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(HU) 2007-ben ismét Superbrands

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Italy

Italy is our second largest export market in the EU, while it is our sixth biggest supplier in terms of imports. Export revenues totalled EUR 349, showing growth of 21,6...

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Time to move on from basics to extras

Most households are well equipped nowadays, which means the main motive behind new purchases is buying modern technology. The price-focused attitude is becoming even less common here than in the...

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Manchester, England, England…

The song from the musical “ Hair” does not mean too much to today’s teenagers. The football club Manchester United is the first thing most people think of when they...

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Label of disgrace

The results of the food safety inspections carried out before Easter show that all members of the food supply chain made an effort to comply with the law. Everybody ended...

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Clotted cream, cottage cheese, yoghurt: booming sales

Clotted dairy products form an important part of the assortment of food stores. Among categories measured by Nielsen, clotted cream took 10th place, while cottage cheese ended up in 18th...

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What is a tax refund for?

A tax refund for manufacturers would help them to retain their leading position in the market of household electric appliances and employees to keep their jobs according to a proposal...

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Corporate football

Recently, I had the opportunity to become familiar (again) with the daily operative tasks of talented sales reps with a few years of experience. The objective was to tailor their...

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Still in pessimistic mood

According to the latest survey prepared for K&H Bank, the confidence index of the small and medium enterprise sector rose from –61 points to – 53 points recently. K&H Bank...

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How should I tell you?

Clotted dairy products are healthy, but this fact is rather difficult to communicate. More expensive categories show more dynamic development, but this is also a HUF 50 billion segment. Increasing...

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Rejuvenating cure with Forgó-Morgó

More than 188 million electric appliances which are over 10 years old are used in European households. Their proportion is 40 per cent in Hungarian households. Hungary has joined the...

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The system of six thinking hats

Improving the efficiency of decision making is ever more frequently a topic of discussion in business literature. In April, two lectures were given by Edward de Bono about the peculiar...

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Austrian food tour

Austrian Food Weeks were held in Interspar, Kaiser’s and Spar stores for the fourth time between 8-22. March this year, as well as in Cora hyper markets between 11. April...

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Impulse for the ice cream market

The unusually warm weather had a favourable effect on the retail sales of ice cream. Retail sales of ice creams grew by 26 per cent in terms of value last...

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What is CECED?

CECED was founded by eleven manufacturers and distributors of household appliances in 2004. The founders were BSH Kft. (distributor of the brands Bosch, Siemens and Ufesa ), DOMETIC Rt., Electrolux...

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Domestic training to keep up

According to Erika Szabó, strategic director of Manager Könyvkiadó, there is demand for such programs in Hungary. The training course „Six Thinking Hats – Stages of parallel thinking” offered by...

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Peanut bars are the most popular

Flavour is the most important factor in choosing a chocolate, according to the findings of a recent survey. Peanut/ almond flavoured bars are the most popular (44 %). 7 out...

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Specialities for the summer ice age

When hyper markets lose market share in a category, while private labels are more popular than ever, it is reasonable to suspect discount stores behind this trend. Discounts stores not...

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Several benefits pointed out in the campaign

In this campaign, CECED intends to point out how much more energy is consumed by older household machinery compared to modern and efficient models. It is also emphasised that retailers...

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