News and articles
More expensive juice products increased their market share
Date: 2010-12-03 11:03:08
In the fruit juice category, sales shifted toward more expensive products with a higher fruit content: the market share of juice grew to 29 percent in value – in December...
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40 years of learning
Date: 2010-12-03 10:55:37
Balázs Pászti received the Lifetime Achievement Award of Trade magazin and Lánchíd Club. Mr Pászti was born in Budapest in 1948 and worked at only two places during his 40-year...
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From being an architect to working in the sugar industry
Date: 2010-12-03 10:54:03
Béla Fischer received the Lifetime Achievement Award of Trade magazin and Lánchíd Club. Mr Fischer was born in Esztergom in 1952 and earned a degree in architecture, which was later...
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Now we can use our mobiles to pay when shopping
Date: 2010-12-03 10:45:50
MobilePayment is available in 400 SPAR, Kaiser’s and Interspar stores from 11 November 2010, so Telenor and T-Mobile customers can use their mobiles instead of their wallets when they pay...
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CBA opened a new store that features cutting edge technology solutions
Date: 2010-12-03 10:43:46
CBA uses state of the art technology solutions in its new store, which opened in Üröm on 5 November. Laurel Kft. installed digital posters, but the store also features a...
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SPAR takes back what nature cannot take back!
Date: 2010-12-03 10:42:33
Waste collecting points were created in INTERSPAR stores nine months ago and since then more than 40 tons of electronic waste was recollected. Batteries, mobile phones, electronic devices, CDs, DVDs...
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Start the day with breakfast!
Date: 2010-12-03 10:39:29
The National Institute for Food and Nutrition Science launched the ‘Start the day with breakfast!’ programme with METRO and four public catering companies. For six weeks from 15 September 2010...
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Rafinanz International multiplied the number of international customers by one and a half
Date: 2010-12-03 10:37:59
Once again Rafinanz was the company that represented Eastern Europe at the 26th TFWA (Tax Free World Association), the biggest duty free and travel retail event held in Cannes. Eszter...
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GfK Custom Research expands its network by acquiring Interscope
Date: 2010-12-03 10:36:20
GfK Group acquired 100-percent ownership of US consulting company Interscope, one of the leading specialists in building brands at retail, on 1 November 2010. Interscope complements GfK Custom Research North...
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Large companies joined their forces once again
Date: 2010-12-03 10:34:22
After the red sludge disaster early October, several companies helped the victims with donations. Kométa donated food products that were transported for free by Szemerey Trans. Unilever gave cleaning and...
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Hungarian wines in EU
Date: 2010-12-03 10:32:53
In the first six months of 2011 Hungary’s EU Presidency will prioritise the introduction of Hungarian wine and culinary culture to other member states. The country will host 250 EU...
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Reál shops refurbished in Békés County
Date: 2010-12-03 10:31:40
Élésker Retail and Service Kft. of Gyula has been a member of Reál Hungária Kft. since 2005. The company owns 18 shops and 3 C&C stores, plus a logistics centre...
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Unilever strengthens in the cosmetics sector
Date: 2010-12-03 10:28:54
Unilever won the European Commission’s approval to buy Sara Lee’s cosmetics and European household chemicals branch after the company agreed to dispose of the Sanex brand. The EUR 1.2 billion...
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Founder of G’Roby killed in car crash
Date: 2010-12-03 10:27:05
Róbert Gárdonyi, founder of the retailer group G’Roby, was on holiday with his 21-year-old son in South Africa when they died in a frontal collision on 19 November. A five-member...
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Together for a better understanding of disabled people
Date: 2010-12-03 10:23:29
Several hundred Szeged pupils took part in launching the road show of Tesco and Ability Park, which will travel round the country until June 2011. The staff of Ability Park...
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SPAR’s responsible environmental behaviour was honoured
Date: 2010-12-03 10:21:30
In Követ Association’s 2010 environmental competition the joint case study of SPAR Magyarország Kft. and METRO Group Asset Kft. won the first prize. In the joint project the two companies...
