Tag "Coca Cola"

Coca-Cola to build Fairlife plant in New York

Coca-Cola has chosen New York state as the location for a new Fairlife production facility, which will be built from USD 650m. The 70,000m² factory in Webster, New York is...

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Since 2014, WWF and the Coca-Cola Foundation have been working to improve the river’s ecological condition

The 9 projects of the Living Danube partnership have now replaced 13.45 million cubic meters of water and restored more than 5,462 hectares of vital water habitats, rivers and floodplains...

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Coca-Cola’s 2023 COKE STUDIO™ summer music program is starting

Coca-Cola promises fans an unforgettable summer of music for 2023: through the COKE STUDIO™ music platform, they offer brand new, immersive musical experiences across Europe and beyond. With new tracks,...

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With the launch of Topo Chico Sabores, Coca-Cola improves availability of the mineral water brand

Coca-Cola is rolling out Topo Chico Sabores, premium sparkling waters made with fruit juice and herbal extracts, in order to bring the fast-growing brand into a new non-alcoholic category. Topo Chico Sabores is available...

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Coca-Cola and Molson Coors come out with new “hard” ice tea

Molson Coors and Coca-Cola are launching a new drink as part of their partnership, called Peace Hard Tea. The 5% abv drink, which will make its debut in September 2023,...

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A new recipe and a bold visual image: Sprite’s new campaign advertises an irresistible taste throughout Europe

Sprite is renewed: Coca-Cola’s iconic refreshing drink comes with a new flavor and a bold new visual image. The brand’s latest global ATL creative campaign primarily encourages Generation Z to...

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Coca-Cola drinkers to ‘level up’ with new League of Legends-inspired soda

Coca-Cola is introducing a soda called Coca-Cola Ultimate that is inspired by the popular video game League of Legends, the company said in a statement. It is the first time Coca-Cola...

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Escape to victory – FMCG and retail became more attractive sectors despite the economic difficulties

After many years, the FMCG sector is once again more attractive to workers than the average, and many would like to work in retail as well. This article is available...

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Kinley draws attention to the importance of time spent on yourself in its “You Owe Yourself” campaign

Only 18 percent of working Hungarians are able to find time for themselves on a regular basis, even every weekday, according to research by Kinley’s brand owner, Coca-Cola. The majority...

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The World’s Most-Popular Grocery Brands 2023: Kantar Brand Footprint

Kantar has revealed the latest edition of its annual Brand Footprint report, which tracks the most-chosen brands by consumers around the world. The latest edition analyses the purchasing habits of...

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POPAI village in the heart of EuroShop

This article is available for reading in Trade magazin 2023/5 EuroShop is the biggest trade fair of the retail profession, which is organised by Messe Düsseldorf every three years, with...

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Palmsped Logistics Café – “a cup of coffee with experts, discussing market trends and logistic challenges”

Palmsped Cargo Kft. is 20 years old and the company celebrated this with a special event: presentations and a roundtable discussion, with the participation of business partners and experts, in...

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Coca-Cola enters fresh fruit through licensing deal for Minute Maid and Simply brands

Coca-Cola is entering into a licensing deal allowing two of its products’ logos, Minute Maid and Simply, to be used on select produce distributed by Frutura’s Dayka & Hackett brand....

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Fanta is ‘bold not boring’ with first ever brand identity

Fanta has ensured its new look is “bold not boring” as it introduces its first ever global brand identity, created by Jones Knowles Ritchie, the design-led creative company to bring...

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Jack Daniel’s and Coca-Cola team up to launch pre-mixed drink

Jack Daniel’s has partnered with Coca-Cola to launch a ready-to-drink (RTD) pre-mixed cocktail in Great Britain. Made with Jack Daniel’s Tennessee Whisky and Coca-Cola, the RTD is inspired by the...

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Jack & Coke Jack Daniel’s whiskey and Coca-Cola alcoholic carbonated drink have also arrived in Hungary

Jack Daniel’s and Coca-Cola officially launch the sale of the joint drink of Jack Daniel’s and Coca-Cola on the Hungarian market. The product will be available at home from April...

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Coca-Cola’s new global campaign encourages you to try Coca-Cola Zero Sugar

The Coca-Cola Company is launching a special global campaign to encourage consumers to try Coca-Cola Zero Sugar. Building on the success of the brand’s 2021 formula change, the company is...

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This year is all about values: food and drink trends in 2023

Plant-based food: ups and downs According to Forbes, the 10% drop in meat substitute sales, together with the price of shares in Beyond Meat falling from USD 108 to 12,...

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Coca-Cola extends its Simply juice brand into mixers

Coca-Cola’s Simply brand is moving into cocktail mixers and mocktails with an offering called Simply Mixology that can be blended with or without alcohol, the company said in a blog...

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Greenwashing On Food, Drink, Toiletry Labels To Be Scrutinised In UK

Britain’s competition regulator will consider whether companies selling food, drink and toiletries are wrongly labelling products as “sustainable” or “better for the environment” in its latest probe into greenwashing. The...

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Is the Coca-Cola brand mobile phone coming?

A közösségi médiában kezdett terjedni eg állítólagos Coca-Cola márkájú telefon: Coca – Cola to collaborate with a smartphone brand to launch a #Coca_Cola Phone launch in India by March 2023....

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With Siemens solutions, the cola factory became more efficient, greener and more transparent

In the Coca-Cola factory in Austria, the introduction of an energy management system built with the help of Siemens greatly contributed to the reduction of energy costs, in addition to...

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The strength of brands

On Thursday Gábor Tolnai, head of the marketing insight division at Kantar Hoffmann gave a presentation at the Business Days conference. He shared the results of their global survey, which...

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According to Coca-Cola, the best Christmas gift is love

We have reached the third and final Christmas short film in this year’s Coca-Cola anthology. Like the other two, this one touches on a heart-felt subject. The love… The 11-minute...

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What does a vampire do at Christmas and what’s wrong with Santa???

It is revealed in Coca-Cola’s second holiday short film! The 10-minute long Christmas Bites is a comedy about an American vampire who meets his girlfriend’s parents for the first time,...

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This Christmas short film will captivate everyone! (Video)

With three short films, Coca-Cola ensures the real, loving Christmas atmosphere. Let’s watch the first part of the mini-series Christmas always finds you! There is a city in Mexico that...

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Coca-Cola presents its first Christmas mini-series and with it its new creative platform “Real Magic Presents”

Under the umbrella of “Real Magic Presents”, the brand’s new films are made in a different format than usual and all present stories that celebrate human relationships, dressed in magic....

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Coca-Cola Renews Partnership With FoodCloud And FareShare

Coca-Cola has announced that it has once again partnered with FoodCloud and FareShare for Christmas. The aim of this year’s initiative is to ‘redistribute over 143,000 meals across Ireland and...

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These are the most valuable companies of the millenia

Electronics, FMCG and automotive companies are all on the list. Interbrands uses three key indicators to determine brand value: the financial performance of branded products or services, the role of...

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Coca-Cola Seeing ‘Encouraging Results’ From Alcoholic Beverages Launches

The Coca-Cola Company has said that it has seen ‘encouraging early results’ from its alcoholic beverage partnerships with Molson Coors and Constellation Brands, on the Simply Spiked Lemonade and Fresca...

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