Company and Personal News
Dörnyei Otília strengthens the team of the Inspira Group from May
Date: 2018-05-03 11:23:37
Dörnyei Otília has a 20-year research and customer management experience. In recent years Otília has worked as a Customer Relationship Manager at Gfk Hungária for domestic and international partners. Otília...
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New Country Manager at POS Services
Date: 2018-05-03 11:08:00
Branislav Guštafík takes over the position of Dévényi-Radó Szilvia from 1 May. The new Country Manager comes from Bratislava and will be responsible for the Polish and Slovak markets as...
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(HU) Tartósítószer- és gluténmentes pékáruk az Omega Bázistól
Date: 2018-05-03 10:54:33
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Street food – and what is behind it
Date: 2018-05-03 10:01:57
Young people just love street food and our magazine has decided to ask Ákos Bősze, horeca target group manager of METRO Hungary about how this style developed and Many people...
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Sustainability : L’Oréal accelerates its transformation in 2017
Date: 2018-05-02 09:16:05
A few days ahead of Earth Day on 22 April, L’Oréal publishes the 2017 Progress Report on its sustainability programme Sharing Beauty with All. The report shows significant progress, as...
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(HU) Rekord osztalék a Kulcs-Softnál
Date: 2018-04-27 22:48:47
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Pilsner Urquell Truck for the original Plzeň experience
Date: 2018-04-27 11:24:28
National premiere: On April 27, the Ambassadors and Brand Managers of Pilsner Urquell unveiled the Pilsner Urquell Truck, which starts a nationwide tour in April. The Truck’s mission this year...
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Soccer legend takes centre stage in new Snickers advert
Date: 2018-04-27 10:07:47
Brazilian legend Ronaldo has taken centre stage in a new Snickers advert poking fun at his nation’s rivalry with Argentina. In the clip, which was launched shortly after Argentina were...
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Magazine: Joint promotion by trademark using manufacturers
Date: 2018-04-27 07:06:47
HUNGARIAN PRODUCT Nonprofit Kft. implemented the biggest marketing campaign of the last eight years, and last year brought a new record: 15 companies took part in the company’s 7th prize game. Nearly...
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The coffee that has brought us together 50 years ago
Date: 2018-04-26 11:30:03
Hungary’s most iconic coffee brand, the OMNIA has been available on the shelves of the Hungarian stores since 1968. OMNIA came to the market as Hungary’s number one coffee brand...
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Sága’s renewal
Date: 2018-04-26 10:03:40
Sága, the No.1 poultry product brand in the Hungarian market changes the packaging of products, has a new logo and invests HUF 3 billion in development. Erzsébet Szalayné Szilvágyi, sales manager...
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Fazekas Ildikó in EASA’s Top Management
Date: 2018-04-25 11:26:24
The European Self-Regulatory Organization (EASA) is renewed every two years, and Ildikó Fazekas, the Secretary-General of the ÖRT, was re-elected. The EASA Bureau meeting was held in Helsinki under the...
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One of the oldest yogurt brand in Hungary has been renewed
Date: 2018-04-25 11:25:12
The products of Danone’s Light and Fine brand will be available this spring with a new recipe and a new look. Danone’s yogurt and kefir products will be renewed as...
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Extreme Digital is completely owned by Hungarians again
Date: 2018-04-25 11:10:58
Hungarian shareholders have repurchased the majority stake in Extreme Digital from Steinhoff International. Changes in the ownership structure do not affect the operations of the company, Hungary’s leading online retailer...
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The new bottle of vodka is really cool
Date: 2018-04-25 10:20:52
Brown-Forman’s Finlandia vodka has unveiled a new packaging design that captures the “dynamic essence” of the brand. The design continues the brand’s half-century tradition of ice-inspired bottles, while incorporating premium...
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Tesco has renewed its stores with two billion forints investment
Date: 2018-04-24 11:32:36
Tesco is waiting for its customers in Kecskemét and Nyíregyháza with a renewed store. All departments of the stores have been refurbished from 1-1 billion forints: many new appliances are...
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Auchan’s new employee volunteering program calls for openness
Date: 2018-04-24 11:31:38
On 24 April 24, Auchan draws attention to the importance of volunteering and healthy lifestyle in the vicinity of its stores. The Day of Opennes program of the supermarket chain...
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A domestic company to break into the markets of four continents
Date: 2018-04-24 11:30:52
This year, the 25-year-old Laurel Számítástechnikai Kft. (Laurel Computer Technology Ltd.) is negotiating about the introduction of its systems on four continents. Discussions are currently underway in the Republic of...
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Aldi is preparing for staff growth
Date: 2018-04-24 11:29:56
To further strengthen its presence in Hungary and to serve customers smoothly, the Aldi Magyarország Élelmiszer Bt. continues to increase the number of its employees. In addition to store sellers...
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Lindt opens business in downtown Budapest
Date: 2018-04-23 11:23:01
With the contribution of JLL, Lindt & Sprüngli, the Swiss chocolates manufacturer and the premium segment leader is expanding in the Central and Eastern European region and in Hungary with...
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The Lurpak Dairy Company is in a difficult position due to the Brexit
Date: 2018-04-23 11:00:20
The Danish company has to implement cost savings of at least 400 million euros, because Britain, one of Lurpak’s biggest consumers, will leave the European Union and this will be...
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The #énjövőm (#myfuture) program has moved to the web
Date: 2018-04-20 11:10:39
The Coca-Cola HBC Magyarország, the organizer of the educational program published an e-learning curriculum supplementing the trainings of the #énjövőm (#myfuture) educational program on the initiative’s website. Online training is...
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Praktiker recommends the Hungarian Product
Date: 2018-04-20 11:02:20
In order to unify the origin marking and to strengthen the domestic economy, Praktiker Hungary and the MAGYAR TERMÉK Nonprofit Kft. launched a joint program. The DIY chain recommends to...
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(HU) Pácolt grillhúsok az ALDI-tól
Date: 2018-04-19 10:30:06
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COOP is a six-time MagyarBrands Award winner
Date: 2018-04-18 11:25:37
COOP received MagyarBrands award again on 12 April at the Hotel Helia in Budapest. The MagyarBrands award awards the most prestigious Hungarian brands. The chain of stores is one of...
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OMNIA’s large-scale promotion is succesful
Date: 2018-04-18 11:20:12
A jubilee game was announced by one of the most popular coffee brands in Hungary: OMNIA celebrates its 50th anniversary with raffling more than 3000 prizes to its customers. In...
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The Bonduelle Colors campaign inspired hundreds of thousands!
Date: 2018-04-18 11:17:38
Bonduelle’s latest “Blend Your Dish” campaign has been successfully completed with the aim of promoting the diversity of the brand and inspiring the audience with the experience of cooking. The...
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Spar Austria concentrates on regeneration and vitality
Date: 2018-04-18 07:51:26
This year the Austrian retail chain focuses on serving customers with products that can help them regenerate and become more vital. The 165-product range sold in Interspar hypermarkets includes vitamins,...
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Mondelēz International opens hypermodern sweets factory in Bahrein
Date: 2018-04-18 07:48:49
In April Mondelēz International opened a new, state-of-the-art, 250,000m², 45,000-ton production capacity sweets and biscuit manufacturing plant in Bahrein. The company invested USD 90 million in the factory that produces...
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PL products with a seal in Lidl Italia stores
Date: 2018-04-18 07:45:17
Lidl Italia’s new FDAI product line is the result of cooperation with Filiera Agricola Italiana, a company that supports and promotes Italian agricultural entrepreneurs. The range, which bears the brand...
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