Events

Family Day in the Kincsem Park

If You do not have program, but You would like to do something a little different than usual you can join us with your family or with your friends on...

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Nielsen: the real business live closely with the World Wide Web

When thinking about the purchase of food and beverages, one-third of the Hungarian Internet using consumers intend to use online tools in the next six months, to inquire or purchase...

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Russian pork embargo: The EC calls for the decision of WTO

The European Commission calls for the decision of World Trade Organization (WTO) to establish that is it legal that Moscow prohibits the pork and live animals entering into Russia –...

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The trade system that facilitates conscious purchase is completed

We can plan our purchases more conscious, our spendings will be more transparent, thanks to a new IT innovation. Thanks to the system money waste can be reduced, shopping can...

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Stew from more than three hundred sheeps during the weekend in Karcag

At the 16th Karcagi sheep cooking festival stew was prepared from more than three hundred sheeps on Saturday’s competition day. A record number of participants took part in the competition...

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The sausage village in Békéscsaba will be ready soon

The construction of Csaba Park, the sausage village in Békéscsaba will be ready soon. The construction is proceeding on schedule, the technical handover of the complex will take place at...

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Sales Insights 2014 – the efficiency of sales organisations

Chain Bridge Club, GFK and MindZ decided to conducts a study on the efficiency of sales organisations, with the participation of key FMCG actors’ sales managers. Besides objective measurement, the...

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Respect Hungarian meat!

After Russia banned the importing of Hungarian meat the socialist party (MSZP) started using the ‘Respect Hungarian meat!’ slogan to let Prime Minister Viktor Orbán know, they want him to...

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The NAV to inspect the nightlife

The inspectors of NAV are testing popular retail and hospitality locations of Budapest and Pest county night and day. Last summer, all third checks resulted with finding irregularities, that caused...

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Local Government Regulation on the protection of the Csabai Sausage

A local government regulation was made in Békéscsaba about the introduction of the Csabai Sausage trade mark, and conditions of its use. The Csabai Sausage is a Hungaricum. Vantara Gyula...

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The secret of how to prepare a delicious steak

With the advent of summer, the outdoor grilling season is coming as well. Choosing the real tecnique can make grilling even more enjoyable in adddition to the good company. “Our...

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Design Contest on the occasion of the 40th anniversary of the introduction of the strawberry cake and the barcode

The GS1 Magyarország nonprofit organization is celebrating with an EperCode named strawberry cake and announces a design contest on the occasion of the 40th anniversary of the introduction of barcode....

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GfK: the role of the modern channels are increasing on the vegetable markets

The Hungarian households buy less and less from vegetables and fruits, despite these fresh products are still among the most popular foods. In terms of the places to purchase the...

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Family Day in July

Several great programmes await those who visit the Kincsem Park, in the scope of the Juliális Family Day on 6 July....

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The separate collection of beverage cartons created 2.7 billion HUF in value

In ten years, the Beverage Carton Environment Protection Association (IKSZ) has contributed in the creation of more 2.7 billion HUF economic value by the separate recollection of beverage cartons. The...

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Magazine: How to get in a strong pricing position (Part 1)

Jason Green, managing director of The Cambridge Group – a member of the Nielsen holding – is the author of the book The Power of Pricing, according to which there...

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The ratio of the Slovak national foods are declining in the Slovakian stores

The proportion of domestic food products is steadily declining in the Slovakian stores since the country's accession to the EU. In the spring of 2014 it declined to 43 percent...

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Magazine: The store of the future at SIRHA Budapest (Part 2)

Many visitors noticed the device above the drink shelves upon entering the store. HiperCom mounted a camera above the gondola that records shopper behaviour and the data can be analysed...

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Analysts: household consumption may be the engine of growth

The retail sales have expanded dynamically – according to those macroeconomic analysts who were interviewed by the MTI. According to the macroeconomic analysts, household consumption is the largest component of...

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KSH: retail sales rose by 6.3 percent in April

The volume of retail sales in April increased by 6.3 percent after the 8.5 percent of March according to the calendar adjusted datas from the previous year – the Central...

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Dairy market consultation: the government acts in order to reach balance on the market

The government considers it impotant with high priority to protect the interests of the participants of the dairy co-operation, against those who threaten the market equilibrium with their activities –...

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GKI: 2.5 percent GDP growth, inflation may be 0.5 percent this year

The GKI improved its growth forecast for 2014, so the gross domestic product (GDP) growth will be around 2.5 percent and a much lower 0.5 percent inflation is expected. In...

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The solvency of the companies has improved

The domestic enterprises should prepare for only six days financing time term, which will significantly improve their liquidity situation. The vast majority of the SMEs keeps their liquid assets on...

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Quality wine production in the Tokaj wine region

The Mountain Village Council of the Tokaj wine region prepares a comprehensive research on the historic Tokaj Wine Region by the end of the year – Prácser Miklós, president of...

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The market of Nagyvárad to be renewed in the scope of a joint Hungarian-Romanian project

The market of Nagyvárad will be renewed renewed in the scope of the Hungary-Romania Cross-border Co-operation Programme (HURO). A business incubator house will also be established in Debrecen. Miklóssy Ferenc,...

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Beer tapping into male minds

According to an article published in Adweek (USA), one of the major US breweries, MillerCoors started communicating on online platform only. For instance on 14 May they launched an online...

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New products with different chances

When it comes to innovations, consumers can be won with different strategies from country to country and the chances of success also vary. The Nielsen Shopper Trends – conducted in...

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If Italian cuisine, then Cucinare, II.

The Italian Institute for Foreign Trade (ICE) at the request of the Pordenone Fiere Exhibition and Conference Centre invited the delegation of the representatives of Hungarian companies, magazines and professional...

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Magazin: Pan-ready chicken dishes – the ambassadors of fast but healthy eating

In today’s rat race world we hardly have time to care about our health, to eat healthy food that is nourishing as well. Taravis Poultry and Food Kft. can help...

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Varga Árpád: the online cash registers are effective against frauds

There is no one hundred percent efficient solution to eliminate the VAT frauds, there will always be cheaters in the system according to the Vice President of NAV. Varga Árpád...

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