Magazine: POPAI winners in 2018

Ildikó Kátai
general secretary
POPAI Hungary

The winners were ceremonially announced in 5 categories in the POPAI Awards 2018 POP competition on 15 November 2018, at the headquarters of the Budapest Chamber of Commerce and Industry. POPAI Hungary general secretary Ildikó Kátai told: the winners of the 9th Hungarian POPAI Awards will represent Hungary at the Shop! Global Awards in Chicago. Entries were displayed at the Business Days conference in Tapolca, where more than 300 FMCG decision-makers saw them and 87 people voted on them. This year’s overall winner – Display of the Year – became Coca-Cola HBC’s Coke & Meal E3 gondola end, which was manufactured by BÉFLEX Zrt.

 

1st Place

„Small size” category

Zewa Just1 kuponadagolós polczászló / Essity Hungary Kft. – Connect Media from dunnhumby

„Temporary” category

Signal white now gyémántos display / Unilever Magyarország Kft. – 3P Solutions Kft.

„Temporary installation” category

Fanta E3 installáció / Coca-Cola HBC Magyarország Kft. – Edri Kft.

„Permanent” category

Coke E3 premium display / Coca-Cola HBC Magyarország Kft.

 

„Permanent installation” category and the Display of the Year

Coke & Meal E3 gondolavég/ Coca-Cola HBC Magyarország Kft. – Béflex Zrt.

 

2nd Place

„Small size” category

Jacobs 3D-s polczászló / POS Services Kft. – Jacobs Douwe Egberts Hungary Zrt.

„Temporary” category

Surf illatos totem / POS Services Kft. – Unilever Magyarország Kft.

„Temporary installation” category

Zewa szán / Essity Hungary Kft. – Dion Hungary Kft.

„Permanent” category

Áruházi promóciót erősítő innovatív display / Béflex Zrt. – Nestlé Hungária Kft.

„Permanent installation” category

Győri édes szekér / Mondelēz Hungária Kft.

3rd place

„Temporary” category

Univer Házikó display / Béflex Zrt. – Univer Zrt.

Zewa Szőrmók toalettpapír display / Essity Hungary Kft. – DS Smith Packaging Hungary Kft.

„Temporary installation” category

Sensodyne duo displaykihelyezés / DS Smith Packaging Hungary Kft. – GlaxoSmithKline Kft.

„Permanent” category

Smart water display / Coca-Cola HBC Magyarország Kft.

„Permanent installation” category

Adez E3 display / Coca-Cola HBC Magyarország Kft. – Art Match Hungária Kft.