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Hungarian and French gastronomy

The Budapest office of the marketing and communication consultants Sopexa held a conference about gastronomic culture and its role in defining identity on 27. March. The conference was also the...

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Vegetables and fruits are the most popular bio foods

Vegetables and fruits are the most popular bio-foods, according to consumer research by Gfk. 42 per cent of the customers of bio-foods choose from the above two categories. Bio-bread is...

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Current figures about our FMCG market

Retail sales of food grew by 11 per cent in terms of value between April 2006 and March 2007. There was double digit growth in 22 categories, while there was...

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Success of Hungarian food and wines in Spain

A promotion with sampling called “European Weeks” was held in the stores of the retail chain El Corte Inglés, between 10-15 March. The products of 19 Hungarian companies were among...

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The aim: a logistic centre for bio-products

Over 1800 bio-farms exist in Hungary at the moment and 6,000 domestically produced bio-products are available. Imre Karácsony, managing director of Natur Life Kft. has worked out a 20 year...

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Billions – on conditions

By signing the New Hungary Development Plan on 9. May, it was finally decided how much money will be available from the total of HUF 7,000 billion for development of...

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Anuga: reservations finishing

FVM Agrármarketing Centrum is planning a collective appearance at one of the major exhibitions, Anuga to be held in Köln, between 13-17 October. 470 square meters have been reserved in...

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Trademarks – and what is behind them

Quality assurance systems already exist, but after the recent food safety scandals, consumers will require further guarantees of quality. Trade mark certificates which attest to constant, monitored, high quality, or...

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Criteria criticised

The National Association of Food Processing Enterprises (ÉFOSZ) is confident that their recommendations will be taken into consideration in working out the details of operative programs. Approximately HUF 30 billion...

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Being different is a matter of life or death

„Either you are different from your competitors, or you are dead”. This was the topic to be discussed at the ECR Europe conference held in Milan, in April. The above...

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Children fond of inventive gifts

It is not very difficult to communicate with children, but manufacturers should be aware of the increasingly strict regulations applicable to this activity. Maresi Foodbroker Kft. has several products for...

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Not very useful for trade

According to György Vámos, purely trading organisations cannot expect to benefit much from programs of the National Development Plan, as significant growth in revenues is a criteria of participation, while...

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Participants and exhibitors

Heads of the largest FMCG companies held 150 presentations in three days. The conference titled “Passion for growth” was attended by 2,200 participants, with five Hungarians among them. 42 companies...

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Opposite groups drink spirits

According to data from the joint database of GfK Hungária and Szonda Ipsos called Product Media Index, less than one out of three Hungarians drink spirits. 6 per cent of...

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New tracks for market research

Market research is a link between seller and buyer. Sellers who have a better knowledge of their target group than their competitors enjoy an enormous advantage. It is no wonder...

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ECR= efficient consumer response

ECR is the abbreviation of. Efficient Consumer Response, while ECR Europe is an organisation composed of manufacturers and retailers, established in 1994. Their aim is to allow players in the...

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Competition in meat prices

The prices of agricultural products showed a rise of 11,1 per cent in January/March 2007, compared to a year earlier. The prices of vegetables grew by 2,8 per cent, while...

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Vienna fair: satisfied organisers

“This is not to be missed” – we thought after reading the invitation to the fair titled Food and Drink from Eastern and Middle Europe”, which was held for the...

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„We should be playing to win, not to avoid losing”

Some noteworthy quotes from Milan: “We, manufacturers and retailers should learn to co-ordinate our collaboration, because we are forced to take risks together, in order to grow.” A. G. Lafley,...

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Eggs will stay expensive

Agricultural Business Research Institute (AKI) monitors and publishes trends in the world market of meat and eggs. Data from KSH and the Market Price Information System of AKI is worth...

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„Surprising degree of interest shown”

Hungarian companies displayed a surprising degree of interest in the Vienna fair. Owing to the number of exhibitors, the floor area booked originally, had to be increased from 100 to...

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Alcohol-free beverage becoming an international star

Retail sales of alcohol-free beverages showed the biggest growth in terms of value last year. Total sales exceeded USD 200 billion, according to a global analysis by Nielsen titled „What”s...

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Reduction of interest rates is expected

According to a forecast made jointly by GKI Gazdaságkutató Zrt. with Erste Bank, the relatively favourable rate of growth of the first quarter of the year will be maintained for...

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Austrian exports soaring after some hard years

Austrian food producers do not complain about being in a small market. Instead, they successfully look for possibilities to export their goods. Josef Domschitz (45), the officer responsible for competitiveness...

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Panorama of drinks before the heat

A warmer climate is not the only reason behind the expansion seen in the sales of alcohol-free beverages. More comprehensive brand strategies, deeper knowledge of consumers and innovation also make...

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Food offensive broken

The total volume of retail trade was practically the same in February 2007, as a year earlier. Revenues generated by retail trade in the first two months of 2007 totalled...

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The way to Hungarian shelves

Austrian have learned from the flood of imports to their market at the time of their accession to the EU and prepared for a similar flood of exports in 2004....

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No deal in international coffee talks

Coffee processors and producers will have to wait another year for a new International Coffee Agreement after talks over the last week failed to make a breakthrough.   It means...

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Winter Invasion 2008 – focus on Budapest culture life

This year the event brought 25 500 extra guest nights to the Budapest hotels with the participation of 70 suppliers. Following the success of the first edition of the Budapest...

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Polish culture and taste in the Central Market Hall

3. Polish Turist Days in Budapest between 31 Mai and 2. June. On the pleasant event not only the polish folk artist and their works, but the famous polish gastronome...

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