arcápolás - Trademagazin

Taking facial care to the next level
Date: 2024-10-21 11:28:41

This article is available for reading in Trade magazin 2024/10 Analysing NIQ data from January to June, Luca Varga – trade marketing manager of L’Oréal Magyarország – points out that...

Hair care has been added to the Rossmann Rutin
Date: 2024-07-25 12:13:33

At the beginning of 2024, the Rossmann Rutin debuted, with which we were able to put together a conscious facial care routine suitable for our large type for the first...

Beiersdorf To Develop Anti-Ageing Solution With Rubedo Life Sciences
Date: 2024-05-24 09:20:43

Skincare giant Beiersdorf has entered into a multi-year partnership with Rubedo Life Sciences to develop an anti-ageing solution for the global face care market. The partnership will see Beiersdorf leverage...

Serums here, active ingredients there
Date: 2024-05-07 11:25:00

Traditionally women’s facial care products have been surrounded by greater interest, but as men’s skin care habits have changed in recent years, cosmetics for men are increasingly in the centre...

„Bőrgyógyász és kozmetikus” a fürdőszobapolcon
Date: 2023-10-19 11:05:13

Az arcápolási kategóriában jelentős mértékű növekedés történt az elmúlt időszakban, ami leginkább a COVID alatti lezárások ideje alatt berobbanó trendnek, az otthoni, tudatos bőrápolásnak köszönhető. Arcbőrünk ápolása már korántsem egy...

Show me your face, …!
Date: 2023-05-11 11:01:19

This article is available for reading in Trade magazin 2023/5 NielsenIQ data show that both value and volume sales increased in the women’s facial care category in Hungary in 2022....

Competition of active ingredients
Date: 2022-11-09 09:03:37

Zsófia Gózon-Karajz, L’Oréal Magyarország Kft.’s trade marketing manager told our magazine that facial skincare product sales grew by 23.5% this year. “There are many reasons behind this good performance. One...

Magazine: Customers becoming more and more proficient at skin care
Date: 2022-03-02 06:40:20

Since the outbreak of the pandemic, more time is spent with at-home skin care, which in turn yielded positive sales results in the face care market. Consumers have grown really...

Our face is our business card, so let’s take good care of it!
Date: 2021-05-10 08:04:13

Market players in the face care category also had to face unexpected conditions in 2020. Richard Dani, the head of Alveola Kft.’s trade division explained that the measures imposed to...

Magazine: Face mask: Care that the skin is grateful for
Date: 2020-03-17 07:24:06

According to Bianka Tóth-Perge, trade marketing manager of L’Oréal Magyarország Kft., last year face mask was the fastest developing segment in the face care category. The face mask trend originates...

Nielsen: we fight against aging for five billion a year
Date: 2019-05-02 11:45:16

The market for facial skin care products is booming: Between April 2018 and March 2019, it generated a turnover of five billion forints, mostly in drugstores. In addition to the...

Magazine: Mirror, mirror on the wall…
Date: 2018-06-13 07:32:37

Jáger Melinda, marketing manager of Beiersdorf Kft. reported to our magazine that 2017 was a very good year in the facial care market for NIVEA products. In the segments where they are...

Ziaja face masks
Date: 2017-12-10 18:06:08

The innovative products of Polish brand Ziaja are made using special knowledge, modern technology, traditional plant extracts and vitamins. All products are dermatologically and allergologically tested. Contact: Superio Kft. Tímea...

Magazine: Multifunctional expectations in hair care
Date: 2016-07-13 07:50:13

In the last few years consumers started economising a little in buying cosmetic products, too. Before the economic recession they were using 2-3 different products for the same purpose, but...

Magazine: Facing cleansers
Date: 2016-06-24 07:13:59

For facial care products the biggest challenge in the Hungarian market is the low penetration level of the category. NIVEA’s 2015 ‘Good value for money’ survey found that only 31...

Taking facial care to the next level Date: 2024-10-21 11:28:41

Hair care has been added to the Rossmann Rutin Date: 2024-07-25 12:13:33

Beiersdorf To Develop Anti-Ageing Solution With Rubedo Life Sciences Date: 2024-05-24 09:20:43

Serums here, active ingredients there Date: 2024-05-07 11:25:00

„Bőrgyógyász és kozmetikus” a fürdőszobapolcon Date: 2023-10-19 11:05:13

Show me your face, …! Date: 2023-05-11 11:01:19

Competition of active ingredients Date: 2022-11-09 09:03:37

Magazine: Customers becoming more and more proficient at skin care Date: 2022-03-02 06:40:20

Our face is our business card, so let’s take good care of it! Date: 2021-05-10 08:04:13

Magazine: Face mask: Care that the skin is grateful for Date: 2020-03-17 07:24:06

Nielsen: we fight against aging for five billion a year Date: 2019-05-02 11:45:16

Magazine: Mirror, mirror on the wall… Date: 2018-06-13 07:32:37

Ziaja face masks Date: 2017-12-10 18:06:08

Magazine: Multifunctional expectations in hair care Date: 2016-07-13 07:50:13

Magazine: Facing cleansers Date: 2016-06-24 07:13:59