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Will the craftsman or Temu sign be under the tree? – a survey was conducted by the Hungarian crafts website Meska

According to a survey by the Meska online craft marketplace, nearly 80% of people are buying personalized gifts this Christmas, a significant portion of which are handmade surprises. The research...

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The Hégető Honorka Awards were presented for the twentieth time

This year, the Honorka Hégető Awards were presented for the 20th time, with a record number of 83 video and photo submissions, of which the jury awarded five video and...

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The World Science Forum starts in Budapest today

The World Science Forum (WSF) begins today in Budapest, with the theme this year being the relationship between science and policy in times of global transformation. The forum, which has...

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Lidl Germany returns to its discount roots

Lidl is modernizing its German stores to counter Aldi’s return to growth and to reflect changing consumer preferences. The new strategy emphasizes simplicity and efficiency while reinforcing Lidl’s discounter image....

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(HU) A nap mondása

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DRS System in Hungary: Tips for Successful Returns

On January 1, 2024, Hungary launched the DRS (Deposit Return System), enabling the return of single-use beverage containers – including metal, PET, and glass bottles – ranging from 0.1 to...

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TECHXPO 2024: Antal Rogán will give the opening keynote speech of the conference

Tomorrow, the four-day TECHXPO 2024 event will begin, bringing together prominent figures from Hungarian and regional business, government and academic life in Budapest from November 21 to 24. The event...

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Aldi needs more customer data

Aldi must dig deeper into data to get closer to its customers. Germany’s Aldi is doubling down on price to defend its position as the price setter in its domestic...

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Nestlé to spin off water business in attempt to fuel growth

Nestlé said the new management of the drinks assets will “evaluate the strategy” for the business, including “exploring partnership opportunities”. Nestlé is to separate its water and “premium beverages” activities...

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TECHXPO 2024: Central Europe’s largest tech summit is starting soon

For the first time, but with the aim of creating a tradition, the TECHXPO 2024 event will be held this year between November 21-24. The event will bring together prominent...

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(HU) Kánya Kata: mindenki felelős a saját életéért!

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The collaboration between Agroloop and FreezeM opens new horizons in the insect protein industry

Agroloop’s larval breeding and feed raw material production activities opened up a completely new industry in agriculture. This is raised to a higher level by the cooperation with FreezeM Ltd.,...

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Announcement of the National Association of Plant-Based Food Manufacturers and Distributors

NÉGYOSZ organized a pioneering professional event that focused on the relationship between plant-based nutrition and health. The purpose of the conference was to dispel misconceptions, present the benefits and risks...

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Polish customers want responsible ecommerce

Customers in Poland expect real pro-ecological actions and social commitment from online stores, according to the Chamber of Digital Economy in a new report. According to the government agency, Poland...

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Here is Unicum Orange Bitter: orange flavor and sunny dolce vita

Zwack Unicum’s latest innovation, Unicum Orange Bitter, has arrived, and with its orange flavor, it brings freshness and Italian joie de vivre to the domestic world of Unicum and herbal...

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TECHXPO 2024 is coming – Central Europe’s biggest tech summit

A brand new international technology event is making its debut in Budapest, which appeals to professionals and the general public at the same time. TECHXPO is more than an exhibition:...

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Black Friday 2024: Not even a possible disappointment takes away the desire to shop

The popularity of Black Friday in Hungary remains unbroken: 94 percent of the adult population aged 18-79 have heard of it, and this year nearly half of the adult population...

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Late night shopping at the Westend dm store with Lili Regán, Kiso and the new adidas Vibes fragrance collection

Vibes, the latest fragrance collection of the adidas brand, was presented to customers and beauty experts in the framework of a Late night shopping event at the dm store in...

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Sustainability on the shelf: what do shoppers think about packaging and the environment?

This article is available for reading in Trade magazin 2024/11 In a representative survey NMS Hungary asked 535 people how environmentally aware they consider themselves to be. 87% of respondents...

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Moni Lisa Tibenszky: Teenagers are afraid of insecurity and often experience a feeling of “I am not good enough”

Trade magazin’s Business Podcast continues Moni Lisa Tibenszky, managing director of the School of Responsible Parents, sports mental coach, life and business coach was Szilvia Krizsó’s guest in the latest...

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The future of the Hungarian food industry: sustainable innovation

Both as owner of Real Nature Kft. and as chairperson of the supervisory board of the Chain Bridge Club, every day I see that consumers are interested in the protection...

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Employer branding in the age of AI and GenZs – The sequel

The 2nd Marketing Art Employer Branding Conference will be held on November 27, again at the Pasarét Community Hall. But is there such a thing as a loyal employee? Maybe you...

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We have the winners of the Employer Branding Award

The Hungarian Public Relations Association (MPRSZ) has announced the Employer Branding Award for the seventh time, the purpose of which is to highlight the best employer branding strategies and campaigns....

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Sándor Czomba: there will be a salary agreement

There will be a wage agreement – said the state secretary responsible for employment policy of the Ministry of National Economy on the current channel M1 on Tuesday. Sándor Czomba...

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Beyond expectations

This article is available for reading in Trade magazin 2024/11 After the Business Days conference in September, trade-wise every year the next stable point in our lives is either Anuga...

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AI Night: A New Era – How AI is reshaping our lives, work and global society?

The development of AI not only brings revolutionary changes from a technological point of view, but also fundamentally reshapes our everyday life through its social and economic effects, from human...

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Hungary’s Leading Managers Focus on a Healthy Future

The Menedzserszövetség, in collaboration with ATV, will host an all-day event on December 4 at the Museum of Ethnography, featuring the “Managers for Society – Focus on the Future!” conference...

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(HU) A nap mondása

Sorry, this entry is only available in HU....

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In which management situations do domestic companies use AI tools?

The application of artificial intelligence (AI) in business life means not only automation, but also effective support for the work of managers. AI offers opportunities in many areas: in addition...

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Tiny popcorn factory – Video of the day

If 5-10 years ago Little Chef was the most beloved hero of our animated films, now it is the hardworking Skeleton....

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