Company and Personal News
Sweeties for our eyes
Date: 2007-01-31 08:00:00
Storck Hungária Kft. is one of the major companies in the sweetie category with the Merci and Toffifee brands. We wanted to find out what special merchandising tools they use...
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Aldi will not stop before 400
Date: 2007-01-31 08:00:00
According to Világgazdaság, Aldi is planning to set up 5 regional logistic centres and 400 stores with an investment of EUR 1,3 billion in Hungary. Their first discount store will...
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Strategy based on three pillars
Date: 2007-01-31 08:00:00
Nation-wide presence, 22 stores, expanding logistic capacity, and extraordinary attention for customers – these are all elements of the market strategy of Interfruct Kft. The HoReCa strategy of Interfruct is...
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23 million collected by Reál in two months
Date: 2007-01-31 08:00:00
This is the fourth consecutive year that Reál Hungária Élelmiszer Zrt. has held a two-month promotion for collecting charities. This year, HUF 23 million have been collected for sick children...
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Butter cream as seen by IMIGe
Date: 2007-01-31 08:00:00
A survey prepared by Szonda Ipsos in the summer of 2006 examined the composition of consumers in Tesco stores according to certain demographic criteria and the effectiveness of advertising tools...
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Tesco slowing down in Hungary
Date: 2007-01-31 08:00:00
Tesco Plc has continued to grow dynamically word-wide: an expansion of 17,9 per cent was reported for the third quarter. The Hungarian retail environment was referred to as becoming even...
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IFE and Foodapest to fuse
Date: 2007-01-31 08:00:00
According to an agreement signed by Montgomery International and HUNGEXPO Zrt., the two well known trade exhibitions will fuse into a single event under the name IFE FOODAPEST. This will...
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Délhús in merger with PICK
Date: 2007-01-31 08:00:00
Délhús Zrt. merged with PICK Szeged Zrt. On 30. November. The company will continue to operate under the name PICK Szeged Zrt. The company is expected to operate more cost...
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SPAR at the exhibition
Date: 2007-01-31 08:00:00
SPAR Magyarország Kft. appeared at the Foodapest exhibition with 700 private label products and the meats and meat products manufactured in its own processing plant. Participation at the exhibition was...
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Fanta: „Even more shapely!”
Date: 2007-01-31 08:00:00
Coca-Cola Hungary will introduce a new, 2 litre size bottle for Fanta in February 2007. The new, non-reusable bottle will be unique, with its attractive shape that is much easier...
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Szentkirályi past the exams
Date: 2007-01-31 08:00:00
Szentkirályi Ásványvíz Kft. has passed the most prestigeous, internationally accepted quality assurance exams by the end of 2006. Szentkirályi Ásványvíz begun setting up its quality assurance project in collaboration with...
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Tea leaves in filters from Sara Lee
Date: 2007-01-31 08:00:00
As a result of a HUF 800 million investment Sara Lee is starting the year with new, Fuso packaging machines which use ultra-sonic fusion to seal the pyramid-shaped Pickwick Leafs...
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Agrana expanding in Bulgaria
Date: 2007-01-31 08:00:00
The Austrian group Agrana, which plays a major role in the Hungarian sugar industry, has entered the Bulgarian market. They have established a subsidiary and are planning to set up...
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Bonbonetti
Date: 2007-01-31 08:00:00
Product innovations by Bonbonetti are Queen Konyakmeggy and Bonbonetti Moments, a dessert with peanut cream in seasonal packaging for Easter: plastic eggs....
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Mihály Hardy is the opinion leader at Tesco’s
Date: 2007-01-31 08:00:00
With 26 years of experience as a print and television journalist, Mihály Hardy has been appointed the new communications director and spokesman for Tesco’s. Since Tesco’s is one of the...
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Törley a millionaire in Estonia
Date: 2007-01-31 08:00:00
Törley Pezsgőpincészet is constantly expanding its exports. Estonia is one of the export markets, where Törley champagne has been available for 15 years. Sales are continuously growing, with a 60...
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Bonbonetti
Date: 2007-01-31 08:00:00
A new product from Bonbonetti is tibi KID milk cream dessert in 103 g size. Smooth, silky milk chocolate balls filled with milk cream in cheerful packages or as single...
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Market-oriented approach at the Post Office
Date: 2007-01-31 08:00:00
With twenty years of sales and management experience behind him, István Justin has assumed responsibility for leading the Mail division of the Hungarian Post Office, which generates annual revenues of...
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We recommend our self
Date: 2007-01-31 08:00:00
We recommend the Trade Marketing Club for trade marketing, marketing and sales professionals primarily. We hold a club meeting each quarter of the year, where lectures are held and experiences...
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Expectations: creativity and modernisation
Date: 2007-01-31 08:00:00
György Földesi has become sales manager of Sole-MiZo Zrt. with 15 years of experience in the business behind him. The position in the dairy products company with domestic revenues over...
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Joint Szentes-Mórakert debut at Fruit Logistica
Date: 2007-01-31 08:00:00
The record attendance at Fruit Logistica reflects the growing popularity of the healthy diet. The largest fruit and vegetable trade fair is to be held between 8.-10. February, this year...
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Helia-D AquaBoom Hydrating Face Gel
Date: 2007-01-31 08:00:00
Helia-D AquaBoom Hydrating Face Gel has been developed using non-allergic, natural ingredients and vitamin complex micro capsules for the rapid and highly effective hydration of grease-free skin....
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DM to sell medicine
Date: 2007-01-31 08:00:00
Dm will enter the market of pharmaceutical products which require no prescription this year. The retail chain will purchase its products directly from a pharmaceutical wholesaler....
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HUF 30 million donation from dm
Date: 2006-11-20 08:00:00
Dm Hungary has collected over HUF 19 million during its half year campaign concluded on 30. September with its „Erezd jol magad!” packages and „egeszsegforintos” products. Having rounded this figure...
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Original drink with original design
Date: 2006-11-20 08:00:00
A new Grand Marnier Cordon Rouge bottle of unique design, to be marketed in limited numbers and named Versailles Spirit, was presented on 3 November at a press conference held...
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Wincanton expanding capacity
Date: 2006-11-20 08:00:00
2006 has been a year of growth for the Hungarian venture of Wincanton. Sandor Udvarvolgyi, director of the company told journalists, that their storage capacity has increased by 6.400 square...
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