Company and Personal News
New Country Manager at POS Services
Branislav Guštafík takes over the position of Dévényi-Radó Szilvia from 1 May. The new Country Manager comes from Bratislava and will be responsible for the Polish and Slovak markets as...
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(HU) Tartósítószer- és gluténmentes pékáruk az Omega Bázistól
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Street food – and what is behind it
Young people just love street food and our magazine has decided to ask Ákos Bősze, horeca target group manager of METRO Hungary about how this style developed and Many people...
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(HU) Újra Közös konferenciát szervez a Magyar Vendéglátók Ipartestülete és a NAV
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Magazine: GlobalShop 2018
On 27-29 March the GlobalShop trade show – a retail design, planning and merchandising expo – took place in Chicago. Visitors had the chance to see the latest innovations, learn about...
Read moreSustainability : L’Oréal accelerates its transformation in 2017
A few days ahead of Earth Day on 22 April, L’Oréal publishes the 2017 Progress Report on its sustainability programme Sharing Beauty with All. The report shows significant progress, as...
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Magazine: Why is there no workforce shortage at certain companies?
Hungary has taken part in the Randstad Employer Branding survey for the fifth time. The survey is conducted in 30 OECD countries, which produce 75 percent of the world’s GDP. Retail trade...
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Pilsner Urquell Truck for the original Plzeň experience
National premiere: On April 27, the Ambassadors and Brand Managers of Pilsner Urquell unveiled the Pilsner Urquell Truck, which starts a nationwide tour in April. The Truck’s mission this year...
Read moreThe awards of the Gyula Pálinka Festival were handed over
The Tuzsér-based Gyümölcspárlat Bt. won the Best Commercial Distillery title at the Brillante-2018 spirits competition of the 19th Gyula Pálinka Festival – the organizers informed MTI. The best commercial pálinka...
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Wine and art meet at ten thousand meters high
In May and June this year, the KLM awaits its World Business Class passengers with specialty wines. The bottles were tagged with the paintings of the Rijksmuseum in Amsterdam, with...
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Hungarian pork sector: going in the right direction
As part of the pork consumption promotional campaign planned by the Ministry of Agriculture and implemented by the Agricultural Marketing Centre (AMC), a conference was organised to discuss the way...
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Soccer legend takes centre stage in new Snickers advert
Brazilian legend Ronaldo has taken centre stage in a new Snickers advert poking fun at his nation’s rivalry with Argentina. In the clip, which was launched shortly after Argentina were...
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Magazine: Joint promotion by trademark using manufacturers
HUNGARIAN PRODUCT Nonprofit Kft. implemented the biggest marketing campaign of the last eight years, and last year brought a new record: 15 companies took part in the company’s 7th prize game. Nearly...
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The coffee that has brought us together 50 years ago
Hungary’s most iconic coffee brand, the OMNIA has been available on the shelves of the Hungarian stores since 1968. OMNIA came to the market as Hungary’s number one coffee brand...
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Sága’s renewal
Sága, the No.1 poultry product brand in the Hungarian market changes the packaging of products, has a new logo and invests HUF 3 billion in development. Erzsébet Szalayné Szilvágyi, sales manager...
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Magazine: Digitalisation and cooperation: the future of the horticulture sector
This year Szeged was the host of the annual Zsendülés conference, which was organised for the 4th time. Deputy state secretary Dr Zsolt Feldman told in his keynote speech: although fruit...
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Fazekas Ildikó in EASA’s Top Management
The European Self-Regulatory Organization (EASA) is renewed every two years, and Ildikó Fazekas, the Secretary-General of the ÖRT, was re-elected. The EASA Bureau meeting was held in Helsinki under the...
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One of the oldest yogurt brand in Hungary has been renewed
The products of Danone’s Light and Fine brand will be available this spring with a new recipe and a new look. Danone’s yogurt and kefir products will be renewed as...
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Extreme Digital is completely owned by Hungarians again
Hungarian shareholders have repurchased the majority stake in Extreme Digital from Steinhoff International. Changes in the ownership structure do not affect the operations of the company, Hungary’s leading online retailer...
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The new bottle of vodka is really cool
Brown-Forman’s Finlandia vodka has unveiled a new packaging design that captures the “dynamic essence” of the brand. The design continues the brand’s half-century tradition of ice-inspired bottles, while incorporating premium...
Read moreTesco has renewed its stores with two billion forints investment
Tesco is waiting for its customers in Kecskemét and Nyíregyháza with a renewed store. All departments of the stores have been refurbished from 1-1 billion forints: many new appliances are...
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Auchan’s new employee volunteering program calls for openness
On 24 April 24, Auchan draws attention to the importance of volunteering and healthy lifestyle in the vicinity of its stores. The Day of Opennes program of the supermarket chain...
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A domestic company to break into the markets of four continents
This year, the 25-year-old Laurel Számítástechnikai Kft. (Laurel Computer Technology Ltd.) is negotiating about the introduction of its systems on four continents. Discussions are currently underway in the Republic of...
Read moreAldi is preparing for staff growth
To further strengthen its presence in Hungary and to serve customers smoothly, the Aldi Magyarország Élelmiszer Bt. continues to increase the number of its employees. In addition to store sellers...
Read moreThis year, the BPBW 2018 International Beer Festival will be organized for the first time in the capital
This year, the Budapest Beer Week (BPBW) 2018 International Beer Festival will be held for the first time in the capital from 20 to 27 May in the Dürer Garden,...
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Magazine: In 2018 Fruit Logistica focused on future trends in the sector
Between 7 and 9 February 2018 Berlin was the host of the Fruit Logistica trade exhibition. About 75,000 trade visitors came from all over the world to see what 3,100 exhibitors...
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Lindt opens business in downtown Budapest
With the contribution of JLL, Lindt & Sprüngli, the Swiss chocolates manufacturer and the premium segment leader is expanding in the Central and Eastern European region and in Hungary with...
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Dumplings, caviar and champagne will be in the focus of this year’s Gourmet Festival
Dumplings, caviar and champagne will be in the focus of this year’s Gourmet Festival, featuring the best restaurants, confectioneries and wineries of the Hungarian gastronomy in the Millenáris Park. This...
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