vásárlói élmény - Trademagazin

Shoppers buy more spontaneously and pay less attention to promotions
Date: 2024-09-25 09:30:43

German consumers’ shopping habits changed in the summer of 2024: they paid less attention to promotions and made more spontaneous purchases than in autumn 2023. According to a new study...

7-Eleven Philippines teams up with Pokémon for merch and in-store experience
Date: 2024-09-19 09:51:22

7-Eleven Philippines has partnered with Japanese gaming and character franchise Pokémon to introduce special merchandise and themed stores, aiming to build a sense of community among its customers. Pokémon –...

Personalisation is the keyword in retail this year
Date: 2024-03-05 11:32:08

Personalisation, artificial intelligence (AI), and sustainability – these are the keywords that are unanimously mentioned in almost all the trend forecasts that analyse the prospects and opportunities for retail in...

Survey reveals how retailers view AI, future deployment plans
Date: 2023-08-17 09:05:34

Retailers have big plans for deploying artificial intelligence (AI) technologies — and sooner rather than later. Nearly six in 10 respondents plan to adopt AI, machine learning (ML) and computer...

The customer experience can be improved, solutions against internet fraud are available
Date: 2022-10-26 08:49:10

The jury was able to evaluate a total of 40 entries: the absolute winner was the Hungarian Gaia, with a solution that can filter out users who come to websites...

Cash For Touch – SoftPOS Boosts Shopping Experience
Date: 2022-09-21 18:00:07

Solving a problem in a single move – one of the most valuable improvements modern technology can offer for the efficiency of our accelerated lifestyles. It’s no coincidence that online...

30 new Kulcs Quality Pharmacies waiting for customers across the country
Date: 2022-07-21 09:20:26

At Kulcs Pharmacies, the biggest pharmacy transformation series of all time has reached a major milestone. In July 2022, the number of pharmacies that offer premium service, have earned the...

Digital customer experience is the key to success
Date: 2022-03-01 10:13:21

Superior customer experience continues its reign in the daily lives of shoppers and retailers. Everything depends on how customers engage with a brand through all interactions they have on their...

Conad Centro Nord Launches Virtual Avatar To Assist Shoppers
Date: 2021-10-18 08:10:15

Italian supermarket chain Conad Centro Nord is to launch a virtual avatar that interacts with customers, telling the supply chain story of a number of its products. The virtual avatar...

Shell-Tesco Minishops: Full shopping experience
Date: 2021-10-07 10:11:52

Tesco and Shell have launched a new business concept together: 23 Shell-Tesco Minishops opened at Shell service stations all over Hungary. Shell-Tesco Minishops are open seven days a week, waiting...

Retailers in 2021: Online presence in offline stores
Date: 2021-05-11 10:16:25

In 2021 most shoppers still visit physical stores because they want to ‘experience’ the product. They want to see it, hold it in their hands and try it before spending...

Product innovations: At the gates of a new world
Date: 2021-05-10 07:55:37

Healthy, natural and immune system strengthening food products are very popular and numerous companies are building portfolios with products like this. Chobai has recently announced launching a new probiotic yogurt...

Shopping experience and stable operation is the key to success in e-commerce
Date: 2020-10-01 12:43:10

Between mid-March and the end of April more than 50,000 new shoppers appeared in e-commerce, while the average order value and the number of basket items both grew – reveals...

Online shopping is the new hobby of Hungarians, the customer experience and stable operation are the key to success in e-commerce
Date: 2020-08-25 11:38:46

Experts have long been guessing what the new decade will bring in the area of dynamically evolving e-commerce, but this year’s events have surpassed all preconceived notions. While the pandemic...

Coop Sweden Tests AR Game For Better Shopping Experience
Date: 2020-07-13 08:10:28

Coop Sweden has announced that it is conducting a pilot test of an augmented reality (AR) game that aims to make shopping playful and exciting for families. The app has...

Starbucks opening its ‘signing store’
Date: 2020-07-01 08:30:07

Starbucks Corp. is taking its store concept for the deaf and hard of hearing to Japan. The coffee giant will open its first “Signing Store in Japan on June 27,...

Rossmann opens its futuristic flagship drugstore
Date: 2020-06-25 08:30:39

Rossmann revealed its new flagship drugstore in one of the largest shopping centres in Europe in Poland, Lódz. The drugstore chain highlighted the opening of its new store as ‘its...

In a storm of changes: Food trends in 2020
Date: 2020-03-26 10:01:40

Grocery stores need to invest and develop faster than they would like to if they want to keep up with consumption changes and their competitors. However, this situation seems to...

