Tag "kutatás"

This is how Hungarians dine – sandwiches, fried meat and eggs are the TOP3

Dinner is a conversational meal spent together with family and friends, and dinner prepared at home is the most common scenario, but at the same time, for almost half of...

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European customers are under pressure, but Christmas can be a ray of hope

According to two NielsenIQ studies, even though inflation has a strong impact on European shoppers, they are sticking to their Christmas shopping plans for the time being. NielsenIQ Consumer Insights’...

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Black Friday 2022: this is how our willingness to spend changes during the livelihood crisis

Despite the economic and livelihood crisis, half of the population plans to buy something during Black Friday. Hungarians would spend an average of HUF 41,000 during the pre-Christmas sales period,...

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This is what Hungarians give up during the crisis

Restaurants, holidays, culture – these are the things that Hungarians are ready to give up in times of crisis. 80 percent of people are in a worse financial situation than...

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Payment discipline in Hungary fell to the level of 2015

After an improving trend until 2019, the proportion of late payments and bad debts increased significantly as a result of the pandemic and the energy crisis. Exactly 76% of bills...

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Research was conducted on the importance of energy saving in electronic devices

Customers consider it important that their devices are energy-efficient, however, the majority of them are not aware of the meaning of energy labels, and not everyone is willing to pay...

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It is now so important for customers to use energy-saving devices

Customers consider it important that their devices are energy efficient, however, most of them are not aware of the meaning of energy labels, and not everyone is willing to pay...

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Generation Z and X employees are the most dissatisfied

Managers are too optimistic about the happiness of their employees, according to the latest research by the Capgemini Research Institute. Based on a survey involving 750 managers and 1,500 employees,...

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Hungary’s digital payment index is above average

Mastercard measured the Digital Payment Index of Hungary for the second time this year. The Index relying on three pillars that are infrastructure, knowledge and use, shows the market’s level...

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Food buying habits of Hungarians

Rama has conducted a nationwide representative survey on the food buying habits of Hungarians. 58% of respondents claimed that price is one of the top 3 most important factors influencing...

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These changes are needed in retail to succeed

In one of Deloitte’s latest studies on the prospects of the retail sector, published in 2022, the authors analyze the opportunities and challenges facing the industry based on various international...

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The effects of climate change are unquestionable

According to the monthly tracking research What Worries the World by Ipsos, only 10% of Hungarians were of the opinion in the last six months that climate change was one...

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Financial awareness and environmental protection are the most important for Hungarian consumers

According to their own assessment, almost half of the adult Hungarian population (47%) has a more conscious approach to the essential issues of everyday life than the majority of people,...

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Robots could better assess child mental health

A study from the University of Cambridge used a humanoid robot to administer child mental health questionnaires. Research has found that the loss of in-person school due to the COVID-19 pandemic...

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153 million tons of food are thrown away in the European Union every year

About 153 million tons of food are thrown away in the European Union every year, almost 15 million tons more than what is imported, the British daily Guardian wrote on...

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Every third organization expects a recovery in the Hungarian economy within two years

More than a thousand domestic organizations operating in the field of farming, management and HR have declared what effects they expect in the shadow of the Russian-Ukrainian war. The online...

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EY: it became clear what customers give up first during brutal price increases

Home delivery of products can be one of the first victims of inflation, while more and more people are opting for cheaper, own-brand goods, according to EY’s international survey of...

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The drought is so severe that the trees are begging the dogs! – online discourse on drought

After the dry months behind us, autumn and rainy weather finally arrived with the first of September. Based on the online discourse of the past year, the research team of...

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The impact of covid on consumer habits continues to this day

The spread of the COVID-19 pandemic has affected consumer behavior in an unprecedented way. The purpose of the research presented by Portfolio was to assess the impact of the lockdown...

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Millennial, Gen Z shoppers prefer D2C when buying from online international brands

When it comes to shopping online at an international retailer or brand the majority of Gen Z (60%) and millennials (63%) like to buy direct rather than on a marketplace...

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“Ultra-processed” foods studies link overconsumption with heart disease and bowel cancer

Two studies published by The BMJ have found a connection between high consumption of ultra-processed foods and increased risks of cardiovascular disease, bowel cancer and death. Meanwhile, an Italian study...

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Supermarket Spend Sees Biggest Jump in 18 Months, Despite Inflation Hitting 14 Year

Supermarket spending has seen the biggest increase for 18 months, despite inflation hitting a new 14-year-high, new data has revealed. According to the BRC-KPMG retail sales data, food and drink sales...

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Why Westerners Should Eat More Seaweed

Checkout research suggests that people in the UK, like consumers in other western countries, are less familiar with seaweed as an ingredient. This is important because food neophobia (wanting to...

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Smell Maps Create a New Way of Exploring Cities

Sensory exploration is a growing area of interest, for reasons pertaining to both health and enjoyment. By engaging more fully with a broader range of human senses, individuals can experience...

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US researchers discover neurons that “light up” when humans see images of food

When consumers look at specific foods, a specialized part of the visual cortex lights up, according to a recent study by the Massachusetts Institute of Technology (MIT) neuroscientists. This newly...

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Bundesbank: German retail sales have already fallen by 8 percent!

Bundesbank expects inflation to exceed ten percent by autumn. Inflation is mainly driven by energy costs, heating oil cost 87 percent more in July than a year ago. In the...

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The crisis did not stop company acquisitions

Despite the financial and geopolitical difficulties, the international transaction market is standing its ground, which is mostly driven by private equity investments, according to EY’s international study evaluating corporate mergers...

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That’s the way Hungarian are planning to save a lot

Hungarian internet users are not too optimistic about the rest of the year, more than three-quarters of them expect their financial situation to deteriorate – mfor.hu points out based on...

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Financial experts warn of hard times coming up to the crisis

Due to the economic crisis, more and more companies fear that their operations will be jeopardized due to late payments. In Europe, most companies would fight against outstanding debts with...

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Report shows modern consumers demand transparency form brands

Sustainability and ethical claims are becoming increasingly important to consumers who don’t just want to eat nutritious food but also spend their money with brands and retailers that promote a...

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