News and articles
Magazine: The start of a new season – from two aspects
Date: 2010-12-01 22:21:56
AdvertisingAge (USA) informed that consumers are upset about the fact that Christmas advertisements and promotions already start in early November. BestBuy, Kohl’s, Macy’s, Kmart and JCPenney all launched their seasonal...
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GFK: We spend more in this year’s Christmas season
Date: 2010-12-01 17:50:07
According to the survey of GfK Hungária Market Research Institute; a slight growth is expected in this year's Christmas shopping season, contrary to the decline of the previous years. We...
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Hungarians do not take up loan for Christmas gifts
Date: 2010-12-01 17:43:22
According to the survey of Ipsos and Kirakat.hu; half of the Hungarian population – similar to last year – will spend less than 20 thousand HUF this year on Christmas...
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Global food prices near record
Date: 2010-12-01 16:20:01
According to the calculations of the UN Food and Agriculture Organization (FAO); food prices are close to the historic peak of the food crisis of 2008. According to the datas...
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World trade turnover slows down, but the growth is still double-digit
Date: 2010-12-01 16:07:10
World trade turnover growth significantly slowed in value in this year's third quarter – reported the World Trade Organization (WTO) on Wednesday. The import and export value grew by 18...
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The final decision: the Visegrádi mineral water is not harmful to health
Date: 2010-12-01 16:00:09
The appellate court found that the amount of fluoride in the water do not exceed the 1.5 milligram per liter limit laws – reports Privatbankar.hu. The Metropolitan Court of Appeal...
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The young people prefer Pöttyös Túró Rudi, older people Nokia
Date: 2010-12-01 15:45:46
The Brand Community Survey of B&P Braun & Partners and GfK Hungária reserched what kind of brands prefer the younger and the older age groups. Overlaps increasingly occures between the...
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The Spar does not want to stay out of the travel market
Date: 2010-12-01 13:55:59
After several large retail networks, the Austrian Spar group also enters into the travel market. On the company’s online site, more than one thousand journeys are available. So far, Tesco,...
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The German consumer mood is on its three-year peak
Date: 2010-12-01 13:21:27
German monthly level retail sales increased in October, that have not seen for three years. The growth exceeded all analysts' forecasts and indicates a recovery in the European Union's largest...
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GKIeNet: Hungarian web trade may increase by 30 percent
Date: 2010-12-01 13:10:18
According to the research of the GKIeNET market research firm; the total turnover of the Hungarian web trade is expected to increase to 130 billion HUF this year, from last...
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Shoplifters cause billions of forints in losses
Date: 2010-12-01 09:39:49
Between July 2009 and June 2010, shoplifters caused losses totalling almost 5 bln euros for German retailers, according to a study by the British Centre for Retail Research and Checkpoint...
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Lidl opens its first chocolate factory
Date: 2010-12-01 08:53:22
Lidl is opening its own chocolate factory in Übach-Palenberg near Aachen, Germany, Lebensmittel Zeitung reports. According to the newspaper, Lidl is working with one of its suppliers, Ludwig Weinrich, on...
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Starbucks has opened its first cruise outlet
Date: 2010-12-01 07:02:52
Starbucks has teamed up with cruise company Royal Caribbean for its first outlet on a cruise ship. The store will be staffed by trained baristas and will offer signature Starbucks...
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Baby brands are more popular than ever
Date: 2010-12-01 06:11:53
Tesco and a number of other retailers are moving into the baby category with their brands. Tesco is opening a Baby World store, stocking goods for babies and toddlers. Customers...
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New marketing director at Heineken Hungária
Date: 2010-12-01 05:10:43
Starting from this month, a new marketing director is in charge of Heineken HUngária's marketing communication. Bram Westenbink is coming from the Dutch side of the company, and has been...
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Magazin: Meagre year, abundant Christmas?
Date: 2010-11-30 23:49:01
Most manufacturers prepare for the holiday season with more gift packages than last year, but the balance shifted towards cheaper solutions in this segment too. Unilever Kft. has been performing...
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KSH measured a significant rise in food price inflation
Date: 2010-11-30 18:50:39
The bad weather and the rise of import prices led to the intensive increase in food prices in Hungary. According to the datas of the Central Statistical Office (KSH); on...
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Hungarian milk consumption should be increased to 200 liters per capita in a ten-year period
Date: 2010-11-30 17:55:06
The sectoral strategic program carried out at the Milk Marketing Board wants to increase milk consumption to an annual 200 liters per person in Hungary. Presently, the annual milk consumption...
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National competition to restore the reputation of pálinka
Date: 2010-11-30 17:47:56
One can apply for the organization of next year’s national pálinka and törköly distilling competition, between the 1st and 31st of December 2010 – informs the press office of the...
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PwC: A positive change in the tax system
Date: 2010-11-30 17:45:50
The government’s tax measures were considered positive by the experts of PricewaterhouseCoopers (PwC) today on the tax conference of the company. The experts of PricewaterhouseCoopers (PwC) have stressed, that the...
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Quality control sign against black wine
Date: 2010-11-30 16:00:41
Hungary imported more than 130 thousand hectoliters of wine last year, a large part from Italy. The biggest problem, however, is the black import. Wine communities want quality control signs....
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The dwellers of Pécs are satisfied with the EKF programs
Date: 2010-11-30 15:55:44
According to a recent survey, 85 percent of the dwellers of Pécs are satisfied with the European Capital of Culture (EKF) related programs and events. This year, a significant increase...
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Élelmiszerbank and Red Cross are sponsored by Tesco, METRO and Auchan
Date: 2010-11-30 15:08:42
A special charity event launched by Élelmiszerbank and Hungarian Red Cross have started their charity action in order to turn Chrismas-time into a beautiful event for those in need too....
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Djuice: the favorite of the youngsters
Date: 2010-11-30 12:10:46
The djuice is Hungary’as only mobile brand, which sells its services to only the 15-26 years age group. Since its April launch, djuice increased its popularity to sevenfold, now it...
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Auchan to launch a 3D virtual webshop soon
Date: 2010-11-30 11:48:59
France-based hypermarket retailer Auchan is about to launch a 3D virtual shopping mall called Aushopping which has been developed by the company's property subsidiary, Immochan. The online shopping centre will...
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Significant improvement in consumer sentiment in the world's largest economy
Date: 2010-11-30 11:31:21
In November, the U.S. consumer confidence increased to a peak have not seen for five months, which indicates the expected strengthening of the economy – told the U.S. Conference Board's...
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Thousands of pounds change hands every second in the English webstores
Date: 2010-11-30 11:29:22
60 million forints per minute (ie 184 thousand pounds) were spent yesterday, by the Christmas customers on the so-called Mega Monday, in various internet stores in the United Kingdom. In...
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Károly Varga won with METRO ingredients at the Culinary World Cup in Luxemburg
Date: 2010-11-30 09:33:55
METRO was the main sponsor of master chef Károly Varga and the Hungarian Culinary Association at the Luxemburg-based Culinary World Cup. Here are the results: Varga Károly: chef trade 1....
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Increasing retail sales expected in Central Europe
Date: 2010-11-29 18:31:04
Acccording to the British Savills consulting firm; in the next five years, the Polish, the Czech and the Hungarian region will be the leader of the growth and the United...
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A more efficient system launched to protect consumers and brands
Date: 2010-11-29 18:28:02
A more efficient consumer protection and a more conscious consumer attitude is encouraged by a co-operation between National Consumer Protection Authority and Hungarian Association of Brands. The contract of co-operation...
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