Tag "kényelem"

Magazine: Taste Tomorrow by Puratos

Puratos has a research programme called Taste Tomorrow, which unveils brand insights for the bakery, confectionery and chocolate industries. In the following you can read about the five main trends...

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Product innovations: At the gates of a new world

Healthy, natural and immune system strengthening food products are very popular and numerous companies are building portfolios with products like this. Chobai has recently announced launching a new probiotic yogurt...

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Consumers don’t want multi-click e-experience, reveals report

A hefty majority, 70%, of consumers will leave an e-commerce site and jump to another e-tailer when a few clicks fail to return wanted results. That’s a prime finding from...

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Top 10 consumption trends in 2021

Adaptation and flexibility are the two main consumption trends of 2021. The pandemic has influenced all of the new trends, speeding up or bringing them to life. One thing is...

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Convenience = safety: Convenience during and after the pandemic

This year isn’t only about good prices or quality products, but also about practical, fast and safe shopping. The meaning of convenience changed with the outbreak of the pandemic, shoppers...

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Magazine: Consumption trends in 2020

A study by Euromonitor International analyses the 10 trends with the biggest influence on the FMCG sector. As regards consumption habits, the two main themes in 2020 are likely to...

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Magazine: A new generation of foods and drinks: healthy and convenient products

According to Hamburg-based global market research and analytics company Statista, this year the average European consumer realises EUR 1,267.96 FMCG turnover, 2 percent more than last year. Jenny Zegler, associate...

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McKinsey: online FMCG retail is in a vicious cycle

New York-based global consulting firm McKinsey has analysed online FMCG sales in Europe. Their report states: the fact that masses of European consumers haven’t started buying food and drinks online...

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