Market News
(HU) Gazdasági terhek és politikai viszályok lehetetlenítik el a vállalkozásokat
Date: 2008-05-09 00:00:00
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Small growth at Hungarian industrial output
Date: 2008-05-09 00:00:00
Hungary industrial output growth retreats to 4.3% yr/yr in March from 9.8% in Feb. According to Central Statistics Office (KSH) Hungary's industrial output decreased by 2.6% month on month (vs....
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In the face of price increase the buyer of cooking oil is stabil
Date: 2008-05-08 00:00:00
Last year July one liter cooking oil costed HUF 245, this year in February it grew by 65% and costs HUF 405. According to GfK Hungary's ConsumerScan research people bought...
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FruitVeb to Campagne for a more Fruit Taste World
Date: 2008-05-07 00:00:00
The Hungarian Fruit and Vegetable Product Organisation (FruitVeb) want to populize the Hungarian products in Hungary and abroad. The organisation has a HUF 70 million ad budget, the goal is...
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Entrepreneurs want cauntable business environment
Date: 2008-05-07 00:00:00
The Hungarian Economy is very ill – said Klara Perjes mayor of Gyula – on a business forum of the National Association of Entrepreneurs and Employers in Gyula. On this...
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Domestic sales prices of the whole industry grew by 10.8%
Date: 2008-05-06 00:00:00
The highest monthly price increase occurred in manufacturing of refined petroleum products (2.6%) which was mainly due to the price rise of the world market prices of oil and oil...
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Illegal alcohol plant in Hejokeresztur
Date: 2008-05-06 00:00:00
The employees of Hungarian Costum and Finance Guard found illegal alcohol and materials to make it in value of HUF 17 million. The family hous worked as an illegal alcohol...
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Retailers unhappy about Polish trading law
Date: 2008-05-06 00:00:00
The Act imposing tight limitations on large-area retail spaces with a surface area exceeding 400 square metres. IKEA has held back an overwhelming majority of its investments in Poland due...
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(HU) Lassan nőnek a reálkeresetek, gyorsul az ipari termelés
Date: 2008-05-05 00:00:00
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(HU) Európa-szerte a Nivea és a Nokia a legmegbízhatóbb márka
Date: 2008-05-05 00:00:00
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„Organic” products from discounts to shops with fake label
Date: 2008-05-05 00:00:00
The abuser company bought cheap products at hypermarkets and relabel them, after that sold it as „organic” products to several stores in Budapest and Pécs. In Hungary only products controlled...
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US consumers attitude to change
Date: 2008-05-05 00:00:00
Everyone is looking to save by altering where they shop, how they shop and the brands they buy – according to AC Nielsen US. Since March 2007, according to...
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Improving global living standards, expanding market for chemical products
Date: 2008-05-01 08:00:00
World-wide sales of chemical products have expanded at a faster rate than previously, since the last Nielsen survey. The Nielsen survey covered 29 categories and its findings were published in...
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The power of agencies
Date: 2008-05-01 08:00:00
According to an estimate by the Hungarian Advertising Association, total advertising spending in Hungary amounts to HUF 180 billion annually. The FMCG sector accounts for 20-22 per cent of this...
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First in Europe regarding frequency of shopping
Date: 2008-05-01 08:00:00
Average Austrians visit hyper or supermarkets 18 times per month and discount stores on 6 occasions. This makes them the European champions regarding the frequency of shopping. However, the disadvantage...
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Faktoring ABC – about factoring in simple terms
Date: 2008-05-01 08:00:00
We hear about factoring every day, but relatively few businesses actually use this financial service. Probably, not many people are familiar with the advantages of factoring. We have asked Andrea...
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Ads expected to inform, rather than influence
Date: 2008-05-01 08:00:00
According to a survey conducted by GfK Hungária in February 2007, 4 out of 10 people are open to innovations and willing to try new products. Advertisements are primarily expected...
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Changes in legislation concerning the environmental charge
Date: 2008-05-01 08:00:00
This year, the Customs Authority has taken over tasks related to the environmental charge from APEH. As László Deák, one of the directors of PricewaterhouseCoopers has told us, this will...
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Yoghurt sales showing higher concentration than fruit yoghurts
Date: 2008-05-01 08:00:00
Owing to the popularity of healthier dietary trends, yoghurt consumption is popular. According to Nielsen data, unflavoured yoghurts produced growth of 6 per cent in terms of quantity in the...
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Click and win!
Date: 2008-05-01 08:00:00
Marketing campaigns can no longer be successful without using the Internet as well. The Internet has become part of our everyday life and our media consumption. Internet penetration in the...
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Co-ordination, legislation – together
Date: 2008-05-01 08:00:00
VPOP has called for setting up of a Strategic Committee composed of representatives of all the competent Ministries, and the trade organisations, to work out recommendations and amendments to the...
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Yoghurt drinks happy in the bottle
Date: 2008-05-01 08:00:00
Pro-biotic is not a new word, but it seems to have become the main driving force behind the expansion of the yoghurt market, as this seems to be the most...
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Sponsoring helps brands to overcome background noise
Date: 2008-05-01 08:00:00
Sponsoring allows a brand and a program to be linked in a creative way, according to Krisztián Kovács, sales director of TV2. Sponsoring is an important part of their integrated...
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Entities liable to pay environmental charge:
Date: 2008-05-01 08:00:00
– first distributor of product, in case of domestic production, or entity using it for its own purposes; – first domestic distributor of product, in case of import from EU,...
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Yoghurt consumed in over three-quarter of households
Date: 2008-05-01 08:00:00
According to data from the ConsumerScan of GfK Hungária, 8 out of 10 Hungarian households bought yoghurt in 2007. Though total sales grew somewhat as a result of the 9...
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Advertising in stores
Date: 2008-05-01 08:00:00
It has many names: POS, POP, in store, POP communication etc. , but we all know what it is about: reaching consumers in the stores. This is becoming increasingly important...
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Tax return changing
Date: 2008-05-01 08:00:00
As of 1. January, annual returns concerning the environmental charge were replaced by monthly, or quarterly returns, depending on how VAT returns are submitted by the taxpayer....
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Mineral water over HUF 44 billion
Date: 2008-05-01 08:00:00
Sales of mineral water grew by 10 per cent in 2007 in terms of quantity, approaching 900 million litres. Sales increased by 14 per cent in terms of value and...
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