Company and Personal News

Good egg for SPAR

Spar Magyarország Kft. has been awarded a Good Egg Award in recognition of its efforts related to the prevention of cruelty to animals. This recognition is based on a survey...

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Vénusz Grill finomított napraforgóolaj grilles, füstölt ízesítéssel

The time has come when you can make grilled food in your kitchen as well! Vénusz Grill edible oil will make food in the frying pan as delicious as if...

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Party in the underground

The first Coke zero party held in a Budapest underground station took place on 17. May. The DJ-s were Lucca and Pete Tong....

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First Marché opened in Hungary

The first unit to be operated jointly by Marché International and MOL was opened on 26. May, near Mosonmagyaróvár. This step is part of the MOL strategy aimed at expanding...

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Haribo Goldbären 6 ízû

The plethora of flavour and colour combinations of HARIBO products encourages both adults an children to have fun. To make it an even more enjoyable experience, apple has been added...

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New player in the market of digital advertising

A new company is to enter the Hungarian indoor market. Infirio Kft. intends to provide digital signage services targeted at the 18-29 age group. 200 large digital displays will be...

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Apenta against drugs

A number of Marathons totalling 2,100 kilometres have been sponsored by Apenta in April and May. These events were intended to increase social awareness of drug related problems....

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Rexona for Men Quantum aeroszol

Rexona for Men with Future ready protection shows us what kind of challanges we will have to face in a high-tech world. The robot turns up the heating to the...

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My neighbour is a brewery

„My neighbour is a brewery” is the title of the program serving as a framework for co-operation between Borsodi Sörgyár Zrt. and its environment, presented by Derek Hopkins CEO. The...

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IT project for Rossmann

Rossmann Magyarország Kft has installed an IT system composed of Cisco equipment in its 150 stores. This allows telecommunication costs to be cut from HUF 50,000 per month per store...

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New momentum for Update

The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...

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Hungarian regional director for Bonduelle

Miklós Ostermayer (42) was appointed the Central-Eastern European regional director of BONDUELLE in June. He is the first Hungarian professional to reach such a position in the market leading French...

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MasterCard for micro financing

USD 740,000, one of the first donations by the Master Card Foundation is to be allocated to the development of MIXMarket 2.0, a next generation web platform for sharing public...

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Forum about packaging for fish

Packforum®, the European customer centre of Sealed Air Cryovac located near Paris held its second global fish and seafood event on 9-10. May. The program included a seminar on packaging...

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Pöttyös retro

A virus movie made by TotalCar has been used in the Pöttyös promotional campaign launched on 17. March. The movie focuses on a retro car restored by EastBlock....

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Digital division for TV2

In order to enhance its presence in digital media platforms, a Digital Media Division is to be established by TV2 in June. This new organisational unit headed by Attila Fekete...

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Vonalkód Rendszerház at this year’s Industria

Vonalkód Rendszerház Kft, a leading player in the Hungarian automatic identification technology market presented its latest innovations at this year’s Industria exhibition. In 2008, they became the official distributors of...

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New image for Kométa

Kométa is to get a new image and packaging this year. Their logo has also become more dynamic and modern. Their new slogan is: „flavour is the passion we share”....

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New chairman for POP-Rafinanz

Zoltán S. Soós is to assume the position of chairman of the board of the POP-Rafinanz group on 1. September. Revenues of POP-Rafinanz amounted to HUF 2,5 billion last year....

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Agricultural Marketing Centre programs for August

The Agricultural Marketing Centre is offering exhibitors an opportunity to appear on its collective stand at the following events in August: Szentlőrinci Gazdanapok: This event is to be held for...

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New chairman for ÉFOSZ

Éder Tamás, a director of Bonitas 2002 Kft. was elected the new chairman of ÉFOSZ at the assembly held on 24. April The former chairman, Dr. Péter Futó has become...

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New owner for Interfruct

The Interfruct Cash&Carry chain is to be sold by SCD which intends to focus entirely on real estate development in the central European region in the future. Interfruct is to...

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Food sector waiting for reforms

Well-known experts of the food business, including József Gráf. Minister of Agriculture and Rural development and Péter Futó, chairman of Futureal Holding and of the National Association of Industrialists and...

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Another award for Milli

According to a survey conducted by Reader’s Digest, Milli has qualified for the reliable European Brand award again in the dairy products category. This is the fourth year that the...

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Lifestyle magazine by SPAR

SPAR launched a lifestyle magazine under the title Harmónia on 22. May. Experts working for SPAR .will provide useful advice for readers on various subjects, including bio food, mineral water,...

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Night of placements

An interesting night event was held by the Hungarian section of POPAI in Interspar Eurocenter, on 2. June. The event served as a training exercise for experts of POS promotional...

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Dreher and Talmácsi for responsible drinking

Dreher Sörgyárak Zrt. has launched a campaign for responsible alcohol consumption, which is unprecedented in Hungary. The message of the online and press campaign is communicated with the help of...

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News

Agrana expanding in the Balkans. The EUR 40 million plant recently opened in Brcko, Bosnia is a joint project with the Studen sugar factory. Agrana has recently acquired a 50...

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Manufacturing private labels no longer derogatory

Over 1,600 companies from 70 countries attended the largest ever PLMA exhibition held in Amsterdam, on 27-28 May. We asked the managing director of Mona Hungary, Bernadett Strasser-Kátai about what...

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40 years of Coca-Cola in Hungary

Coca-Cola held a press conference on 17. June to commemorate that they have been present in Hungary for 40 years. Coca-Cola was born on 8. May, in Atlanta. The first...

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