News and articles
Quality always wins!
Date: 2008-02-29 08:00:00
This is the slogan chosen by STI Petőfi Nyomda for 2008. .The German owned printing enterprise with annual revenues of EUR 50 million held an event under the title “Theatre...
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Multibrand
Date: 2008-02-29 08:00:00
Manage wisely! promotion Agency: Human Telex/Phd Customer: Unilever Magyarország Kft. Product: Multibrand (Dove, Knorr, Domestos, Flora, Cif, Coccolino, Baba, Sunsilk, Signal, Amodent, Floraszept, Rexona, Rama, Globus, Delma, Delikát8, Bertolli, Lipton)...
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Eco-tour in the south-west Dunántúl
Date: 2008-02-29 08:00:00
The three day automobile tour intended to promote the consumption of bio products will cover the south-west Dunántúl region this year. The tour will begin on 14. June, in front...
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Chio allocating 418 million to development
Date: 2008-02-29 08:00:00
Chio Magyarország Kft. will spend HUF 418 million on development in 2008. Their most important new project worth HUF 167 million will take place in the Győr plant. Chio generated...
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Accelerating rearrangement in the market of figures
Date: 2008-02-29 08:00:00
The decrease in popularity of nougat sweets in the market of seasonal figures made from sweets seems to be an irreversible process. Cheap and usually unbranded nougat sweets are losing...
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Rapidly growing assortment of bio products
Date: 2008-02-29 08:00:00
A bio-revolution is sweeping through Europe, producing double digit growth. Expansion is less dynamic in Hungary but still notable. Though the popularity of bio products is growing everywhere, they are...
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Greeks …out to have lunch
Date: 2008-02-29 08:00:00
We tend to think of Greece as a place where the weather is always sunny and people are happy. Greeks are helpful and hospitable, but also quite reserved with foreigners....
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Large supermarkets dominant in Switzerland
Date: 2008-02-29 08:00:00
According to a Nielsen consumer survey, the Swiss visit supermarkets or hyper markets 17 times per month on average and are willing to travel relatively long distances in order to...
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Carlsberg Draught Master
Date: 2008-02-29 08:00:00
Revolutionary Mobile Draught system running on 20l one way kegs without CO2....
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The Bonbonetti group
Date: 2008-02-29 08:00:00
The Bonbonetti group is the largest and oldest Hungarian group of companies in the sweets industry. At the moment, three major brands belong to the company: Cherry Queen, tibi, and...
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New supervisor for catering
Date: 2008-02-29 08:00:00
The task of supervising the catering sector is to be transferred from the Ministry of Economy and Transport to the Ministry of Local Government and Regional Development....
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Pampering with a pair of Pöttyös
Date: 2008-02-29 08:00:00
Friesland introduced a Pöttyös variant with peanut butter, curd and chocolate under the name Pöttyös Pont2 in the milk dessert category in January. The product is intended to be a...
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More mayonnaise, ketchup and mustard sold
Date: 2008-02-29 08:00:00
The market of liquid flavourings expanded in the December 2007 – November 2007 period both in terms of quantity and value. Growth in terms of value was 7 per cent...
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Products telling stories
Date: 2008-02-29 08:00:00
According to Judit Csányi, managing director of KIDZ-Entertainment Hungary, it is best to select a cartoon character for promoting a product who will not only be accepted by children but...
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Greeks and the world
Date: 2008-02-29 08:00:00
According to Attila Dávid, chef of Taverna Dionysos, Greeks are really conservative about gastronomy. He believes the restaurant to be authentic, because he learned everything he knows in Greece and...
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Flour and cooking oil on top of the price wave
Date: 2008-02-29 08:00:00
Consumer prices rose by 0.4 per cent in December 2007, while prices were up by 7.4 per cent compared to the same month in 2006. Inflation had slowed down during...
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Dangers and chances in Berlin
Date: 2008-02-29 08:00:00
The 73rd Grüne Woche exhibition was held between 18-27. January. 1610 exhibitors from 52 countries attended the event. Switzerland was the special guest at the event, while Azerbaidjan attending for...
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New managing director for LLP
Date: 2008-02-29 08:00:00
Zsolt Ambrus will continue his career in the Budapest office of the LLP Group, as managing director. Previously, he had worked for Microsoft Magyarország as head of sales and partner...
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New country manager
Date: 2008-02-29 08:00:00
Zoltán Dercze has been appointed the new country manger of Coface Hungary. Previously, he had been the deputy general director of Magyar Exporthitel Biztosító Zrt. (Mehib)....
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Mayonnaise showing most dynamic growth
Date: 2008-02-29 08:00:00
Leading brands like Globus and Univer use intensive in-store communication and health focused innovation to keep pace with private labels. According to recent data from Nielsen, mustard, mayonnaise and ketchup...
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Cartoon characters are effective till the age of ten
Date: 2008-02-29 08:00:00
Products for children under 10 have to be accepted by their parents as well. This is not very easy to achieve, because children and adults have very different expectations. According...
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Not just smoke
Date: 2008-02-29 08:00:00
The prospect of a complete ban on smoking in public places has prompted some passionate reactions from both smokers and non-smokers. According to Pete Robinson, a well known writer, Germans...
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When the inspectors come
Date: 2008-02-29 08:00:00
In recent months, we have seen numerous reports about “dawn raids”, unexpected inspections carried out by the Business Competition Office (GVH). As such raids can be carried out without prior...
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St. Hubertus
Date: 2008-02-29 08:00:00
The popular St. Hubertus liqueurs made from herbs will be available in 0,7 litre bottles as well from February 2008....
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Lilac heart beating
Date: 2008-02-29 08:00:00
Several thousand people made an enormous heart beat on 14. February, at the I Love MILKA Big Heartbeat event, held in SYMA Hall. The purpose of the event was to...
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Gluttonous Thursday again
Date: 2008-02-29 08:00:00
Gluttonous Thursday was held for the third time on 7. February, upon an initiative by. Magyar Turizmus Zrt., when a 50 per cent discount is granted in over 1,000 restaurants....
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Dressings popular
Date: 2008-02-29 08:00:00
According to data from the Consumer Scan of GfK Hungária Market Research, over half of all Hungarian households bought mustard and mayonnaise during the first nine months of 2007. Mustard...
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Franchise news
Date: 2008-02-29 08:00:00
KirályPizza expanding. This Hungarian owned franchise chain based in Eger and selling pizza, gyros and a full range of American fast food is about to embark on an expansion campaign....
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Fresh water
Date: 2008-02-29 08:00:00
Following the trend which started in California, restaurants in New York have also begun to serve filtered and purified tap water instead of bottled water. Many people recognise now that...
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