Company and Personal News

Gummy candies added to the nimm2 product group

Storck Hungária Kft. introduces nimm2 Smilegummi to the Hungarian market. Smilegummi is made using real fruit juice and contains added vitamins. Three versions are available: classic fruit-flavoured, milder yoghurty and...

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LIDL

Through the lessons of Gianni’s cookery school we can familiarise with Lidl’s wide range of quality products. Agency: TBWA Budapest Reklámügynökség Kft. Customer: Lidl Magyarország Bt. Product: LIDL Apperance: TV2,...

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From us, for you!

Though it might seem somewhat strange in times of recession, American restaurant chains employing well trained marketing professional have not only cut their prices but also offer a great diversity...

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Inhaled chocolate

Chocolate lovers will not be amused by the new French craze, Le Whif. You probably have to be more than a gourmet to enjoy inhaling chocolate instead of letting it...

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McDonald’s at one hundred

On 28 August, Hungary’s 100th McDonald’s restaurant opens in Győr. Hungary’s largest fast food chain invested HUF 700 million, rebuilding even the nearby public road intersection. On the big day,...

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Gianni is the new face of Lidl

Gianni Annoni, well-known for his television cookery shows, is the leading figure in Lidl’s 2009-2010 advertising campaign, called ”Make shopping an experience: discover Lidl’s new world every week!” In its...

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Self-promotion – in a short text message

Follow us now on Twitter! – we can read in numerous American and Western European magazines and on the websites of shops, businesses, restaurants and bars. What is this new,...

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Facing the challenge in New York – part 2

From July Roland Oláh, formerly the chef of Café Erte, tries his luck in the USA. He regularly reports to our magazine: “I have started my interim career in the...

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SuperShop programme in every SPAR store

From 3 September 2009, SPAR Magyarország introduces the SuperShop programme in every SPAR and INTERSPAR store in Hungary. Now 1.5 million SuperShop card owners can use their cards at more...

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Lidl speaks

We asked the representatives of Lidl how they prepare for the new Food Act. – Lidl does its best to meet the requirements. Contrary to popular belief, Hungarian products are...

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School cafeteria

In the United Kingdom, school cafeterias are on the frontline of fighting obesity. Parents often complain that are not informed about lunch menus. From September, Somerset County Council will use...

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Visible monitoring – without extra costs

Fino-Food Kft. uses CSB-System’s industry-specific software to control its business processes. The company’s manufacturing traditions go back as far as 120 years. In 1889, Antal Strausz started manufacturing cheese and...

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New director at P.O.P-Rafinanz’s BTL division

Edit Szabó was appointed the new director of P.O.P-Rafinanz’s BTL division. The promotion and sales support agency continues to expand its BTL activity. Edit Szabó started at Deutsche Messe Ag...

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Going forward, even during a recession

Present Store based its strategy on constant development and expansion, therefore they managed to grow despite the economic crisis and a stagnating business and promotional gift market. According to Ferenc...

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A four-star hotel is building in Hódmezővásárhely

With a 1.3 billion HUF investment, a four-star hotel is building in the center of Hódmezővásárhely. The Ginkgo-Sas City Hotel is expected to open in August 2010. Schleiffer Ervin one...

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Accor hotel chain sells twelve thousand rooms

One of Europe's largest hotel company, the French Accor, sells its 158 hotels with 12,300 rooms to compatriot institutional investors, through OPCI real estate fund. The purchase price is 272...

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Sushi Sei expands further

The Sei Sushi restaurant operating in Hungary for 10 years now, expands its Budapest network with a new take-away bar. The new unit of the Japanese cuisine, which is among...

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McDonald's: Millions for employee scholarship

McDonald's Hungary won the bronze rating of Social Label grade in August 2009. Those companies are awarded, that debut this year with an objective and complex audit professional certification, linked...

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The STI Group won the Cannes Lions Award and the New York Festivals’ Gold Medal

The Cannes Lions festival, the most prestigious advertising festival in the world, was an outstanding event for the STI Group; a packaging product of the German based group of companies...

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Viola Meat expand its production line

Despite the economic crisis Viola Győr-Meat Ltd., reports a growing demand, therefore the company will expand its production base. According to the commercial director of the family business; They expect...

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Unilever: the Hungarian plant being developed, the Czech plant will be closed

Unilever will close its factory in the Czech Republic – announced the company recently. According to the food, consumer goods and household chemical products manufacturer, British-Dutch-owned group the decision was...

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Twenty years of GfK Hungária

GfK Hungária, that was founded in August 1989, 20 years ago, was the first institute of GfK in the Central and Eastern European region. The micro-enterprise has become Hungary's leading...

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CEO of Cadbury, found insufficient Kraft Foods’s bid

Cadbury's Chief Executive Officer would ask twenty percent higher price, than the offer of Kraft Foods Group for Cadbury. According to informations of Reuters; Todd Stitzer, Cadbury's Chief Executive Officer...

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Excellent Hungarian foods in the HORECA sector

Agrármarketing Centrum will organize the business meeting between the representatives of the companies with Excellent Hungarian Food trademark and between the decision-makers of the HORECA sector, on the 6th October....

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Weak performance for Budapest hotels in the region

According to CB Richard Ellis’ (CBRE), most recent analysis on the hotel market of Central and Eastern Europe; The occupancy of Budapest hotels decrased with 17.5 percent to 55.7 percent...

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Törley Gála is the gold medalist of Mundus Vini

Gala sec quality sparkling wine of Törley Champagne winery won the only Hungarian gold medal on MUNDUSvini Great International Wine Awards competition in Germany. Hungarians won eight more medals. On...

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Dreher is looking for the Young Entrepreneur of the future

The “Young Entrepreneur of the Future” tender of the Dreher Breweries makes the opportunity to for the fourth time, for ambitious young people, to realize their business dreams. The jury...

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Borsodi may have been sold

According to the informations of the Belgian De Standaard; the CVC Capital Partners Venture Capital company buys the Central and Eastern European subsidiaries of the Inbev Anheuser-Busch, including the Hungarian...

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Szent István Korona Irsai Olivér doubled

The favorite wines of the audience has been elected on the 18th International Wine and Champagne festival. In the white wine category, Szent István Korona Irsai Olivér won, which has...

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Simone Bagel-Trah became the new chairman of Henkel's owner committee

Simone Bagel-Trah has been elected as the new president of Henkel’s owner committee, who will gain the chairmanship of the Supervisory Board on Tuesday. The new president takes over the...

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