CSR Hungary Summit: COVID has created the opportunity for a new beginning
The 2-day CSR Hungary Summit was organised online at the end of last year. On the first day participants discussed many COVID-related issues.
![TakacsJulia-CSRHungary](https://trademagazin.cdn.webgarden.io/wp-content/uploads/2021/02/TakacsJulia-CSRHungary_opt-e1613324917407-238x300.jpeg)
Júlia Takács
CSR Hungary
founder-MD
igazgató
Júlia Takács, founder and managing director of CSR Hungary told: up to 40 percent of enterprises mightn’t be able to make a return after the pandemic. The post-pandemic period can be the right time for a new beginning, to rework how companies approach CSR completely – in terms of both its elements and the policies governing it. CSR activities need to be better harmonised with the real needs of people.
Health – workplace – well-being
![Molnár László_CSR](https://trademagazin.cdn.webgarden.io/wp-content/uploads/2021/02/Laszlo_Molnar_CSR_opt-e1613325008155-244x300.jpeg)
László Molnár
health and medical
solutions director
Essity Hungary
In the next section László Molnár, health and medical solutions director of Essity Hungary talked about how a workplace can ensure the safety of workers and partners. He called attention to the importance of each company working out its own protocol.
![FeuertagOtto-CSRCafe](https://trademagazin.cdn.webgarden.io/wp-content/uploads/2021/02/FeuertagOCSRCafe2020_opt-e1613325142327-262x300.jpeg)
Ottó Feuertag
founder-MD
Europa Design
Ottó Feuertag, founder and managing director of Europa Design told in connection with home-office type working in Hungary: the conditions for doing it in the long-term aren’t provided. He revealed that according to a Prohome Barometer survey, 42 percent of home office workers are sitting on a kitchen chair while working.
Higher education for a sustainable future
On the second day of the conference the first topic was the role of higher education in a sustainable future. The speakers analysed which tools, programmes and practices are available at colleges and universities. In the second half of the day the topic was the digital economy and creating new values: sustainable business models that can assist companies in ensuring the continuity of economic production during the COVID-19 pandemic, by using technological solutions that are already available.
CSR Hungary Award 2020
The list of CSR Hungary Award winners was made public on 23 November 2020. Ms Takács told that it is completely normal that CSR work means something else during and after a pandemic – protection in the former period and rebuilding in the latter. Companies will play a very important role in this process. The goal with the CSR Hungary Award remains to call attention to responsible and sustainable business management, and how it can serve as an example here and now. (x)
Nestlé: Educating consumers is a must!
Nestlé’s conviction is that a company can only be successful in the long run if it creates value not only for its shareholders, but for the whole society. Nestlé’s goal is achieving carbon neutrality and contributing to the circular economy – in this process consumer education is essential. In 2019 the company’s Recycling Guide won the CSR HUNGARY award in 2019. This was followed by How to be an environmentally conscious shopper? in 2020, a joint effort with SPAR Hungary, which focuses not only on responsible waste collection, but also on the topic of food waste. //
Henkel: Million Chances for Women
Henkel Magyarország’s Beauty Care division joined the global initiative Million Chances in 2020. The Schwarzkopf-sponsored programme teamed up with the Hungarian Women’s Lobby (NÉÉSZ), who received HUF 5 million for realising their goals last summer. At the end of the year Henkel Beauty Care helped the association’s work with more than 30,000 products too. Henkel is proud of the fact the programme didn’t only win the CSR Hungary award, but also Trade magazin’s special prize.
SIÓ is the Hungarian leader in junior CSR
![Szász-Bognár Emese Sió](https://trademagazin.cdn.webgarden.io/wp-content/uploads/2021/02/Szasz-Bognar-Emese-Sio_opt-e1613326271940-237x300.jpeg)
Emese Szász-Bognár
communications and
media manager
SIÓ-Eckes
In the last 13 years the ‘Thank you, SIÓ! charity programme of Hungary’s market leader fruit juice company supported about 750 schools and nearly 12,000 pupils between the ages of 6 and 10 with products they needed to start the school year. The ‘Thank you, SIÓ!’ school bag programme was the only winner in the junior category and also walked away with Trade magazin’s special prize. Emese Szász-Bognár, communications and media manager of SIÓ-Eckes told: the programme also involves classroom discussions about the importance of helping people in need.//
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