People love ads weaking up disere for possession

By: trademagazin Date: 2009. 01. 13. 00:00

The most FMCG ads on billboard have average perception, but because of the characteristic image and the popular products this ads have high rates in identification and activation.

 Szonda
Ipsos have a research about billboard ads, till now 8,000 could be
analized in POSTerTEST exploration. According to latest research
people love billboard ads weaking up their disere for possession as
promotinal campaign for services or shopping FMCG products.



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