Consumers don’t want multi-click e-experience, reveals report

By: Gyarmati Orsolya Date: 2021. 04. 09. 08:10

A hefty majority, 70%, of consumers will leave an e-commerce site and jump to another e-tailer when a few clicks fail to return wanted results.

That’s a prime finding from a study from Sitecore, a digital experience management software provider.

Additional findings, according to a press release, include is that most consumers (65%) have less patience with slow or poorly functioning websites since the pandemic, and more than a third (42%) of consumers are less loyal to the brands they usually shop with since the start of the pandemic.


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