Company and Personal News

Mihály Hardy is the opinion leader at Tesco’s

With 26 years of experience as a print and television journalist, Mihály Hardy has been appointed the new communications director and spokesman for Tesco’s. Since Tesco’s is one of the...

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Törley a millionaire in Estonia

Törley Pezsgőpincészet is constantly expanding its exports. Estonia is one of the export markets, where Törley champagne has been available for 15 years. Sales are continuously growing, with a 60...

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Cappy Ice Fruit

Two new flavours – peach and muscat – will be added to the Cappy Ice Fruit family of fruit drinks by Coca Cola in March....

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Market-oriented approach at the Post Office

With twenty years of sales and management experience behind him, István Justin has assumed responsibility for leading the Mail division of the Hungarian Post Office, which generates annual revenues of...

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We recommend our self

We recommend the Trade Marketing Club for trade marketing, marketing and sales professionals primarily. We hold a club meeting each quarter of the year, where lectures are held and experiences...

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Kam­ra Ja­va

Kam­ra Ja­va: fine pork lard for spreading on bread, in steak, garlic and onion flavours. Recommended consumer price: HUF: 199/150g can....

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Expectations: creativity and modernisation

György Földesi has become sales manager of Sole-MiZo Zrt. with 15 years of experience in the business behind him. The position in the dairy products company with domestic revenues over...

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Joint Szentes-Mórakert debut at Fruit Logistica

The record attendance at Fruit Logistica reflects the growing popularity of the healthy diet. The largest fruit and vegetable trade fair is to be held between 8.-10. February, this year...

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Sza­mos Mar­ci­pán

A new product from Sza­mos Mar­ci­pán is Má­tyás dessert, a marzipan filled with smooth and silky cream and coated with real chocolate. Package size: 20g/piece, 32pcs/tray, placement: in the cash...

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DM to sell medicine

Dm will enter the market of pharmaceutical products which require no prescription this year. The retail chain will purchase its products directly from a pharmaceutical wholesaler....

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News

Third biggest buys the fifth biggest. The British tobacco group Gallagher has been bought by by Japanese Tobacco for USD 14,7 billion. This is the largest amount ever paid by...

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COTY Hun­ga­ry

The new cosmetics product of COTY Hun­ga­ry is an eyelash spiral under the name Rimmel Magnif'Eyes, with a new generation, flexible brush which gives eyelashes 70 per cent mo­re curve...

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Euronics expanding in Budapest

Euronics opened its fourth store in Budapest on 9. November. The new concept of the chain is reflected in the 550 sqm store space, innovative products are given special attention....

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Successful tableware campaign by SPAR

Even SPAR experts were astonished by the incredible success of their tableware campaign. The result of the promotion lasting four months was equal to the annual WMF pot consumption of...

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COTY Hun­ga­ry in the Esp­rit

New products from COTY Hun­ga­ry in the Esp­rit range are: Ho­ri­zont (Eau de Toilette, Deo Natural Spray) for women and (Deo Natural Spray, After Shave) for men. A cosmopolitan approach...

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Kométa to export to South Korea

Kométa is the only company in the industry to have retained its license to export meat products to South Korea. az iparágban egyedüliként őrizte meg húsexport-jogát Dél-Koreába. According to the...

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Question:

The most notable scandal of the recent period was probably the Megatrade business. The responsibility of retailers in connection with the scandal, as well their preparedness to avoid such tricks...

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Univer Magyar Izek awarded Grand Prix

The Univer Magyar Izek product line of Univer Products Zrt. Was awarded a Grand Prix at the 2006 Hungarian Products Grand Prix competition. The company also received a special prize...

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Joya

The new member of the Joya family of soya drinks, Joya Exotic in 1 litre bottles has a delicious taste with tropical fruits and vitamins for people devoted to a...

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Visitors’ centre opened in Agard

The Visitors’ Centre of the Agard Palinka Distillery opened on October 12. The purpose of the HUF 70 million tourist facility is to demonstrate how premium pálinkas are made and...

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CosmoMix

CosmoMix Ltd. is the Hungarian distributor of Fenjal products manufactured by the Swiss company Doetsch Grether A.G. Portfolio contains 2 product-lines (sensitive touch and intensive care), altogether 9 products, among...

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SuperShop expanding

The SuperShop loyalty program recruited new participants at the Adidas-Samsung Streetball events in Budapest, and other cities. Everybody who filled out the the application form for the SuperShop card was...

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BESTILLO

The premium category BESTILLO palinka is made from the most delicious fruits. All bottles are numbered and marketed only in limited quantities....

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Question:

In this column, a representative of the Hungarian FMCG community will be allowed to present his or her views regarding a certain issue and then ask a question that will...

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Answer:

Restrictive government measures are putting retailers under tremendous pressure, from both customers and suppliers. As some of these measures are already in effect, growth of retail trade is slowing down...

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Exceptional production capacity in PICK-Delhus Group

With the new plant opened in Also­mocsolad on 25 October, PICK-Delhus Group has established the largest dried meat processing capacity in the Central European region. The HUF 3.5 billion project...

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HoReCa clients with stars

Hotels and restaurants are major customers of the retail trade. Being able to purchase everything in one place and in the appropriate quality is quite natural for them. – What...

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New sales manager for Sara Lee

József Cserfai (39) is the new sales manager of the Coffee and Tea Retail Division of Sara Lee Hungary Zrt. The new sales manager graduated at the College of Foreign...

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Trust

As the story goes, in the dark Middle Ages, after a king had died, the marshal of the court expressed the faith of the people in the king’s descendant by...

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Success of baristas from Sara Lee

Three out of the first five places went to baristas sponsored and trained by Sara Lee Hungary Zrt., market leader in coffee and tea, at the Hungarian Championship of Baristas....

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