News and articles
Despar Italia Introduces Juices And Nectars With Less Sugar
Despar Italia has launched a new range of juices and nectars containing less sugar, consisting of 31 SKUs. The new recipes are the result of the “Obiettivo Benessere” (Wellness Objective)...
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Is innovation the new hope?
In mid-October a Hungarian National Panel representative survey with 800 respondents tried to find out whether the pandemic changed how consumers view new innovations. In spite of the fact that...
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Camelicious: Camel milk – the white gold of the desert
The world’s biggest camel milk farm and processing plant can be found in Dubai. There are more than 8,000 camels in the company’s herd and the products they make are...
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think.BDPST: Regulations following the technological development
The think.BDPST conference has been organised for the fifth time, and the main topics were the future of education, regulating how tech giants operate, the possible effects of 5G’s spreading...
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XIXO is preparing for the end of the year with new innovations
Hungarian fizzy drink and ice tea brand XIXO is treating quality soft drink lovers to new innovations in the last months of the year as well. In the ice tea...
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Every day 120 new innovations are launched in Europe in the top categories
Premium sales jumped during the pandemic This year again Nielsen BASES published its Top25 Breakthrough Innovations list. Nielsen’s study reveals that in 2018-2019 120 new products were introduced in the...
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The tides have turned: From recovery to growth
Since the pandemic started in March, impulse baskets have shrunk and now only represent 39 percent of all baskets. For instance in the first three months of the pandemic (March-May)...
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Reaching new peaks
Next Unio Magyarország Kft. is getting ready to take a very important step: adding retail operations to its current wholesale profile. To this end they have established a 120-store franchise...
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Once again Coca-Cola wins ‘Display of the Year’
At the year’s last Trade Marketing Club (TMK) meeting – which was held online – the winners of the 2020 POPAI Awards POP competition were announced. The entries were exhibited...
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Advertising: United they stand
Atmedia has done a comprehensive survey on how campaigns in different channels of media influence product sales in the FMCG market. In this sector about 90 percent of advertising budgets...
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Disinfecting during the Covid-19 pandemic
It doesn’t come as a surprise that the Covid-19 pandemic significantly increased the demand for cleaning products, especially for disinfectants. In the first seven months of 2020 cleaning product volume...
Read moreE-commerce grows by one third in September
In September 2020 like-for-like retail volume sales fell by 2 percent if adjusted for calendar effects – reported the Central Statistical Office (KSH). Food and food-type retail outlets experienced a...
Read morePig prices grew in the USA and fell in Europe
According to the Research Institute of Agricultural Economics (AKI), the United States Department of Agriculture (USDA) reported that the price of pig was USD 1.7/kg in the USA in October...
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Less frequency but larger baskets
It seems that we have materialized the second wave of the pandemic and restrictions are already getting more drastic, However, is this reflected in customer’s behavior? Signs clearly indicate parallel...
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Not a single link can be weak
Since during the COVID-19 pandemic shoppers were less keen on buying in physical stores, the level of online shopping jumped like never seen before in just a couple of weeks,...
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Henkel wins Green Packaging Award 2020
Henkel and Greiner Packaging have received a special honour, as their innovative and sustainable packaging solution for Persil 4in1 Discs won the World Packaging Organisation’s Green Packaging Award 2020 recognition....
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The wind of change
How will restaurants and cafés operate once the COVID-19 pandemic is over? Some say the sector will instantly become a driving force of the economy, while others are of the...
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Health-conscious innovations: What is behind the label?
Already before the pandemic consumers were expecting a rather pro-active attitude from those companies that make health-conscious and healthy food products, primarily in the domain of technological innovations. The COVID-19...
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Fruit syrups are in a winning position
According to Márk Monostori-Kalovits, marketing team leader of Ital Magyarország Kft., 2020 was about renewal for the company, as the full Ági portfolio went through an overhaul. Ági sales...
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(HU) Amit a kormányzat meg tud tenni a vendéglátásért, és amit nem
Sorry, this entry is only available in HU....
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The chocolate flavour still dominates
Market research data indicates that shoppers staying home or wanting to get done with shopping quickly have resulted in a sales decrease in impulse product categories. Milk drinks and iced...
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Szállás.hu wins award
Szállás.hu was honoured with the Business Excellence 2020 CSR award for the efforts they have made for special-needs people. In Hungary 15 percent of the population have special needs. //...
Read moreKSH: Prices rose by 3 percent on an annual basis
In October, the annual growth rate of consumer prices slowed to 3.0 percent from the 3.4 percent in the previous month. The moderate annual rise in the prices of food...
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Box sharing for sustainability
The Responsible Gastro Hero Foundation has come up with an idea to reduce this number: guests living in Budapest city centre can make a subscription in the Rakun Box Sharing...
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We are importing more and more poultry meat
According to the data of the KSH, the export of poultry meat in Hungary decreased by almost 12 percent to 129 thousand tons, while the import of poultry meat increased...
Read moreThe opening hours of the stores will change from Wednesday
Following Orbán Viktor’s announcement on Monday that a curfew will be introduced in Hungary between 8 am and 5 am to curb the coronavirus pandemic, the opening hours of domestic...
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Fresh and processed truffle
Early October NEFAG Zrt.’s truffle-processing plant started production in Szolnok. István Bagi, head of the company’s truffle department told: every year 20-40 tons of truffle is collected in Hungary. At...
Read moreTesco overnight replenishment and extra bonus for employees
Tesco pays an extra bonus to all its Hungarian store employees for the last month of the year, acknowledging that in addition to the usual holiday load, the pandemic situation...
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