Tag "Sofidel Hungary Kft."
Regina XXL 2 tekercses konyhai papírtörlő
Próbáld ki az ÚJ, Regina XXL konyhai papírtörlőt! Erős és kiváló nedvszívó tulajdonsága mellett a mérete révén is kiemelkedő társad lehet a konyhában. Minden egyes tekercse kétszer olyan hosszú, mint...
Read more
Regina Ultr’Absorb kitchen towels 1, 2, 3 rolls
Try the NEW Regina Ultr’Absorb kitchen towels in stylish packaging. They are an ideal choice not only because of their high absorption capacity and sheet length, but also due to...
Read more
Új termékcsaládot vezet be a papírpiac egyik meghatározó szereplője, a Sofidel
A mögöttünk lévő évek igencsak próbára tették a háztartás-higiéniai papírpiac szereplőit. Így elkerülhetetlenné vált a 2022-es év során a folyamatos áremelés a papírtörlő kategóriában is. Mindezek ellenére a Sofidel Hungary Kft. lekövette...
Read more
Higher quality, more sustainable solutions
Izabella Kowalska, Essity Hungary Kft.’s category manager gave our magazine an insight into the latest trends in the facial tissue category. Value sales augmented but volume sales dropped just as...
Read more
Regina 2-roll Ecoring paper towel
The renewal of the Regina Ecoring product range has started. With our sustainability goals in mind, the first step is giving the 2-roll Ecoring paper towel a new, trendy look,...
Read more
Regina Strong and Ultra 2-roll, 3-ply paper towels
Regina Strong and Ultra 2-roll, 3-ply paper towels were introduced to the market last year. This year they are followed by their bigger, 3-roll versions. Regina Strong has a tensile...
Read more
Versatile kitchen rolls remain popular
Réka Forgách, Essity Hungary Kft.’s brand manager told our magazine that household paper product sales maintained the 2020 level in value; however, in volume there was a slight decline. Sales...
Read moreToilet paper is the category’s flagship product
Essity Hungary Kft.’s brand manager Réka Forgách told our magazine that household paper product value and volume sales both grew in the first half of 2020 if compared with the...
Read more
Explorer: Twice as many shoppers in this year’s prize game
There were 127 Hungarian Product trademark user products from 6 manufacturers participating in the Explorer promotion this spring. Hungarian Product Nonprofit Kft.’s prize game started on 1 April and lasted...
Read more
Hungarian products promoted on Coop Days
On the COOP Hungarian Day events of Tisza-Coop Zrt. the products of Prima Maroni Kft., Ceres Zrt., Abonett Kft., Gyulahús Kft. and Sofidel Hungary Kft. were in the spotlight. Tisza-Coop...
Read more
Magazine: Hygiene paper products
Anikó Rédey, Essity’s customer marketing activation manager thinks that the hospitality sector became stronger in the last 2-3 years, and this has made bar and restaurant owners focus more on...
Read moreRegina Skin
Premium category Regina Skin facial tissue is the perfect choice even for the most sophisticated consumers. Six different designs make the packaging unique. The super-thin packs easily fit into your...
Read more
Magazine: Practicality is more important than product looks
According to Réka Forgách, Essity Hungary Kft.’s Zewa brand manager, sales of household towels grew by 9.5 percent in 2018. Private label products are important in the paper towel category,...
Read more
Magazine: Premium care, widening category
Both the toilet paper and the facial tissue segment realised a one-digit sales growth in value – 2017 was a successful year for brand manufacturers. Among toilet paper products 3-ply, scented...
Read more
Magazine: Sheet to sheet growth
In the category of household paper products napkins and towels performed differently in 2017: napkin sales continued to decrease slowly, but paper towel sales kept growing. Eszter Hegedűs, brand manager...
Read more
Regina Blitz paper towel
New and innovative Regina Blitz does its job in every household. Due to the special manufacturing technology it is perfect for cleaning shiny and glass surfaces, because it leaves no...
Read more
Forest Bianka toilet papers and handkerchiefs
Forest Bianka toilet papers and handkerchiefs have been present in the majority of Hungarian households for years. Besides the toilet paper products available in many sizes and new scents, the...
Read more
