Company and Personal News

Question:

This is the first time that the person we had a question addressed to – dr. László Parragh, chairman of the Chamber of Commerce and Industry – chose not to...

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Future consumers more conscious and older

Ákos Kozák, managing director of GfK Hungária spoke about global consumer trends appearing in Hungary. Future consumers are expected to be far more conscious and their opinions will have infinitely...

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Special prize game by Tchibo

Tchibo Budapest Kft. is launching a new, nation-wide promotional campaign on 15. October. By collecting bar codes, consumers can win a family holiday lasting as many days as the number...

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Answer:

I don’t want to use the old cliché about “new challenges”. The truth is that I have decided to step down as my opinion about some long-term business processes was...

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Using shrinking budgets smartly

Mrs. Szalókyné Judit Tóth, director of Nielsen turned the attention of the audience to the present. Though 58 per cent of consumers find it harder to make ends meet, only...

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New head of marketing for Maspex

Andrea Kiss, a former senior brand manager of Győri Keksz has been appointed the new marketing director of Maspex Olympos Kft....

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dm training for December

Perfume is not only a product but also luxury in a bottle which sends out a sensual message. This is why 70 per cent of sales are concentrated in drugstores,...

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Hungarian food losing ground

Zoltán Fórián, head of division, Agrár-Európa Kft., pointed out that there is confusion in the press regarding the expected increase in demand and the extent of price rises. According to...

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Awards for Sió films

Awards and HUF 500,000 for the winners of the film competition organised by Sió-Eckes Kft. under the title „Sió – My world, my thirty years” have been handed over at...

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Copying jammed

One of the leading European companies in the field of electronic security ADT and TMD Security, the market leader in security technology for bank cards have developed solutions to block...

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(HU) SPAR-ban a „Nagy fogyás”

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International Bad Products Awards

The International Bad Product nominations were submitted by Consumer International (CI) member organisations, the final four, including the overall winner, were chosen by the CI Secretariat. In announcing its bad...

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Carrefour Romania bought Artima

The company payed 55 million euros the Romanian supermarket chain. The transaction is subject to approval by the relevant authorities.    Carrefour Romania S.A. operated from 8 hypermarkets at the...

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Plazma Media in Tesco supermarkets

440 huge monitor show ads in the 25 biggest Tesco stores from November. Consumers can see the screens beyond the cash registers, on the end of the rows big plasma...

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Wine marketing Conference in Sopron

The aim of the event is to present the European Wine Marketing program. The organisers wait more than 250 people for the VII. Wine Marketing Conference between 6-7 December in...

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Sausage Festival of Csaba

This year 360 teams made the sausage on the competition, there were several other events for example consumers could tasted and buy wines in the Marquee of Wine Gaieties. The...

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Tesco and Disney are to launch a line of co-branded food products

This relationship with Disney will offer parents an easy way to make healthier eating fun. The first Tesco/Disney branded kids food products will launch next month in the UK. The...

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License revenue increased by 14% organic during the third quarter at IFS

The stronger license sales during the year are attributable mainly to EMEA, and in particular to operations in the UK, and to the Benelux countries. In addition, operations in Scandinavia...

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(HU) Feltőkésítették a Zalabaromfit

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Coke comes to Olympic site's aid

The Coca-Cola Co. has made a donation to help restore an important site in ancient sports history.   The Atlanta-based beverage company reported a $2 million donation to the Hellenic...

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Sole-Mizo operates with PR agency

The company's partner for sparking, planing and achieveing the PR activity is Café PR. It is the first time for Soli-Mizo working with a PR agency to coordinate the in...

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In-Store Conference about trade marketing

You will know all about integrated marketing communication and trade marketing if you be at Holiday Beach Budapest Hotel on 28-29 November . The 2 in 1 forum is organised...

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