News and articles

Best medium size companies

The top 200 list of medium size companies producing the most dynamic growth has been compiled by Coface Hungary and Világgazdaság for the first time under the title “Magyar Klasszisok”....

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Business presents at all levels

As Győző Sauer, managing director of 3L Present Kft says, “Giving a present feels good”. However, his colleagues responsible for buying presents would disagree, as it is not easy to...

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Frozen food most popular in youngest age group

According to survey of eating habits conducted by GfK Hungária, one out of two consumers like frozen food. These products enjoy higher than average popularity among young consumers and in...

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Beer industry optimistic about PET ottles

Recession in the market of beer began in the autumn of 2007 and has continued ever since. All segments have been effected similarly, with no shift in the market towards...

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Post office in the pub?

The Post Partner program launched by the Post Office continues. Post offices are to be operated by private businesses under contract. In this third stage, the Post Office is looking...

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Fruit juice Lego

It is called Y-water in packaging like a tank trap, but it is a drink intended to prevent obesity in children. Content is not the only functional thing in these...

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Romanians still shopping enthusiastically

According to an Eurostat estimate, retail sales in the EU 27 countries totalled 1,1 percent less in July 2008, than a year before. Retail sales produced the fastest growth in...

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Biotökmagolaj; Pirított, héj nélküli tökmag, sós és natúr

The flavour and fragrance of freshly perked pumpkin seed is uniquely apparent in our bio pumpkin seed oil made from cold pressed seeds, roasted without skin....

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hohes C Mild Multivitamin

A new product has been added to the hohes C Mild product line. In addition to orange, , pink grapefruit and apple flavours, the popular multivitamin will also be available...

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A Dutchman in Düsseldorf

Frans W. H. Muller (37) graduated at the University of Rotterdam, also obtaining an MBA. He joined the Metro subsidiary in the Netherlands in 1997. In 2002, he was elected...

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Momentum from Knoppers

A TV campaign was launched by Storck Hungária Kft for the Knoppers wafer in September. With its healthy ingredients, Knoppers is expected by the company to become a dominant product...

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Spar promoting consumption of fruits and vegetables

Spar Magyarország has agreed to co-operate with FruitVeB in their „Naponta 3×3 az egészségért!” program, participating actively in an in-store promotional campaign for fruits and vegetables. The promotion will also...

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There is milk in every good thing

A campaign was launched by the Dairy Product Council on 1. October to promote the consumption of Hungarian dairy products, under the slogan „There is milk in every good thing”....

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Gift packages in widening price range

The season of gifts will soon be here. Brand manufacturers have been working on Christmas offers for a while. As Anikó Radosiczky, senior brand manager of Sarantis Hungary says: “No...

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Instant food on trays increasingly popular

The canned vegetable category shows stagnation in terms of quantity and moderate growth in terms of value, while demand for canned meat is in decline. Shelf price is increasingly important...

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Growing demand for premium beers

Retail sales were up by 5 percent in terms of value in October 2007 – August 2008, compared to the preceding year. The value of the total market exceeds HUF...

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22nd Olympics for Chefs

The 22nd IKA International Gastronomy Exhibition was held in Erfurt between 19-22 October. This event is better known in Hungary as the Olympic Games for Chefs, which is held once...

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Islamic pub

The first Islamic pub opened recently in Oldham is a good example of different cultures mixing. Halal Inn has everything we expect to see in a traditional British Pub, like...

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Small stores and big chains in Italy

Italy is one of the big European markets with 59 million consumers, there is only one Italian retailer (in 27th place) among the top 30 European retail enterprises. 77 percent...

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Kiss túróbonbon, kókuszos

Cottage cheese dessert of medium fat content in protective gas packaging, made with coconut, filled with chocolate cream, dipped in chocolate and covered with peanut krokant....

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Clorox Color folteltávolító folyadék

Clorox Color stain remover for coloured clothes. Owing to its unique formula, it can remove stains while leaving colours as they are....

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Third in the world

Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....

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Mio: up-dated and integrated

Free updates for the MioMap 2008 and Mio More Desktop software have been made available by Mio for its users. Owners of Mio Moov 200, 300, and 330 can now...

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The value of reputation

According to a survey conducted by Weber Shandwick with Figyelő and Szonda Ipsos, reputation is estimated by Hungarian CEO-s to account for 50 percent of market value. This is less...

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GS1 Roadshow in five major cities

The GS1 open Day was held by GS1 Magyarország for the second time in September 2008. This is a conference for the users of GS1 systems, which offer solutions to...

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Food industry on the agenda

The IFE FOODAPEST 2. Food, Beverage and Catering Exhibition is to be held between 18-20. November, simultaneously with the food and packaging technology exhibition FOODATECH 1. Tickets are valid for...

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There is always money for sweets

Though consumption has not dropped, the domestic production of sweets has declined in the past two years. Multinationals like Kraft and Nestlé have relocated part of their production to other...

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Wine marketing to begin in late 2008

The quantity of wine produced in Hungary this year will be around 3,5 million hectolitres this year, though as much as 4 million was expected. – This quantity is 20...

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HOVENTA 2008

The HOVENTA 2008 exhibition was held in October, where nearly 200 exhibitors presented their products. A wide range of programs accompanied the event like the Barista Championship and the WACS...

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Music for food

The sound of music can promote consumption in restaurants. However, choosing inappropriate music can have the opposite effect, driving guests away. The kind of music played and its loudness are...

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