 2008-05-01 08:00:00
The 3 blade premium razor provides an extremely neat shave, owing to its tilting head, ergonomic handle and cream strip with vitamine E....
Read more
Acquisition by Henkel
Date: 2008-05-01 08:00:00
Henkel has taken over the Glues and Electronic Materials division form Akzo Nobel. These two divisions generated revenues of GBP 1.25 billion in 2007. The revenues of Henkel Adhesives Technologies...
Read more
BRAU Beviale again this year
Date: 2008-05-01 08:00:00
1,400 exhibitors and 36,000 visitors are expected to attend the BRAU Beviale exhibition to be held in Nurenberg between 12-14. November, which is one of the most important international events...
Read more
Yoghurt consumed in over three-quarter of households
Date: 2008-05-01 08:00:00
According to data from the ConsumerScan of GfK Hungária, 8 out of 10 Hungarian households bought yoghurt in 2007. Though total sales grew somewhat as a result of the 9...
Read more
Ads expected to inform, rather than influence
Date: 2008-05-01 08:00:00
According to a survey conducted by GfK Hungária in February 2007, 4 out of 10 people are open to innovations and willing to try new products. Advertisements are primarily expected...
Read more
More foreigners in Budapest
Date: 2008-05-01 08:00:00
According to a KSH report, the number of nights spent at commercial places of accommodation increased by 2.7 per cent in January-February 2008, compared to the same period in 2007,...
Read more
Toiletpaper, a typical routine category
Date: 2008-05-01 08:00:00
On of the most common routine paper products is toilet paper. One of the things we only tend to notice, when we run out of it. It is much the...
Read more
Fûszeres Vilmos
Date: 2008-05-01 08:00:00
The new flavour is also made in line with traditions using excellent quality pear palinka. It owes its exceptionally piquant flavour to dried apple and an extract of spices....
Read more
Bidding for Pöttyös gifts
Date: 2008-05-01 08:00:00
The unique consumer promotion organised for Pöttyös was launched on 17. March and will last for 11 weeks. Special codes are to be found inside the packaging of Pöttyös products....
Read more
Honour for Péter Feiner from Austria
Date: 2008-05-01 08:00:00
Péter Feiner, managing director of SPAR Magyarország and chairman of the board has been awarded the Grand Order of the Republic of Austria by the by the President of the...
Read more
Mineral water over HUF 44 billion
Date: 2008-05-01 08:00:00
Sales of mineral water grew by 10 per cent in 2007 in terms of quantity, approaching 900 million litres. Sales increased by 14 per cent in terms of value and...
Read more
Click and win!
Date: 2008-05-01 08:00:00
Marketing campaigns can no longer be successful without using the Internet as well. The Internet has become part of our everyday life and our media consumption. Internet penetration in the...
Read more
Mûhely kávézó
Date: 2008-05-01 08:00:00
Young people in Székesfehérvár have long been waiting for a place with not only food and drink but also some form of entertainment. Műhely cafe is a place with a...
Read more
Cooking oil on top
Date: 2008-05-01 08:00:00
Consumer prices were up by 0.6 per cent in March, compared to February and 6.7 per cent higher than in March 2007. According to a KSH report, food prices were...
Read more
Where even kings go on foot
Date: 2008-05-01 08:00:00
Regardless what we call them, visiting toilets is part of our everyday lives. An exhibition about the history of toilets was held by Zewa between 26. September and 21. October...
Read more
adidas Special Edition 2008 férfiillatcsalád
Date: 2008-05-01 08:00:00
adidas has been celebrating special sport events with special edition cosmetics, like the Special Edition products for the 2008 European Cup....
Read more
Univer expanding in Kecskemét
Date: 2008-05-01 08:00:00
The cornerstone of a new plant was laid down on the premises of Univer Product Zrt. in Kecskemét, on 2. April. The HUF 2.7 billion project is needed to support...
Read more
Top categories in store types
Date: 2008-05-01 08:00:00
According to data from the Retail Index of Nielsen, the market share of hyper markets and super markets increased in the food market in the February 2007- January 2008 period....
Read more
Customers looking for innovation in mineral water as well
Date: 2008-05-01 08:00:00
According to Nielsen data, expansion has been unbroken in the market of mineral water. Consumers want innovation in this category as well. “Unbroken” expansion means double digit annual growth. However,...
Read more
Sponsoring helps brands to overcome background noise
Date: 2008-05-01 08:00:00
Sponsoring allows a brand and a program to be linked in a creative way, according to Krisztián Kovács, sales director of TV2. Sponsoring is an important part of their integrated...
Read more
Restaurant on-line
Date: 2008-05-01 08:00:00
We respect restaurants which take the trouble of regularly up-dating their web sites. We only discuss good web sites of good restaurants so that everybody can learn from the mistakes....
Read more
Retail trade still down
Date: 2008-05-01 08:00:00
Total sales in the retail sector were 3 per cent down in January 2008, compared to 2007. According to a KSH report, overall sales in the retail sector amounted to...
Read more
Strictly recorded purchasing
Date: 2008-05-01 08:00:00
There are many areas in the food industry where bulk purchasing, storage and handling of materials is needed. SAP systems do not offer solutions to this problem, but HostLogic Kft....
Read more
SOLE Zorba Sajtkockák fûszeres olajban
Date: 2008-05-01 08:00:00
A new, Greek style, white, cream cheese by SOLE-MIZO ZRT, minced into small cubes and mixed with green and black olives, in spicy oil....
Read more