Tag "Coca-Cola HBC Magyarország"

Plastic cup out, paper cup in

In the vending machines of Coca-Cola HBC Magyarország 100-percent recyclable paper cups are gradually going to replace single-use plastic cups in the first quarter of 2022. The company has also...

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Magazine: Let’s pour clean water into the glass!

Szentkirályi Magyarország’s value share of the mineral water market strengthened further in 2020, a year when the natural mineral water market contracted due to the pandemic. Marketing director Nikolett van...

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Magazine: Black coffees with green messages

According to Noémi Varga, Tchibo Budapest Kft.’s marketing director, coffee sales drifted from HoReCa units to home consumption, because of the Covid-induced limitations in the sector. Due to this the...

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One coming, another one going: Moving abroad and returning home

Going I got to know Ágnes Kovács many years ago. She is one of the most dynamic, determined and talented women managers in the FMCG sector. – How did your...

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Alcohol-free distillates in the cocktail competition

High Note Sky Bar in downtown Budapest hosted an alcohol-free cocktail (mocktail) competition and master course, where Coca-Cola HBC Magyarország’s alcohol-free Fluére portfolio made its debut. Fluére is a popular...

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Shoppers expect more from flavoured waters

According to the Hungarian Mineral Water, Fruit Juice and Soft Drink Association (MÁGYÜSZ), flavoured mineral water sales fell by 18 percent in 2020. The reason behind this sales drop was...

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(HU) Fluére – alkoholmentes párlatok a koktélverseny főszereplői

Sorry, this entry is only available in Hungarian....

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Magazine: In colour, taste and effect – ice tea is so hot!

András Palkó, marketing operations manager of Coca-Cola HBC Magyarország revealed to Trade magazin: the closure of hospitality units because of the pandemic entailed a 15-percent contraction in ice tea sales....

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Magazine: At a European quality level

The world of Hungarian bars and the country’s cocktail, culture underwent great changes in the last few years. Ádám Kamarás, brand ambassador of Campari and Fluère (Coca Cola HBC Magyarország)...

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Besides keeping you awake, energy drinks ought to be healthy too!

András Palkó, Coca-Cola HBC Magyarország’s marketing operations manager reported to our magazine that the retail market of energy drinks grew by 2.9 percent in value and increased by 3.3 percent...

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