Events
Network research answers the following questions of leaders
Date: 2009-09-27 08:00:00
Which colleagues should I select to be members of a winning team? • How can new colleagues be made part of the team more easily – so that they would...
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Using modern technology
Date: 2009-09-27 08:00:00
Pannon Kávé Kft. rents out and operates coffee making machines and beverage vending machines. Managing director László Lőrincz says that the crisis caused a setback in both the Horeca and...
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Wages are stagnating
Date: 2009-09-27 08:00:00
At enterprises with a minimum of five employees and at budgetary institutions, gross average wages improved by 1.3 percent and net average wages increased by 1 percent in the first...
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Food category, gold medal: Unilever
Date: 2009-09-27 08:00:00
Magyarország Kft – Delikát8 “Cook 8 playgrounds!” In the past 2 years, Unilever Magyarország Kft. and Delikát8 buyers built the most playgrounds in Hungary. Since the seasoning Delikát is used...
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Price/value ratio plays the leading role on the fondant candy market
Date: 2009-09-27 08:00:00
This year’s fondant candy season may bring significant price increase. Both base material and energy prices increased, affecting branded products and private labels alike. Volume sales are practically guaranteed to...
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Decreasing production, subdued prices
Date: 2009-09-27 08:00:00
The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their last report reveals that shrinking consumption directly affects the processing industry and...
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Beverage category, gold medal: Great Soproni NumberShow
Date: 2009-09-27 08:00:00
“Great Soproni NumberShow” promotion activity by Heineken Hungária Sörgyárak Zrt. won in the beverage category. Gergely Tóth, Soproni’s brand manager recalled the events of the 2008 campaign. From 1 June...
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We bought more fondant candy in 2008
Date: 2009-09-27 08:00:00
According to GfK Hungária’s ConsumerScan, in October 2008-January 2009, Hungarian households bought more fondant candy than a year before; the increase was 4 percent in terms of volume (meaning that...
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Dwindling pessimism
Date: 2009-09-27 08:00:00
According to predictions by GKI, made in cooperation with Erste Bank, the Hungarian economy’s performance probably reached its nadir this summer. External balance is radically improving, while internal balance meets...
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Non-food category, gold medal: Reckitt Benckiser Kft. – ”Unstained donation” promotion
Date: 2009-09-27 08:00:00
In this category, the social responsibility-type campaign of Reckitt Benckiser Magyarország Kft.’s Vanish brand finished first. Actress Anita Deutsch was the face of the campaign, and in cooperation with the...
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It is time to wake up!
Date: 2009-09-27 08:00:00
What does crisis mean? It means that we cannot continue doing things the way we did before, we have to find new solutions. This is true for the FMCG sector...
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Beautiful and hardworking
Date: 2009-09-27 08:00:00
Toyota believes that a workplace can be comfortable, what is more, it should be comfortable. Image does matter in business, therefore Dyna is not only practical but good-looking and stylish...
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Supermarkets recuperate in the first six months
Date: 2009-09-27 08:00:00
A report by GfK Hungária on retail in Hungary in the first half of the year reveals that households bought significantly less in volume. The supermarket channel expanded healthily, it...
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The Wandering Magyar
Date: 2009-09-27 08:00:00
The food basket known by the name of Hungaricum is one of the most straightforward advertising messages: sausage, onion and a pitcher accompany Hungarian flavours. However, in an age of...
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Thriftiness fuelling activities
Date: 2009-09-27 08:00:00
Cheese is one of the categories where thriftiness has driven consumers to turn to cheaper products and distribution channels, resulting in growth for discounts and private labels. Average prices were...
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Hungarians economise differently than the rest of the world
Date: 2009-09-27 08:00:00
While in the United States and Europe consumers try hard to save money by looking for cheaper products, Hungarians buy less of the same daily consumer goods, according to a...
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FOODAPEST NEWS
Date: 2009-09-27 08:00:00
The economic crisis brings new challenges and new opportunities as well. Fairs are becoming increasingly important in achieving business objectives. FOODAPEST, Hungary’s biggest food, food processing machinery and catering event...
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Less cheese consumed than a year ago
Date: 2009-09-27 08:00:00
According to data from GfK Hungária ConsumerScan, practically all segments of the cheese market showed decline last year. Hyper markets and super markets remained the primary distribution channels. Sales in...
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Retail volume sales decrease all over Europe
Date: 2009-09-27 08:00:00
According to an estimate by Eurostat, in June 2009 retail sales continued to shrink in terms of volume: in the EU-27 by 1.7 percent, in the Euro zone by 2.4...
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Customers are looking for actions and visiting shops rarely
Date: 2009-09-25 00:04:01
According to Nielsen market research company; consumers are visiting shops rarely; more and more people are looking for cheaper goods and discount shopping opportunities. The growth of the popularity of...
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London and New York in the lead, Budapest is the 74th in the ranking of business centers
Date: 2009-09-25 00:03:55
London and New York remain the most competitive business centers of the world. The score of Budapest has improved, but its ranking became worse, due to the improvement of the...
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FAO: in the next 40 years, 70 percent more food will be need
Date: 2009-09-25 00:03:30
According to United Nation’s Food and Agriculture Organization (FAO); Seventy percent more food should be produced worldwide, until 2050. The FAO expects that the global population is expected to grow...
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The first “Pannon Wheat Quality” certificate was handed over
Date: 2009-09-25 00:03:00
The “Pannonian wheat” trade mark was established in July, by the National Association of Cereal Producers (GOSZ), to indicate the extra quality wheat. The first certificate was given to the...
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Stock orders in the euro area are over expectations
Date: 2009-09-25 00:02:00
According to the report of Eurostat, the new industrial orders of the euro zone increased in July, surpassing expectations, that shows a recovery in activity and the easing of recession....
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The situation of dairy producers has improved a bit
Date: 2009-09-25 00:01:40
According to the latest report of Agricultural Economics Research Institute (AKI); In August, for the first time this year, even if a very small extent, but the domestic milk prices...
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Christmas shopping already started
Date: 2009-09-25 00:01:05
It is just the end of the summer, but chains are preparing for Christmas, due to the economic crisis and under the pressure of the changing consumer habits. The latest...
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GKI economic forecast for 2009-2010
Date: 2009-09-24 00:04:58
According to the summer data of GKI Economic Research company, the greatest economic crisis of the last 70 years has ended. However, the magnitude and the sustainability of improvement are...
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Retail declines from every point of views
Date: 2009-09-24 00:03:30
In July, the retail sales fell by 2.2 percent compared to June. Compared to July 2008, by 6.6 percent. In the first seven months of 2009 a 3.7 percent decrease...
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Four exhibitions at HUNGEXPO at the same time
Date: 2009-09-24 00:03:15
With the participation of 300 exhibitors of 13 countries, four exhibitions has been opened at the HUNGEXPO Budapest Fair Center. The presentations of he packaging and handling, printing, marketing, communications...
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Face analyzer program for commercial purposes
Date: 2009-09-24 00:02:40
The software is suitable for the analysis of consumer behavior, research for marketing renewal and the precise targeting of target groups. The new technology is able for the support proactive...
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