Company and Personal News

SPAR at the exhibition

SPAR Magyarország Kft. appeared at the Foodapest exhibition with 700 private label products and the meats and meat products manufactured in its own processing plant. Participation at the exhibition was...

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He­lia-D AquaBoom Hydrating Face Gel

He­lia-D AquaBoom Hydrating Face Gel has been developed using non-allergic, natural ingredients and vi­ta­min complex micro capsules for the ra­pid and highly effective hydration of grease-free skin....

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Szentkirályi past the exams

Szentkirályi Ásványvíz Kft. has passed the most prestigeous, internationally accepted quality assurance exams by the end of 2006. Szentkirályi Ásványvíz begun setting up its quality assurance project in collaboration with...

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Spearmint

A Spearmint mint flavour has been added to the Orbit® White chewing gum product line of Wrigley Hungária. Regular consumption of the product after meals can reduce the risk of...

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Agrana expanding in Bulgaria

The Austrian group Agrana, which plays a major role in the Hungarian sugar industry, has entered the Bulgarian market. They have established a subsidiary and are planning to set up...

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Cappy Ice Fruit

Two new flavours – peach and muscat – will be added to the Cappy Ice Fruit family of fruit drinks by Coca Cola in March....

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Mihály Hardy is the opinion leader at Tesco’s

With 26 years of experience as a print and television journalist, Mihály Hardy has been appointed the new communications director and spokesman for Tesco’s. Since Tesco’s is one of the...

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Törley a millionaire in Estonia

Törley Pezsgőpincészet is constantly expanding its exports. Estonia is one of the export markets, where Törley champagne has been available for 15 years. Sales are continuously growing, with a 60...

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Kam­ra Ja­va

Kam­ra Ja­va: fine pork lard for spreading on bread, in steak, garlic and onion flavours. Recommended consumer price: HUF: 199/150g can....

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Market-oriented approach at the Post Office

With twenty years of sales and management experience behind him, István Justin has assumed responsibility for leading the Mail division of the Hungarian Post Office, which generates annual revenues of...

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We recommend our self

We recommend the Trade Marketing Club for trade marketing, marketing and sales professionals primarily. We hold a club meeting each quarter of the year, where lectures are held and experiences...

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Sza­mos Mar­ci­pán

A new product from Sza­mos Mar­ci­pán is Má­tyás dessert, a marzipan filled with smooth and silky cream and coated with real chocolate. Package size: 20g/piece, 32pcs/tray, placement: in the cash...

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Expectations: creativity and modernisation

György Földesi has become sales manager of Sole-MiZo Zrt. with 15 years of experience in the business behind him. The position in the dairy products company with domestic revenues over...

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Joint Szentes-Mórakert debut at Fruit Logistica

The record attendance at Fruit Logistica reflects the growing popularity of the healthy diet. The largest fruit and vegetable trade fair is to be held between 8.-10. February, this year...

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COTY Hun­ga­ry

The new cosmetics product of COTY Hun­ga­ry is an eyelash spiral under the name Rimmel Magnif'Eyes, with a new generation, flexible brush which gives eyelashes 70 per cent mo­re curve...

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DM to sell medicine

Dm will enter the market of pharmaceutical products which require no prescription this year. The retail chain will purchase its products directly from a pharmaceutical wholesaler....

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News

Third biggest buys the fifth biggest. The British tobacco group Gallagher has been bought by by Japanese Tobacco for USD 14,7 billion. This is the largest amount ever paid by...

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COTY Hun­ga­ry in the Esp­rit

New products from COTY Hun­ga­ry in the Esp­rit range are: Ho­ri­zont (Eau de Toilette, Deo Natural Spray) for women and (Deo Natural Spray, After Shave) for men. A cosmopolitan approach...

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Euronics expanding in Budapest

Euronics opened its fourth store in Budapest on 9. November. The new concept of the chain is reflected in the 550 sqm store space, innovative products are given special attention....

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Successful tableware campaign by SPAR

Even SPAR experts were astonished by the incredible success of their tableware campaign. The result of the promotion lasting four months was equal to the annual WMF pot consumption of...

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Kométa to export to South Korea

Kométa is the only company in the industry to have retained its license to export meat products to South Korea. az iparágban egyedüliként őrizte meg húsexport-jogát Dél-Koreába. According to the...

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Question:

The most notable scandal of the recent period was probably the Megatrade business. The responsibility of retailers in connection with the scandal, as well their preparedness to avoid such tricks...

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4 in1 voucher from Sodexho Pass

Sodexho Pass Hungária Kft. has appeared with a universal gift voucher in the market. Vouchers issued up till now could be used in four areas: electronics and home equipment, books...

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Answer:

According to decree no. 178/2002/EK, and Hungarian legislation about food, all members of the supply chain (producer, processor, retailer) bear responsibility for the products they buy and sell. All participants...

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New warehouse for Lekkerland

Lekkerland Hungary has moved into its new, 7700 sqm, modern warehouse built in Harbourpark Budapest. New contracts signed with OMV, Lukoil and Jet Conoco made this relocation necessary. The Hungarian...

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4 new tools in the IMIGe portfolio

IMIGe Hungária Kft. introduced four new advertising surfaces in TESCO hyper markets at the end of the year. External glass walls are excellent for brand awareness campaigns and internal walls...

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SuperShop expanding

The SuperShop loyalty program recruited new participants at the Adidas-Samsung Streetball events in Budapest, and other cities. Everybody who filled out the the application form for the SuperShop card was...

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Question:

In this column, a representative of the Hungarian FMCG community will be allowed to present his or her views regarding a certain issue and then ask a question that will...

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Answer:

Restrictive government measures are putting retailers under tremendous pressure, from both customers and suppliers. As some of these measures are already in effect, growth of retail trade is slowing down...

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Exceptional production capacity in PICK-Delhus Group

With the new plant opened in Also­mocsolad on 25 October, PICK-Delhus Group has established the largest dried meat processing capacity in the Central European region. The HUF 3.5 billion project...

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