News and articles

Bonduelle olajbogyó fekete és zöld, magozott

Olives, a popular produce of Mediterranean lands are now inlcuded in the Bonduelle assortment....

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New Nespresso production facility in Avenches

The second NESPRESSO Production and Logistic Centre has been opened by Nestlé in Avenches. The new, 400,000 square meter facility will have an initial annual capacity of 4.8 billion NESPRESSO...

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Caribbean atmosphere by Malibu

The limited edition Malibu Island Recipes party bottle bringing us the relaxed atmosphere of the Caribbean is to appear on shelves in the first days of June....

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Still double digit expansion – in terms of value

Retail sales of table margarine were up by 16 percent in the April 2008-March 2009 period, compared to the preceding year, with total sales exceeding HUF 14 billion. Average price...

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More frequent shopping, lower basket values

According to recent research conducted by GfK Hungária, basket values have dropped while the frequency of shopping has increased. Slow changes in shopping habits have been amplified as a result...

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Győri Édes keksz 100% természetes eredetű összetevőkkel

Győri Édes brand being re-launched in 2009 focusing on naturalness....

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Captain Pöttyös waiting for kids again

Pöttyös Boat on Hajógyári Sziget will once again offer a number of exciting programs and games for kids for a period of five weeks from 6. July. Pöttyös Farm will...

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Changes in sales of the top 12 chemical categories

Sales of 60 household chemical and cosmetics categories are monitored by the Nielsen Retail Index. Changes between May 2008-April 2009....

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Innovations in margarine dedicated to functionality

Baking margarine is the segment of the rather saturated margarine market where expansion can be expected as many consumers are turning to cooking at home. The number of categories in...

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Economising focused on processed foods

According to a household survey by GfK Hungária, FMCG spending by households was down by 3.5 percent in the first quarter of 2009, compared to the same period in 2008....

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Haribo Saure Pommes, Haribo Grapefruit

Continuous communication throughout the year targeted at the children, young adult and primary shopper groups. TV campaign supplemented by an indoor campaign in April-May and continuous online presence. Agency: MC...

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Over HUF 50 billion of revenues for local MARS subsidiaries

Combined revenues generated by the two Hungarian MARS subsidiaries totalled over HUF 50 billion in 2008. MARS Magyarország Értékesítő Bt. is the distributor of Snickers®, Twix®, and Uncle Ben’s®, while...

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Less garbage in Bőcs

On 5. June, the top management and employees of Borsodi Sörgyár occupied the area surrounding the brewery to dispose of the heaps of garbage dumped illegally, collecting 20 m3 in...

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Retail sales of energy drinks doubling

Retail sales of energy drinks more than doubled in the May 2008-April 2009 period, compared to the preceding 12 months, with total sales exceeding HUF 10 billion. Sales were up...

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Grain at almost half price

Average supply price of agricultural products was down by 26.8 percent in March 2009, compared to the same month in 2008. The price of plant products was down by 35.1...

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Milli Mia Piruet

Creating a spot to support the launch of a new product. Agency: BBDO Customer: FrieslandCampina Hungária Zrt. Product: Milli Mia Piruet Apperance: RTL Klub, Viasat3, Film+, Spektrum, AXN, Hallmark, storytv...

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Parliament accepted food product line laws

On 29 June by extra procedure, the parliament accepted food product line laws without any votes against. The National Trade Association (OKSZ) protested in a communication. The law listing itemized...

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Hungarians spends 80 billion HUF on cheese

According to Nielsen market research company; cheese is the food which has one of the biggest turnover. The retail sales of cheese are stable and, exceeds 80 billion HUF per...

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Drought and storm – the prospects of Hungarian wheat

Because of the drought, harvest began before the traditional date this year, especially in the southern counties. Rainy weather has no crop increasing impact, in some places it can cause...

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Just a small increase in traffic before VAT increase

Compared with the usual, small or no increase had been measured in traffic in the stores before the VAT increase of 1 July. According to Hackl Mónika Tesco's head of...

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Stable Fruit Consumption

According to the Central Statistical Office; in 2007, food consumption per person was 194 kg, which is one of the lowest value of the decade. Fourteen percent was spent on...

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Tesco – Irish suppliers to worry

Tesco lost a small bit of its market share in the last 12 weeks ending on June 14 compared to its 30.9 percent market share of last year. According to...

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Tortellini Ltd. blocked due to contamination

Tortellini Ltd. blocked its tortellini, ravioli and lasagne products, which are eatable until September 2009, in order to protect the health of the consumers, due to the toxin contamination of...

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Firms do not save on training

Four-fifths part of the companies did not reducted the expenditure on education in the past half year, despite the financial difficulties – reveals the survey of British Institute of Directors....

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Tesco and Fortis UK to form new partnership

Tesco Personal Finance (TPF) and Fortis UK have announced that they are in exclusive discussions to form a new partnership to provide motor and household insurance. Jointly the companies will...

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Lapsing vegetables and fruits standards in the European Union

From the 1st of July, despite protests of the big producers, the community level marketing standards for 26 different vegetables and fruits will be terminated. The EU regulated since the...

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Stagnant economy and rising unemployment

According to Ecostat and Világgazdaság the economy stagnated in June. According to the datas of Central Statistical Office, the unemployment rate increased to 9.9 percent. The economy is still in...

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The McCafé chain remains the market leader in Hungary

The McCafé chain increased its turnover by 24.5 per cent in 2008, and maintained its market-leading position on the a domestic café market. 2.6 million guests were served in the...

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Seven-hour technical break at Tesco stores

Because of the VAT change a technical transition will be required in the 24 hours open hypermarkets of Tesco. The stores will be closed between 23 pm on the 30th...

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Chemical residue was found in peppers and strawberries

The Levegő Munkacsoport (Clean Air Action Group) found chemical residue above the permissible limit quantities in peppers from Morocco and strawberries from Hungary. The civil organization investigated 17 strawberry and...

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