News and articles

Zagat’s fast food restaurant ranking

Zagat’s ranking of fast food restaurants was published in August, after the opinions of more than 6,500 testers were collected. They rated them on a 30-point scale. Subway performed the...

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Spider monkeys instead of gorillas

In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...

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Cerbona

Healthy ingredients and indulging, harmonic flavours....

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Food products are expensive, but they slow down inflation

Inflation pressure eased a bit in July, as KSH reported a monthly consumer price increase of 0.1 percent. The price of cooking oil fell by 8.3 percent, but pork prices...

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Foreign markets – the Balkans States Volume sales are shrinking in many countries

Nielsen Growthreporter, a trend report published quarterly, states that in FMCG retail the second quarter brought disappointment. Basically, Western Europe is still stronger than Eastern Europe. In the 21 developed...

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Sweet with sour – healthy snacks

nimm2 Soft candy is filled with thick fruit juice and lots of vitamins – from August the product is available in sour version too, in apple, lime, cherry and blackcurrant...

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Superbrands qualification to Magyar Cukor Zrt.

As part of the Supebrands programme, Koronás Cukor received the Superbrands qualification and Magyar Cukor became one of the Business Superbrands. The independent jury honoured the hard work the company...

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István Kovács, secretary of Hotel Association of Hungary “As a main partner”

– How did you become exclusive partners of Hungexpo and Hoventa? – The former organiser, Hoventa Kft. was member of our association; Hungexpo took their place in the association as...

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News in brief

– Rézangyal Kft. is four years old. Their concept is well known: pálinka shop and pálinka corner under one roof. • – After a year and a half of planning,...

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MasterCard in the shop window

MasterCard appeared with interactive public space advertising surfaces for the first time, on the streets of New York, Chicago, Miami and Philadelphia. In busy retail zones they placed advertisements in...

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Csabahús Brand

Debreceni Csoport Húsipari Kft. modernised its traditional Csabahús brand, in terms of both packaging and product portfolio....

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The summer was characterised by lowering pig prices

The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and meat products. Their last report reveals that in the first half of 2010 10 percent...

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The 401-2,500 m² channel strengthened

Coffee retail sales decreased by 5 percent in value and by 9 percent in volume in the December 2009-May 2010 period. The six-month coffee market neared HUF 24 billion. However,...

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New Fiat fleet helps the work of METRO’s regional sales team

Early August METRO Hungary and LeasePlan Hungária Zrt. ceremonially presented 55 cars from the 110-car fleet to the sales representatives of METRO. They chose Fiat Grande Punto 1.3 Multijet diesel,...

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New cleaning products from EVM

EVM Zrt., the manufacturer of traditional brands such as Ultra, WU2, Caola and Komfort expanded its product portfolio. Last year the market welcomed their anti-mould product Ultra Szavo. Under the...

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Béla Prohászka, president of MNGSZ “A professional centre is about to be established”

– What does it mean for MNGSZ (Hungarian Gastronomic National Association) that Hoventa is organised by Hungexpo? –The association has already played an active part in the biggest domestic catering...

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Another Czifray round

Hungarian Gastronomy Association announced the next round of the Czifray course. The topics are: 1. freshwater fish in red or white wine fish soup 2. sausage in the kitchen of...

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Nagel is the main sponsor

Nagel Hungária Kft. is the main sponsor of POPAI Awards Hungary POP competition. The prestigious logistics company is connected to the field of ‘marketing at retail’ on many levels. They...

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New Ultra Szavo Scrubbing Creams

New Ultra Szavo scrubbing creams can be used for several purposes in the household....

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Export plays the main role

According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, mainly export-driven economic growth will be around 1 percent this year in Hungary. Industrial production in the first five...

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Coffee brands use prize games to win consumers

Although coffee is still one of the most popular products, in the recent period the market contracted significantly. Despite this trend Beatrix Pálvölgyi, Sara Lee Hungary Zrt.’s PR manager is...

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Gérard Depardieu promoted his own wine at the Hogatec fair

Gérard Depardieu, the world-famous actor appeared as a businessman at the Hogatec, the catering trade fair in Düsseldorf. He presented his own wine at the stand of Metro group. 403...

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We still love sweet wine

Each year, an average of 30-32 liters of wine we drink, we love sweet wines more. The premium drinks are mainly purchased as a gift – it was found out...

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GfK: the steps towards Hungarian health economy have failed

The researchers of the global trends, increasingly agree, that health economy will be the engine of the post-crisis growth and the new world order. Experiencing the difficulties of the system,...

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This year dynamic growth of world trade is expected

The World Trade Organization (WTO) revised upwards its growth forecast of this year's world trade turnover: growth this year will be a 13.5 percent instead of the 10 percent forecasts...

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The Váci street is the 37th most expensive retail space

The world's most prominent retail location has not changed over the past 12 months. The latest research of Cushman & Wakefield measured the highest rental growth in South America and...

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Targeted advertising messages from Twitter

The Twitter will soon introduce the concept of “promoted” tweet, which is similar to Google’s advertising mechanism. Twitter has currently 160 million users, and about one-fifth of them follow brand-or...

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Tesco's strategy: web stores all over the world

Tesco’s CEO candidate has announced that online retail sales will start next year in Poland, in the Czech Republic and then in Shanghai. Philip Clarke – who will take over...

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The 25th Jubilee SPAR Budapest International Marathon is ready to start

The greatest domestic running event, the 25th Jubilee SPAR Budapest International Marathon will be held on the 26th of September 2010. The SPAR is the main sponsor of the event...

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Tesco sells Viagra in the UK

The chain estimates that millions of men can live full sexual life with the nonprescription medicine, that will be available in the drugstores of the chain. According to the communication...

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