kutatás - Trademagazin

Shoppers want to be rewarded
Date: 2015-06-07 00:39:31

In the competition for customers it isn’t enough anymore if retail chains communicate the good prices they offer. FMCG retail is in an orientation phase at the moment all over...

Domestic e-retail in heights never seen
Date: 2015-06-04 11:52:48

The domestic e-merchants closed an excellent year again. A net turnover of 273 billion HUF was realized in the e-retail sector in Hungary in 2014, which is much higher than...

Although it is more expensive, the majority of the small companies say it is worth to advertise on Facebook
Date: 2015-06-01 11:35:05

Although the number of the free advertising opportunities are decreasing on the Facebook pages, the majority of firms say it is worth to advertise on Facebook – the latest research...

Phones are getting smarter
Date: 2015-05-08 07:59:06

62 percent of Hungarian internet users above the age of 18 use a smartphone and 51 percent use it to go online. In the last 18 months the number of...

Quarter of the SMEs would apply in EU tenders in the next three years
Date: 2015-04-27 11:30:00

Six out of ten small and medium-sized enterprises (SMEs) have heard about the new EU tendering cycle, every fourth businesses plans to apply in the Széchenyi 2020 program that will...

The Nestlé is the most attractive employer on the FMCG market
Date: 2015-04-24 11:36:21

The Mercedes has become the most attractive employer and thus the Randstad Award winner. According to an independent research, the Hungarian employees would prefer the service sector, in addition to...

Facebook advertisings are becoming less effective especially for young people
Date: 2015-04-17 11:45:07

The most visible result of a Great Facebook Research this year is the dramatic increase in the rejection of adverts, especially by the young age groups. But surprisingly, the older...

Online retail takes a smaller bite off the cake?
Date: 2015-04-17 09:42:49

The Digital Life Design (DLD) conference was organised in Munich at the end of January. It caused a great uproar that several speakers declared: although today online sales growth is...

According to a research the third of the Hungarian companies do not plan ahead
Date: 2015-04-09 11:26:50

The results of the representative research, made with the involvement of almost five hundred companies were described by Veres Rita, managing director of Aon Hewitt. Thirty-two percent of Hungarian companies...

The risk of Alzheimer's disease can be reduced with diet
Date: 2015-03-27 11:07:41

According to the study published in the Alzheimer's & Dementia magazine, a proper diet can significantly reduce the risk of Alzheimer's disease. The study was based on the ten year...

A daily bowl of whole grain can save lives
Date: 2015-03-24 11:02:55

People who consumed around 34 grams of whole grains per 1000kcal per day lowered their risk of premature death by 17 percent A study by Harvard Public School of Health...

A breakthrough in mobile internet use: half of the Hungarian Internet users are holding the World Wide Web in their pockets
Date: 2015-03-05 11:41:57

Half of the adult netizens in Hungary have smart phones with mobile internet. Four-tenth of them browse social networking sites daily, while a third of them inform about the coming...

According to the research of UPS, the European e-shoppers want flexibility
Date: 2015-03-04 11:38:23

Today, comScore Inc., a leader in measuring the digital world, and UPS, a global leader in logistics and transportation services, released the second UPS Pulse of the Online Shopper™ Global...

British researchers looking for new climate change resistant coffee beans
Date: 2015-03-02 11:07:57

Scientists at the Royal Botanic Gardens in Kew have begun a desperate bid to find a new bean of coffee which can thrive as the climate warms, before the world’s...

A paradigm shift is needed in the role of the sales organizations
Date: 2015-02-24 11:40:32

In recent years, the sales efficiency is often mentioned as the task that the sales organizations are facing, mostly without specifics. With the aim to have an instant picture of...

An international research team found the genetic basis of obesity
Date: 2015-02-13 11:00:13

An international team of scientists revealed more than 90 new gene areas, which may explain why some people are more prone to obesity. Researchers examined the gene pool of more...

Millward Brown Hungary changes its structural system
Date: 2015-02-12 10:20:13

We are changing our organisation in the southern part of CEE and from now we are creating two groups of countries that will operate together. One grouping will be Czech,...

Shoppers want to be rewarded Date: 2015-06-07 00:39:31

Domestic e-retail in heights never seen Date: 2015-06-04 11:52:48

Although it is more expensive, the majority of the small companies say it is worth to advertise on Facebook Date: 2015-06-01 11:35:05

Phones are getting smarter Date: 2015-05-08 07:59:06

Quarter of the SMEs would apply in EU tenders in the next three years Date: 2015-04-27 11:30:00

The Nestlé is the most attractive employer on the FMCG market Date: 2015-04-24 11:36:21

Facebook advertisings are becoming less effective especially for young people Date: 2015-04-17 11:45:07

Online retail takes a smaller bite off the cake? Date: 2015-04-17 09:42:49

According to a research the third of the Hungarian companies do not plan ahead Date: 2015-04-09 11:26:50

The risk of Alzheimer's disease can be reduced with diet Date: 2015-03-27 11:07:41

A daily bowl of whole grain can save lives Date: 2015-03-24 11:02:55

A breakthrough in mobile internet use: half of the Hungarian Internet users are holding the World Wide Web in their pockets Date: 2015-03-05 11:41:57

According to the research of UPS, the European e-shoppers want flexibility Date: 2015-03-04 11:38:23

British researchers looking for new climate change resistant coffee beans Date: 2015-03-02 11:07:57

A paradigm shift is needed in the role of the sales organizations Date: 2015-02-24 11:40:32

An international research team found the genetic basis of obesity Date: 2015-02-13 11:00:13

Millward Brown Hungary changes its structural system Date: 2015-02-12 10:20:13