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Tesco cools with natural materials
Date: 2010-12-03 10:20:09
In 18 Hungarian Tesco stores the company uses more modern, environmentally friendly cooling material than those used in household refrigerating devices. Unlike traditional gases, the new refrigerants pose no risk...
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Nyírbátor plays a central role
Date: 2010-12-03 10:18:36
Unilever organised a visit to its Nyírbátor household chemical production plant on 22 October. In one of the company’s most modern factory in Europe, 200 million bottles of cleaning products...
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Dunasweet distributes Soós pasta brands
Date: 2010-12-03 10:15:38
Soós Tésztaipari Kft. and Dunasweet Wellness Kft. signed a marketing and distribution agreement, according to which Soós Kft.’s manufacturer brands Premio and Grand Premio will reach all Hungarian retailers through...
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Another Hungarian director at the Eckes-Granini Group
Date: 2010-12-03 10:13:28
From 1 October 2010 Marianna Bartos fills the position of HR and organisational development director at Eckes-Granini Group. She graduated at ELTE’s Faculty of Arts and in the last 18...
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French Weeks in Cora stores
Date: 2010-12-03 10:11:55
Sopexa’s Hungarian office organised French Weeks in Cora hypermarkets on 3-14 November 2010. French Weeks tried to familiarise the wider public with a vast number of French products. This time...
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Univer – a 100-percent Hungarian brand
Date: 2010-12-03 10:10:20
Univer’s new ketchup campaign started in the middle of November and it stresses the fact that the product is made exclusively from Hungarian tomato. Univer is 100-percent Hungarian as regards...
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Brand Association and NFH cooperate
Date: 2010-12-03 10:07:55
The Hungarian Authority for Consumer Protection (NFH) and the Hungarian Brand Association signed and agreement of cooperation. NFH president Dr István Pintér emphasised that it was a common interest to...
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Generous donation to familiarize Hungarian dog breeds!
Date: 2010-12-03 10:05:28
In September ‘Dog Stories’ figures appeared in Kinder Surprise products. Ferrero Hungary donated HUF 3 million to Rex Foundation, to contribute to popularising dog breeds indigenous to Hungary....
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Tailored to customers’ needs
Date: 2010-12-03 10:03:59
On 3 November 2010 a revamped INTERSPAR store celebrated its 10th birthday in Tatabánya. The store did not close during the one-month renovation period, which made the interior more modern...
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The brand Házi Arany received a Magyar Bransa award in 2010
Date: 2010-12-03 10:00:30
Házi Piros Paprika Ltd. is celebrating its 20th anniversary now, and its brand Házi Arany received a special award now. The fully Hungarian-owned company selling and distributing paprika, spices and...
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The magic of packaging
Date: 2010-12-03 09:43:18
On 22-23 September Paris hosted ‘Taste Experience Anywhere’, a ready meal event which was organised by Sealed Air Cryovac and attracted 74 food processing companies, retailers and culinary enterprises from...
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Limited edition Davidoff Café Suprême Réserve
Date: 2010-12-03 09:42:07
Tchibo introduced the latest members of the limited edition Davidoff Café Suprême Réserve series: Indonesia Sumatra and Indonesia Timor coffees are special because of the characteristic arabica beans that they...
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Gérard Depardieu promoted his own wine at Hogatec
Date: 2010-12-03 09:40:17
Gérard Depardieu, the famous actor presented his own wine at the Metro Group’s stand at Düsseldorf’s Hogatec trade fair. There were 403 companies present from 16 countries, but there were...
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New CEO for METRO Hungary
Date: 2010-12-03 09:38:12
On 1 November Roland Ruffing assumed the position of CEO at METRO Hungary. Mr Ruffing joined the METRO team in 2004 when he started working for Makro Cash & Carry...
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