Starbucks improves customer experience with AI
Date: 2020-02-06 08:10:13

Starbucks Corp. is seeing a number of benefits from deploying artificial intelligence (AI)-equipped hardware and analytics. The coffee giant plans to deploy 4,000 AI-enabled Mastrena II espresso makers during 2020,...

Maxima Implements AI-Based Solutions In Grocery Retail
Date: 2020-01-08 08:50:04

Lithuanian retail group Maxima has announced that it has implemented a number of AI-based solutions across its grocery stores for better customer experience. The new technology will also help in...

Conference on the expected changes in the shopper experience
Date: 2019-11-18 11:17:00

At the end of October technology analytics firm SAS organised a conference with more than 1,800 participants in Milan, Italy, titled Analytics Experience. It was revealed here that brand owners...

Sephora opens new ‘phygital’ store
Date: 2019-09-12 08:30:02

Sephora opens its new digital-first flagship store at the IFC Mall, Hong Kong. The new 4,200 sq.ft store offers a number of digital touch points, such as the Sephora Virtual...

Macy’s taps tech for digital scent bars
Date: 2019-08-06 08:50:01

Macy’s is aiming to change how it sells fragrance and enhance the customer experience at the same time. The retailer, according to a U.S. Chamber report, is partnering with Perch...

Magazine: Experiences motivate shoppers
Date: 2019-07-04 07:30:31

In connection with the ‘Most successful promotion of the year’ competition, Kantar-Hoffmann conducted a qualitative consumer survey with 4 focus groups that consisted of 23-35 and 36-55 year old Budapest...

An opportunity missed
Date: 2019-06-24 13:56:32

Which is the place where the most decisions are made in a fashion store? In the fitting room! The website Inside Retail Asia published survey results in connection with this topic....

Google launches Grow My Store tool
Date: 2019-06-03 08:30:25

Google has unveiled a new tool known as Grow My Store to support retailers with improving their customers’ online and omnichannel experiences. The new Grow My Store tool gives retailers...

Metro technologies win prize
Date: 2019-03-17 13:19:44

Metro has won two prizes at the 12th at EHI Retail Institute’s Retail Technology Awards Europe in Düsseldorf in Germany. The Metro Companion app got the ‘best customer experience’ award,...

Shoppers buy more spontaneously and pay less attention to promotions Date: 2024-09-25 09:30:43

7-Eleven Philippines teams up with Pokémon for merch and in-store experience Date: 2024-09-19 09:51:22

Personalisation is the keyword in retail this year Date: 2024-03-05 11:32:08

Survey reveals how retailers view AI, future deployment plans Date: 2023-08-17 09:05:34

The customer experience can be improved, solutions against internet fraud are available Date: 2022-10-26 08:49:10

Cash For Touch – SoftPOS Boosts Shopping Experience Date: 2022-09-21 18:00:07

30 new Kulcs Quality Pharmacies waiting for customers across the country Date: 2022-07-21 09:20:26

Digital customer experience is the key to success Date: 2022-03-01 10:13:21

Conad Centro Nord Launches Virtual Avatar To Assist Shoppers Date: 2021-10-18 08:10:15

Shell-Tesco Minishops: Full shopping experience Date: 2021-10-07 10:11:52

Retailers in 2021: Online presence in offline stores Date: 2021-05-11 10:16:25

Product innovations: At the gates of a new world Date: 2021-05-10 07:55:37

Shopping experience and stable operation is the key to success in e-commerce Date: 2020-10-01 12:43:10

Online shopping is the new hobby of Hungarians, the customer experience and stable operation are the key to success in e-commerce Date: 2020-08-25 11:38:46

Coop Sweden Tests AR Game For Better Shopping Experience Date: 2020-07-13 08:10:28

Starbucks opening its ‘signing store’ Date: 2020-07-01 08:30:07

Rossmann opens its futuristic flagship drugstore Date: 2020-06-25 08:30:39

In a storm of changes: Food trends in 2020 Date: 2020-03-26 10:01:40

Starbucks improves customer experience with AI Date: 2020-02-06 08:10:13

Maxima Implements AI-Based Solutions In Grocery Retail Date: 2020-01-08 08:50:04

Conference on the expected changes in the shopper experience Date: 2019-11-18 11:17:00

Sephora opens new ‘phygital’ store Date: 2019-09-12 08:30:02

Macy’s taps tech for digital scent bars Date: 2019-08-06 08:50:01

Magazine: Experiences motivate shoppers Date: 2019-07-04 07:30:31

An opportunity missed Date: 2019-06-24 13:56:32

Google launches Grow My Store tool Date: 2019-06-03 08:30:25

Metro technologies win prize Date: 2019-03-17 13:19:44