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Persuasion Techniques – Video of the Day
There are big talkers, there are people who can influence others intelligently, or who can group arguments more purposefully than average to make certain decisions – their science is called...
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Aldi recalls buckwheat flour contaminated with salmonella
Aldi is withdrawing Happy Harvest buckwheat flour contaminated with salmonella from the market, the best before date of the recalled product is November 20, 2025 – the National Trade and...
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Master Good, Nestlé Hungária, Tesco Hungary are this year’s winners
This year, Trade Magazine announced the Christmas TV Ads 2024 – Audience Choice Award contest for the second time. The competition received 11 entries this year, which were judged by...
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Employer Branding in the Age of AI and GenZ Conference: The Continuation
On November 27, 2024, the II. Employer Branding Conference was held at the Pasaréti Community House, which was built around the rise of AI and the labor market expectations of...
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FRUIT LOGISTICA 2025: Fruitful connections for the global fresh produce business
With over 2,500 exhibitors, groundbreaking innovations, and countless networking opportunities, the event sets the stage for industry growth and collaboration. FRUIT LOGISTICA, the world’s leading trade show for the fresh...
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Anikó Raisz: the goal is not to ban plastics, but to promote their safe and sustainable use
The aim is not to ban plastics, but to promote their safe and sustainable use within appropriate frameworks, said Anikó Raisz, the State Secretary for the Environment and Circular Economy,...
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New trends in the meat industry: IFFA 2025 focuses on sustainable protein sources
IFFA 2025, the world’s leading trade fair for the meat and protein industry, will be held in Frankfurt from 3 to 8 May 2025, where the focus will be on...
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Live cattle producer price increases significantly
According to AKI slaughter statistics, in January-October 2024, cattle slaughter in live weight was 6.8 percent lower than in January-October 2023. Cow slaughter, which accounts for two-thirds of all slaughter,...
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Alibaba launches AI design tool for U.S. sellers
U.S. retailers selling goods on the Alibaba e-commerce platform have a new solution designed to streamline photography and design with AI. Alibaba International has released Pic Copilot, an artificial intelligence...
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V4 Agricultural Chambers: united action to protect farmers
The agricultural chambers of the Visegrad countries – the National Council of Agricultural Chambers of Poland (KRIR), the Hungarian National Chamber of Agriculture (NAK), the Agricultural Chamber of the Czech...
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Penny’s ‘Markthalle’ discount concept in Germany
Penny’s marketplace concept in Germany is an evolutionary step towards the supermarket segment. The Rewe discounter differentiates from Lidl and Aldi by emphasizing its convenience proposition. A large food-to-go offer...
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The majority of Hungarians spend less than 50 thousand forints on Christmas gifts, sustainability is an important aspect, but not the primary one
Gift-giving is an essential holiday tradition, but what really matters to customers when buying Christmas presents? Costa Coffee and market researcher Opinio surveyed gift-giving habits this year, and were also...
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This year, Trade magazine is asking its readers for their opinions on Christmas TV commercials! Vote for yourself!
The audience voting takes place between December 12 and 19, 2024. 🎁 The owner of the brand whose advertisement receives the most votes (whether manufacturer, retailer, or service provider) will...
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Rossmann ended the year with charity
This year, Rossmann Hungary also provided support to many needy communities and institutions to make the holidays more beautiful. From Sályi Kindergarten to the ÁGOTA Foundation, many organizations received product...
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FRUIT LOGISTICA 2025: The exhibition awaits visitors with numerous innovations
Representatives of the international fruit and vegetable trade will meet again in Berlin in 2025. Exhibitors will offer solutions to key issues such as energy shortages, climate change and the...
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Manpower: labor market feedback shows improving economic outlook
Labor market feedback shows improving economic prospects, with 35 percent of domestic employers expected to expand their workforce in the first quarter of 2025, Manpower Hungary told MTI on Wednesday....
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EuroCIS 2025: Serious interest in the retail technology trade fair
Amazon and TikTok recently signed an agreement that will allow users to buy Amazon products directly within the app. The collaboration is expected to boost the “social shopping” market and...
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Tapolca – 2024
Since Trade magazin has been organising the Business Day conference – the story began more than 20 years ago – I have attended almost all of them and I hope...
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On self-acceptance, self-liberation and the gift of everyday life – We were learning together (Business Days 2024 Part 2)
On Friday at the Business Days conference it was all about winding down after a week of intense focus, in preparation for the upcoming weekend: the final day was about...
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Personal factor
Nowadays it often comes to my mind what certain experts say: university students have to acquire skills for jobs that don’t even exist yet. This article is available for reading...
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The renewed ProWein is making everyone excited
ProWein 2025 is presenting itself with the motto “Discover the flavours of tomorrow”, a fresh and modern look and a new hall layout. The entire world of wines and spirits...
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Fruit and vegetables in the spotlight
Spring 2025 isn’t only important for the fruit and vegetable sector because everyone is looking forward to fresh – and preferably Hungarian – vegetables being available in shops once again....
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How Edeka-discounter Netto Marken-Discount differentiates against Lidl and Aldi
Leveraging the brand sourcing expertise of its parent company and German market leader Edeka Group, Netto Marken-Discount offers a “value with choice” discount experience without sacrificing brand choice. Thanks to...
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CSR Hungary: Awards for the best
In 2024, the 17th edition of the Hungarian Business Responsibility Award, the CSR Hungary Award, was ceremoniously presented on November 15, 2024, at the Gundel Palace. The winners included large...
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The “Green Personality of the Year 2024” award was presented at the GREEN BRANDS regional Sustainability Gala!
Outstanding efforts for sustainability and environmental protection were recognized as companies, prominent brands, and individuals were awarded at the GREEN BRANDS® Regional Gala in Vienna on December 3, held at...
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This year, Trade magazine is asking its readers for their opinions on Christmas TV commercials! Vote for yourself!
The public vote will take place between December 12 and 19, 2024. The owner of the advertising brand that receives the most votes (whether it is a manufacturer, retailer or...
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EU and Mercosur countries reach political agreement on planned free trade agreement
The European Commission and representatives of the Mercosur countries have concluded negotiations on a free trade agreement, reaching a political agreement on its conclusion, the Brussels-based executive body announced on...
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