Tag "Spar"
SPAR recruits famous wine expert
SPAR Magyarország sells the products of more than 100 wineries, from nearly every wine region in Hungary. This article is available for reading in Trade magazin 2024/11 In October Dr...
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SPAR Austria opens state-of-the-art bakery facility
A new INTERSPAR Hypermarkets bakery facility opened in Marchtrenk, Austria, producing bread and pastries using regional ingredients and the best local craftsmanship, in one of the most modern production facilities...
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Hungarian Retailers Unite for Charity During the Holiday Season
Seven major Hungarian food retail chains—Aldi, Auchan, Lidl, Penny, SPAR, Tesco, and Metro—are continuing their tradition of supporting those in need during the holiday season. Through donations of food, clothing,...
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Awards galore at the 15th POP competition
2024 was an outstanding year in the history of the Hungarian POPAI Awards POP competitions, which have a 15-year tradition. A large number of entries were exhibited in Tapolca during...
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We were learning together (Part 2)
Almost 1,100 “students” enrolled at the FMCG Open University, to learn from the best professors from different departments of the HoReCa and FMCG sector at the Trade Campus, in Hotel...
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SPAR Magyarország wins customer award
SPAR Magyarország has won the Customer Award of Excellence in the Retail Award of Excellence for Hungarian Products 2024 competition. We asked head of communications Mark Maczelka about the recognition:...
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The Joy of Giving! fundraising campaign has started.
The Joy of Giving! fundraising campaign has started: every donation makes Christmas more beautiful for someone in need The Joy of Giving! Christmas campaign of the Hungarian Maltese Charity Service...
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SPAR opens state-of-the-art logistics centre in Croatia
On 9 October SPAR opened a new logistics centre in Donja Zdenčina, near Zagreb, in Croatia. The 75,000m² centre represents a significant step forward in supplying 140 SPAR and INTERSPAR...
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Three SPAR supermarkets have been renovated and made more energy efficient, with a total investment of HUF 736 million
SPAR Hungary has invested a total of HUF 736 million in the modernization of its stores in Miskolc, Sopron and Tatabánya. The company’s own developments have renewed the interiors of...
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Help arrives where it is needed most through the cooperation of the Hungarian Maltese Charity Service and SPAR
The Hungarian Maltese Charity Service and SPAR Hungary are supporting tens of thousands of people in difficult situations through the cooperation of the Hungarian Maltese Charity Service and SPAR Hungary....
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SPAR Austria is main sponsor of FIS Alpine Ski World Championships Saalbach 2025
SPAR Austria has announced it has become the official main sponsor of the FIS Alpine Ski World Championships in Saalbach in 2025. This new sponsorship builds on SPAR Austria’s longstanding...
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SPAR International And Circana Announce Strategic Partnership
SPAR International, the food retail chain, has announced a key partnership with Circana, a leading advisor on the complexity of consumer behaviour. SPAR country organisations will have access to Circana’s...
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Black Friday deals at the largest domestic chains: Lidl, Tesco, Spar and many others
Black Friday fever will not leave customers and retail chains indifferent in 2024. Although the concept of “Black Friday” in the traditional sense now extends to almost every day, the...
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More than 1.2 billion forints of modernization in the INTERSPAR hypermarket in Székesfehérvár
SPAR continuously strives to ensure that its stores provide comfortable shopping conditions, and through continuous modernization, it also emphasizes the environmentally friendly, energy-saving operation of the stores. This was no...
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The customer is the important to everyone, everywhere, at all times – We were learning together (Business Days 2024 Part 1)
Wednesday morning of the Business Days conference, the topic was a general market assessment of the past year and a half, in the light of the shopping habits of households...
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The holiday season begins: 800 tons of hot dogs and 55 tons of fish arrive in SPAR stores
SPAR Hungary is prepared for this year’s holidays: around 800 tons of hot dogs, 74 tons of salad, and 55 tons of fish will be delivered to the stores before...
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New, innovative dog food in the range of INTERSPAR hypermarkets
SPAR Hungary is constantly expanding its range of products and looking for novelties that will raise the wide range of stores to an even higher level. The innovative PetChef dog...
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Supplier and buyer goals align, but challenges and plans vary by channel – We were learning together (Business Days 2024 Part 1)
From Tuesday the students of the FMCG Open University had the chance to dive into the science of retail trade. This article is available for reading in Trade magazin 2024/11...
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In the way of carbon awareness: SPAR compensates for its events by planting hundreds of indigenous fruit trees
This year, SPAR Hungary’s practice of striving for environmental awareness in corporate events continued: the store chain already organized two carbon-conscious events in 2024. SPAR compensates the carbon dioxide emissions...
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SPAR innovates with AI-generated advertisements in Slovenia
SPAR is using AI technology to create promotional videos and in-store holograms on its digital channels in Slovenia, to raise awareness of its customer loyalty programme. This article is available...
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Sneakerness Festival: SPAR is preparing a pop-up store and interactive games
A mini pop-up unit, chill zone and various interactive games await visitors at this year’s Sneakerness Festival at the stand of SPAR, which supports the event. In addition to the...
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The meeting of innovation and nature: Herbiovit’s new products have arrived in SPAR stores
The Herbiovit vegan, herbal natural cosmetics product line was the first to appear on the shelves of SPAR and INTERSPAR. The Hungarian-owned brand, which produces innovative and naturally based creams,...
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Modernization of nearly 900 million in the SPAR supermarket in Celldömölk
The renovated SPAR supermarket in the heart of Celldömölk, Vas County, has a modern interior and a new grill counter, where customers can now find a convenient parking lot. “We...
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The ISANA cosmetic product line has arrived in SPAR stores
The cosmetic product range of SPAR and INTERSPAR stores has been expanded with a new product line: from October, customers will be able to meet the well-known ISANA beauty care...
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SPAR’s new commercial music was created in collaboration with creative, young musicians
The KEMP songwriter camp was organized for the fourth time in Csopak by Banana Records. As a result of the four days of joint brainstorming and music making, many interesting...
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A celebration of movement: 30,000 participants from 107 countries are coming to the 39th SPAR Budapest Marathon
There is only one week left until the 39th SPAR Budapest Marathon Festival. The largest and oldest running event in the country is celebrating its anniversary this year, since the...
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The SPAR on Hűvösvölgyi út was renovated with nearly one and a half billion forints
Not only a complete internal modernization and external facade renovation, but also an expansion of services was carried out at the investment of the SPAR supermarket on Hűvösvölgyi út in...
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Premium ZWILLING kitchen appliances in SPAR’s latest loyalty promotion
ZWILLING’s top-quality cookware, pans and premium kitchen tools are available to customers at a significant discount in SPAR’s latest loyalty promotion from 3 October 2024 to 5 January 2025. “Cooking...
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Award winners of the student contest
For the fifth time, POPAI Hungary Association has launched a display design competition for university students. Traditionally, the main sponsor of POPAI Student Design Awards is SPAR, and this year...
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Already 290 stores in the SPAR
In the first half of 2024 19 stores were added to the SPAR franchise network, bringing the total number of SPAR partner retail outlets to 290 nationwide. From these 87...
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