News and articles
Soproni Blaufrankisch united
Date: 2010-04-27 08:00:00
Sopron region wineries established Hungary’s first collective wine trading company, Soproni Kékfrankos Kft. The company’s assortment is made up of 28 excellent wines from 15 Sopron wineries, alongside the famous...
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In 2009 cheap cheeses pulled the market
Date: 2010-04-27 08:00:00
As GfK Hungária’s ConsumerScan revealed, we bought 12 percent more cheese in 2009 than a year earlier. The average household purchased 16.9 kg of cheese, largely due to an increase...
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With cool calculation
Date: 2010-04-27 08:00:00
Saving energy is the driving force behind innovation in cooling technology. The economical use of cooling equipment results in lower operation costs for retailers. In Hungary, the most important trend...
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How about a round of beer pong?
Date: 2010-04-27 08:00:00
Beer pong is slowly achieving cult status in the bars of the United States. It has everything a high-spirited company enjoys in a bar: beer, competition, variety and ‘manly struggle’....
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No more wasting money
Date: 2010-04-27 08:00:00
GfK Hungária’s research comprising the year 2009 pointed out that after clothing and travelling, Hungarian households also had to start economising on the food budget last year. In the first...
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Orbit Wild Strawberry Bag
Date: 2010-04-27 08:00:00
From Hungary’s most popular chewing gums strawberry-flavoured Orbit Wild Strawberry is now also available in sachets....
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Ferenc Puskás is the new face of Szentkirályi
Date: 2010-04-27 08:00:00
After Luís Figo, another world-class footballer became the face of Szentkirályi: with the approval of his family, Ferenc Puskás’ image will lead Szentkirályi’s 2010 campaign. Owner-managing director, Levente Balogh told...
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SPAR modernises its old stores too
Date: 2010-04-27 08:00:00
From 25 March 2010, SPAR’s Sas Street supermarket in Eger, which opened its gates back in 1996, welcomes customers completely refurbished. The 1,375 m² unit is one of the most...
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Small shops keep losing ground
Date: 2010-04-27 08:00:00
Beer’s retail turnover was down 1 percent in value in the February 2009-January 2010 period. The market’s value was above HUF 102 billion. At the same time the Nielsen Retail...
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Point of purchase in the capital city of fashion
Date: 2010-04-27 08:00:00
Digital solutions were in the limelight at the Marketing at Retail Show in Paris. The event is held every second year and this was the seventh time that POPAI Awards...
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Take a seat!
Date: 2010-04-27 08:00:00
The ‘value’ of different restaurant tables is not the same for guests. Spanish restaurant chain Wagaboo’s uses a special online table booking system. Potential guests simply type in the necessary...
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Minor growth in the processing industry
Date: 2010-04-27 08:00:00
In January 2010, industrial domestic sales prices were 1.8 percent higher in comparison with the previous month and 1.6 percent higher in comparison with January 2009. Domestic sales prices by...
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ProX probiotic yoghurt
Date: 2010-04-27 08:00:00
New products of the successful ProX probiotic yoghurt drink family in cups, for a healthy diet....
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International recognition for Henkel
Date: 2010-04-27 08:00:00
Henkel has been present on the World’s Most Ethical Companies list for three years now. The list of 100 companies is published by the US Ethisphere Institute and it ranks...
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Success, dynamism and development: InformatiX’s conquest continues
Date: 2010-04-27 08:00:00
From January, InformatiX Kft. started a partnership with DJE Kft., a terminal and call centre service provider. InformatiX offers mobile IT solutions and project management software to companies, and now...
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Beer brands have to convince hesitating consumers
Date: 2010-04-27 08:00:00
In 2009, the beer industry realised the lowest volume sales in the past 20 years. Mostly bars and restaurants can be blamed for the minus 8 percent, the downturn was...
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A win-win situation
Date: 2010-04-27 08:00:00
More and more people are devoted to protecting our environment for future generations. ÖKOPannon Kft. and Raiker Kft. launched a programme called Bottle Courier, which tries to solve the problems...
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Our drinks accompanied with cheese
Date: 2010-04-27 08:00:00
At http://cheesecupid.com you can select the perfect drinks (and not only wines) to accompany the most popular cheese varieties. The system also works the other way round – those who...
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Deficit in retail
Date: 2010-04-27 08:00:00
In terms of volume, retail sales were 5.6 percent lower in January 2010 than in the same period the previous year. Retail sales were up by 0.6 percent in January...
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Ariel Active Gel capsule available in shops from April
Date: 2010-04-27 08:00:00
In April 2010, Ariel introduces the latest innovation in the field of detergents, Ariel Active Gel capsule. It removes stains twice as effectively as Ariel liquid detergent, so a smaller...
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Teflon paint
Date: 2010-04-27 08:00:00
There is a negative sentiment on the Hungarian paint market. One way out of the crisis is innovation – said Antal Szabó, managing director of Poli-Farbe Vegyipari Kft. when introducing...
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The beer market contracted further last year
Date: 2010-04-27 08:00:00
Just like in 2008, the beer market kept shrinking in 2009, revealed GfK Hungária’s ConsumerScan, because the average household bought 6 percent less beer, 72 litres. 67 percent of Hungarian...
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A derby of traditional favourites?
Date: 2010-04-27 08:00:00
An Internet voting by 77,000 users revealed that Hungary’s most popular dish is Újházy Chicken Soup. In a one-month survey that started on Greedy Thursday, it even proved more popular...
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They long for warmness!
Date: 2010-04-27 08:00:00
Hot meals grown cold and cold drinks gone warm can spoil the joy of eating and drinking. An Iowa company, Roccia Bollente manufactures a product named Dining Stones. These are...
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A decrease in prices dragged Slovakian turnover down
Date: 2010-04-27 08:00:00
According to Lucie Hrusová, communications and customer relations director of Nielsen Czech Republic the turnover of hypermarkets in Slovakia fell in terms of both value and volume last year. Discount...
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Sága innovations
Date: 2010-04-27 08:00:00
This spring Sága is completely reborn! We sport a new logo, new packaging for our products and several exciting new products....
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Shining cleanness with the fresh scent of spring
Date: 2010-04-27 08:00:00
Henkel welcomed spring with new, cherry blossom-scented Biopon washing powders and gels. Biopon washing powders now also make clothes easy to iron. Play at www.biopon.hu to win a wellness weekend...
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Tetra Pak closed a successful financial year
Date: 2010-04-27 08:00:00
2009 was a successful financial year for Tetra Pak. Despite the crisis, the company managed to improve its sales revenue by 1.2 percent to EUR 8.95 billion in 2009, compared...
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Orange, peach and apple is the ranking in terms of volume
Date: 2010-04-27 08:00:00
Fruit juice retail sales were down 9 percent in value in the February 2009-January 2010 period, compared to the same period a year earlier and totalled at HUF 42 billion....
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